Abstract
The market is referred as the group of organizations or consumers that have an interest in certain product either from supply or demand side of it. "The definition of the relevant market is an important initial step in establishing whether a particular firm qualifies as dominant" (Neuhoff: 2006:P 108) Thus the main aim of relevant market definition when firms wants to merge is to have a merger control by trying to identify and prevent to have transactions that will create market power or dominance. The relevant market definition is regarded as a tool that assists in identifying and defining the parameters of competition between firms. "The objective of defining a market in both its product and geographic dimension is to identify those actual competitors of the undertakings involved that are capable of constraining their behavior and preventing them from behaving independently of an effective competitive pressure".
