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Sector : Communication - Media

The communication and media sector involves the creation, distribution, and management of information and entertainment through various channels such as journalism, advertising, broadcasting, and digital platforms. This sector influences public opinion, culture, and social interactions, especially in the digital age where new media formats constantly evolve. Academic work often explores media ethics, communication theories, the impact of social media, media regulation, advertising strategies, and the effects of digital transformation on traditional media industries.

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20 mai 2009
ppt

Communication media

Presentation - 93 pages - Computer science

This presentation deals with transmition media used for communication and also types of cables used.It determines which is the best type of cable to be used for transmition during communication and also deals with different types of transmition media used in...

24 mars 2009
doc

Review of Mark Allan Peterson's "Anthropology and Mass communication: Media and myth in the new millennium"

Thesis - 4 pages - Social, moral & civic education

The study of anthropology is an interesting one, as it is the study of humanity, but it also has roots in the natural sciences and the humanities. Students of anthropology gain experience through ethnographic investigation, meaning that that use fieldwork to gather information about human...

16 avril 2014
doc

Communication and media

Case study - 6 pages - Journalism

Communication is the process of exchanging information usually via a common system of symbols and "Communication studies" is the academic discipline which studies communication. Almost every university that has a journalism program also offers a distinct program often...

29 sept. 2010
doc

Communication plan and media plan for APPLE

Case study - 2 pages - Services marketing

In the current world of media and communications, Apple is a significant point of reference now. Its advertising campaigns for the iPod Nano, the MacBook Ecolo or even the parodies of PCs have their moment of glory every time. The communication appears to be studied in...

10 déc. 2023

5 questions on effective communication

Case study - 5 pages - Communication

This document aswers the following questions : 1. You are asked to provide a communication plan to discourage online shopping. What would be the key elements and structure of your plan. 2. You are asked to provide a communication plan to generate interest and support for the...

16 oct. 2024

Business Communications

Essay - 3 pages - Communication

The paper emphasizes understanding the basic pillars of communication and how they apply in the professional world. The communication process comprises several stages, beginning with the sender formulating an idea and encoding it into a message (Guffey & Loewy, n.d.). The message...

27 oct. 2024

Social Media as a Strategy for Protest Movements in an Era of Government Control - Hong Kong And Sudan Case Studies

Dissertation - 11 pages - Sociology & social sciences

By facilitating instantaneous global communication among geographically dispersed audiences, digital media has fundamentally altered information production and dissemination processes. As a result, more people are able to access information and news, which may be a powerful...

17 avril 2015
doc

Theories of Communication

Case study - 3 pages - Journalism

Media Determinism is derived from technological determinist theory. This theory proposes that the progress of a society is a function of technological advancement. In addition, the advancements in the field of technology are determined by social demand because demand creates a void in the...

29 oct. 2023

Social media

Worksheets - 2 pages - Digital & e-marketing

Nowadays, using social media to express an opinion has become a widespread phenomenon. At first sight, it would seem that using it is quite superficial, but we must point out that the role of social media goes far beyond personal concerns, thus becoming a powerful...

17 avril 2015
doc

Media Ethics, Accountability Systems-Theory of Media Gate keeping

Case study - 3 pages - Management

This paper will show that the role of ethics determining the content of media outlets is dependent on social demands. Ethics are present in every social function. They dictate the modes of communication and their application based on the propriety and social structures. Media...

13 nov. 2014
pdf

Social media advertisements

Case study - 5 pages - Educational studies

Social media involves the interaction of people through virtual communities and networks where they share and exchange information or ideas of different kinds. Social media marketing aims at gaining attention of the existence of a certain product to a group of people, mostly...

01 juil. 2024

To what extent does the use of mass media impact our lives, our access to information, our interpretation of the news, our socialization, and our opinions?

Essay - 2 pages - Medias

Media, intended as a means of mass communication, have often been defined as the fourth power within modern democracies, performing a similar function to the one given to the legislative, executive, and judiciary branches within democratic institutional frameworks. They have, for...

31 déc. 2024

Who's in control: the politicians or the media?

Essay - 4 pages - Political science

This paper will focus on the case of the United States. In the US, the coverage of most national news is in the hands of the "Big Media" (ABC, CNN, PBS, NBC, CBS, The Wall Street Journal, The New York Times, Garnett (which publishes various papers, including USA Today), The Washington Post...

27 oct. 2024

Final Communications Audit Report for the Department of Homeland Security (DHS)

Case study - 7 pages - Communication

The Department of Homeland Security was created after the September 11, 2001, terrorist attacks, with the primary aim of securing the U.S. from terrorism and other threats to national security. DHS is a dynamic agency that has expanded to include a variety of tasks, such as border security,...

27 nov. 2024

Marketing Communication - Innocent Drinks - published: 06/09/2024

Case study - 8 pages - Marketing theories

Innocent Drinks is a joint stock company created in 1998, settled in London owned at 90% by the Coca-Cola Company, employing 450 people and amounting £300 million. Innocent drinks achieved a great breakthrough within 2 decades with 80% of market share on the smoothies English market and achieved...

