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Essays in communication

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16 févr. 2026

Improving Interprofessional Communication in Healthcare Establishments: Strategies for Reducing Tensions and Enhancing Care Quality"

Essay - 2 pages - Communication

Improve interprofessional collaboration and care quality in healthcare establishments with effective communication strategies. Discover how adapted communication can prevent tensions, strengthen team spirit, and enhance patient care through collaborative tools, training, and informal exchanges."

11 oct. 2024

Business Communications

Essay - 3 pages - Communication

The paper emphasizes understanding the basic pillars of communication and how they apply in the professional world. The communication process comprises several stages, beginning with the sender formulating an idea and encoding it into a message (Guffey & Loewy, n.d.). The message then moves...

13 avril 2012
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Benefits and experience as an international student

Essay - 7 pages - Communication

“One of the main trends over the last 10 years has been the success of UK higher education institutions in attracting international students,” declared the Universities UK report by Evans, (October 20th 2011). According to the UK Council for International Student Affairs (UKCISA 2010),...

19 mars 2012
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The communication styles around the world

Essay - 6 pages - Communication

The interest for communication in business is growing and experts have been writing books about how to be a good communicator, the benefits of a good communication in a company and so on. More and more universities and business schools launch programs based on professional communication, in order...

25 avril 2010
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The public relations department & its functions

Essay - 3 pages - Communication

The public relations (PR) department is a unit in the firm that manages items such as publicity and other communications with all of the groups who make contact with the company. Some marketing experts argue that public relations should be part of the marketing department, just as advertising,...

25 avril 2010
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Sponsorship Ireland

Essay - 12 pages - Communication

Sponsorship represents a rapidly growing aspect of marketing communications. Sponsorships involve investments in events or causes for the purpose of achieving various corporate objectives, especially ones involving increased brand awareness, enhanced brand image, and heightened sales volume. The...

02 févr. 2010
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The artists in the history of advertising : the copywriter

Essay - 4 pages - Communication

This document presents an extract from the thesis of Roger Morresi's rhetoric between propaganda and the advertising copywriter. The professional who builds the verbal advertisement is the copywriter whose characteristics are well summarized by Mc Luhan as someone who "must be like a stripper...

22 août 2009
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NTIC - Integration of the NTIC on the Communication and Consequences in the Organization

Essay - 21 pages - Communication

For international organizations, the main skill is to control the flow of information and communication. The word "information" leads us to facts and data. For example, how many permanent or fixed-term contracts does my organization have? In this case the goal is to have the most reliable...

25 mai 2009
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Advertising on search engines

Essay - 14 pages - Communication

Today, advertising is everywhere. We always think that there are some conventional media that we should use to promote products, services, brands or companies but, there is no real law to do that way. Moreover, some advertisers don't hesitate to use walls, poles, cars, wagons, and even tube...

04 sept. 2008
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What is communication in terms of organizational behaviour?

Essay - 3 pages - Communication

In any organization, communication is a strategic activity and is not just used to inform about the company's goals and objectives. The role of communication within an organization is to share information about the strategic framework and knowledge, to facilitate exchanges between employees...

22 août 2008
pdf

Why and how to use a shock image in an advertising campaign?

Essay - 17 pages - Communication

In the present society, advertising has become inevitable. It's quite impossible to stay more than 2 minutes without seeing or hearing an ad somewhere. Even at home, we're not anymore protected with the ads in our mail box, adds on the radio, the spams on the Internet and Televisions....

20 août 2008
pdf

Communication channels in tourism

Essay - 18 pages - Communication

Tourism is becoming very important for promoting a region. It is easy to notice that many "regions? are promoted through diverse tourism bodies (State tourism commission, regional tourism organization or association from this region). For example, South Australia's website (Government of...

07 mai 2008
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Reputation theories and discussion on their usefulness in the practice of public relations and corporate communication

Essay - 6 pages - Communication

In a study conducted by Kevin Murray and Jon White (2005) that consisted of qualitative interviews with 14 CEOs and chairmen from leading UK corporations and international organizations, several findings established the role of reputation management and public relations as perceived by executive...

30 avril 2008
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Business Communication

Essay - 14 pages - Communication

My company belongs to the computer security domain of activity. We sell a product range named CalyxSuite which contains an SSO product (Single Sign On), CalyxCrypto which encrypts data, and CalyxAdmin which allows making a distant security management from a single post. To find the information I...

30 mars 2008
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Buzz marketing: How has this communication strategy revolutionized marketing communication approaches, and what are its limits?

Essay - 8 pages - Communication

Internet has become a necessary channel to advertise. Studies have shown that Internet represents a huge market. This new media is also an opportunity to get rid of classical advertisement strategy. Quite a number of tools have been developed online to facilitate communication and advertisements...

07 mars 2008
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Knowledge management - Richard Florida and the raise of the creative class

Essay - 8 pages - Communication

Globalization, coupled with the technologies of communication, has changed our world deeply in less than twenty five years. Richard Florida, the American urban studies theorist, offers interesting analyses of these phenomena by studying what he called the creative class. Florida acquired his PhD...

27 mars 2007
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Should companies integrate corporate blogs into their communication strategies?

Essay - 19 pages - Communication

This article focuses on analysing the phenomenon of the corporate blogs which have recently come up in France; it intends to understand the role(s) they play within the global communication strategy. The balance between expected benefices and potential risks is random as this tool, diverted from...

03 nov. 2006
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How does marketing communication build and maintain strong brand?

Essay - 12 pages - Communication

The challenge for a lot of companies nowadays is to adapt their traditional functions and operations to the new world. They have to integrate marketing. Today, it is important to build a relationship with the customers. This is the key to finding, developing and having loyal customers, so...

14 mai 2002
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Marketing communications campaigns need to be timed correctly

Essay - 14 pages - Communication

Time is the central element of any presentation and it is important to commence it by defining its notion. Secondly, the aspect of time will be considered in the strategic marketing plan, new-product development and life-cycle strategies. After this, a few marketing communication campaigns will...