29 sept. 2016
doc

Synergy in media promotion: a useful strategy or an optimistic decoy?

Essay - 3 pages - Medias&communication marketing

The tendency towards synergy in media promotion, started in earnest in the 1980s, has only grown since then. With the wide variety of possible media in existence, news and entertainment alike are struggling to use all of these different tools to their advantage. Film, television,...

03 sept. 2014
doc

Mass media: case study

Case study - 3 pages - Educational studies

Mass media is a specialized technology that helps in the spread of data through print, visual, digital and electronic media (Bennett, Curran, Gurevitch, and Wollacott, 2005). It involves the transfer of information from media companies to audiences through mass...

07 déc. 2014
doc

Comparison of the media systems between USA and China

Case study - 8 pages - Educational studies

Media is an overall term used to identify the different types of mediums that enriches us with vital information and knowledge (Sarah, 2011). It is a flow of information running throughout the society in a form of print, visual and audio mediums known as newspaper (newsletters, magazines...

27 oct. 2024

Nescafe's Global Communication Strategy

Case study - 5 pages - Communication

In the globalized market of today, dynamic marketing communication strategies are the key for brands that want to relate to the diverse consumer niche from different cultures and markets. Nescafe is one of the most popular instant coffees on the market, which is owned by a huge company -...

24 nov. 2014
doc

The traditional media in the online speech

Case study - 3 pages - Educational studies

Social media has the responsibility of allowing people to connect with each other and share information; this is a powered communication and an authentic dialogue that is motivated by the human desire to share available information. The maturity of the social media has...

29 avril 2023

Corporate digital communication - Lacoste

Case study - 36 pages - Medias&communication marketing

This document tackles Lacoste's corporate digital communication plan and strategy. To study the communication plan and strategy, a full analysis is presented in the document, concerning Lacoste's customers, its environment, its online advertising and many more aspects.

08 oct. 2015
doc

Surveillance, accumulation of capital and exploitation on social media

Essay - 10 pages - Computer science

New technologies have changed the way people communicate and see each other: we all became the objects of surveillance voluntarily and non-voluntarily. Social networks, closed-circuit television (CCTV) in supermarkets and in railway stations, marketing agencies - all these are slowly turning our...

02 janv. 2025

Can social media fulfill the functions of the 4th estate, and thus be considered as a part of the renewal of the press?

Essay - 3 pages - Medias

The press was referred to as the "4th Estates" for the 1st time by Edmund Burke (1729 - 1797), a British politician who declared that : "There are three Estates in Parliament, but in the Reporter's Gallery yonder, there sat a Fourth Estate more important far than they all" Burke calls the...

27 oct. 2023

Journey to a Bachelor's Degree in Communication

Presentation - 2 pages - Everyday's life

This document outlines a transition from six years of experience as an editorial assistant at a local newspaper to pursuing a bachelor's degree in communication.

04 nov. 2021

Internal communication: a necessary vector for the efficiency of the company

Dissertation - 8 pages - Management

The business world has undergone profound changes in the space of a few years, in all sectors of activity. Indeed, new technologies and, in particular, the many digital transformations have impacted lifestyles, but also the purchasing behavior of consumers, not to mention working methods, which...

14 avril 2021
ppt

Advertising & media planning for NOKIA C3 in India

Case study - 27 pages - International marketing

STRENGHTS - Leader in the Indian market - The largest distribution network - Wide portfolio: from « made for India » to innovative product - First mobile with full QWERpeople - Brand ambassadors: Cricket and Bollywood - TY keyboard - Many features - Meaningful communication: connect

17 avril 2015
doc

Communication strategy for Audi

Case study - 4 pages - Business strategy

In the recent past, UK's car market has expanded quickly and is rated amongst the worlds competitive. With the addition of automotive competitors in the market, from the entire Europe, a brand of a car requires a deeper understanding of its customers to help it in the development of...

08 févr. 2021
doc

Public consultation - A new communication strategy launched by the EU through the web

Essay - 3 pages - European union

On 29th May 2005, French people refused the EU constitution, I was in Italy and had the news on a bus, through my neighbour's newspaper. In this context, the 'no' from French public opinion was the opportunity to reveal the wide gap between the EU and its 'citizens'. This...

11 juil. 2022

What methods of communication could Drop employ to reach out to its two primary audiences directly and personally?

Case study - 4 pages - Digital & e-marketing

Drop Technologies Inc. is a loyalty program startup that was formed in 2015 and is based in Toronto, Canada. This startup offers a loyalty program to its consumers. The concept is straightforward: Drop users download the application on their phone, create an account, and attach their preferred...

03 mars 2011
doc

Commercial communication: strategy marketing, between H&M and ZARA

Essay - 33 pages - Services marketing

It is almost impossible to meet a young woman who does not have a range, a top, a prop, or a gloss signed H & M. As the brand is present in most women's wardrobes, it was decided to analyze the Swedish clothing giant Hennes and Mauritz. H & M (Hennes and Mauritz) is now present in the world,...