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05 mars 2009
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Consumer Protection Act of India: When the consumer is a king

Thesis - 31 pages - Other law subjects

A consumer is a user of goods and services. Any person paying for goods and services which he uses is entitled to expect that the goods and services are of a nature and quality promised to him by the seller. The earlier principle of "Caveat Emptor" or "let the buyer beware" which was prevalent...

16 mai 2009
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Kirlangiç business plan

Business plan - 25 pages - Business strategy

“Being a strong and professional company which has efficient, trustworthy and standard products and also being proactive to the customers needs.” Ana Food Company's mission statement is “To be a multi-national entrepreneurial group acting locally while thinking...

10 mai 2010
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Fuzzy expert model for order cost efficiency in capacitated two-echelon distribution chains

Thesis - 12 pages - Management

The supply chain researchers are commonly trying to optimize one or more decision variables under stochastic conditions. This paper considers a capacitated two-echelon divergent distribution chain facing stochastic demand and order cost fluctuations. The limited storage facility of the upper...

25 août 2009
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Management: Concept and theory

Thesis - 5 pages - Management

Management-concept and theory introduces one to the concept of management, its meaning, its purpose, the idea behind managing people, goals & activities of a group. It also talks about the importance of management, and the tasks of management. The principles of management by management scientists...

16 juin 2010
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Reengineering

Thesis - 6 pages - Government finance

The economic upheaval in recent years has accentuated the idea of an unpredictable future that is not always predictable by experts. Companies have had to adapt to changing environments in order to survive. The nature of the economic environment has necessitated the need for permanent...

29 juil. 2010
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A measure of delight: The pursuit of quality at AT&T universal card services

Thesis - 3 pages - Management

By the late 1980s, AT&T had produced a favorable reputation for itself. By focusing on customer satisfaction and quality, AT&T became a leader in its respective industry. This, however, was not sufficient enough. There was more to be achieved and the leaders of AT&T, at the time,...

12 août 2010
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Competitive strategy and value creation in relationship marketing

Thesis - 5 pages - Business strategy

This paper considers how relationship marketing can be utilized in corporate strategy to facilitate value creation and increased customer satisfaction. The meaning of relationship marketing and the purpose of various relational frameworks such as the ‘relational spectrum', the...

19 févr. 2015
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Logistics and Supply Chain Practices

Case study - 8 pages - Computer science

Lean thinking is essential to improve supply chain management. This is because lean thinking ensures things are done just as they should. As an example, Toyota has demonstrated superior results with regard to quality, cost and lead-time compared to most (if not all) of its competitors. This...

29 sept. 2010
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Supply Chain and Logistics Managements' evolution

Essay - 4 pages - Management

Globally, supply chain management (SCM) is the whole set of tools and methods that are used by managers in order to improve the supply chain of a company. Indeed, supply chain management is regarded as a process in which planning, implementing and controlling, allow the companies to satisfy the...

29 sept. 2010
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Design a Marketing Plan for the French 'fashion house' Caroll who are aiming to enter the growing 'middle market' in China

Dissertation - 12 pages - Services marketing

The following paper is dedicated to design a marketing plan for the French ‘fashion house' Caroll in China. In the past decade this country has been going through large transformations which permits new entrants to respond to new needs, wants and demands. First of all, several figures seem...

29 sept. 2010
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What are the impacts of advanced supplier quality assurance implementation on automotive lighting overall business performance?

Case study - 28 pages - Business strategy

Innovative company of automotive lighting industry, automotive lighting (AL), daily develops strategies which play a leading role in insuring its competitiveness. For this reason, AL's purchasing division targets to reach Purchasing Excellence. To assure this target, AL's purchasing...

16 févr. 2011
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Theoretical and practical study of CRM strategy in Societe Generale Algeria

Dissertation - 69 pages - Management

Traders have always tried to enhance the wealth represented by their customers. The market was large with a strong demand, and it was enough to offer a good product to be sold easily. Today, competition and supply are such that the buyer moves from one provider to another, because they are...

28 janv. 2015
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Web Design in E-Business - Interface Analysis

Case study - 6 pages - Management

In this day, internet takes a vital role in many facets of an online business' life and process (Krug 2005). It can be defined as a tool where goods and services are provided well to reach customer needs and satisfaction. It is a way of attracting people's attention, arousing their...

29 sept. 2010
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What is the impact of service in the fast food industry? (A comparison between McDonald and Burger King in Bergen city)

Case study - 16 pages - Services marketing

Through our course “Service Marketing and Management” at NHH, we got the idea of doing our own study to figure out the major differences of McDonald and Burger King in Bergen by examaning customers' different perceptions, expectations, satisfactions and loyalty towards...

15 déc. 2010
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Nespresso: Customers Benefits

Case study - 7 pages - Management

Nespresso, currently the market leader, has always offered coffee machines to suit everybody, for professionals and the general public. The success of the brand relies on increased consumption, and a strong want by the company to meet customer expectations. It can be any type of...

16 févr. 2011
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The reduction of the variability of the behaviors: Case study of the hotel industry

Case study - 8 pages - Management

This document develops and presents the organizational model within the Novotel London Tower Bridge. During the preparation of this work, we spoke with Mr Fontagne, Assistant General Manager of the company, and have subsequently decided to study more precisely about the role of this...

13 nov. 2014
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Transport Information Technology in supply chain

Case study - 4 pages - Educational studies

Supply chain management is the active management of the activities related to the supply chain to increase customer value and satisfaction and achieve competitive advantage (Robert, Jan 2011). Transportation is one of the components of supply chain. Information technology is used to...

16 févr. 2011
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Adaptation of a worker to the local problems: French in China

Case study - 10 pages - Human resources

Working abroad as part of an international assignment or other contract inevitably raises many challenges with regard to adaptability. One has to adapt to different cultures, ways of living and study the key points rigorously to live more comfortably in a host country. A host country receives a...

23 nov. 2010
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The "Total Quality Management" (TQM) and its application in the Thomson factory at Casablanca

Thesis - 9 pages - Business strategy

TQM is a philosophy; a management practice that aims to satisfy consumers by involving employees, coherent governance and a commitment to continuous improvement. In native Japan in the 1950s, the concept of TQM was first passed through an application of methods of statistical controls, before...

30 mai 2012
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Logistics assessment

Case study - 3 pages - Logistics

“Supply chain management is concerned with achieving a more cost effective satisfaction to end customer requirements”(Christopher, 2005). Logistics traditionally represent the various activities implemented to handle goods from the supplier to the final customer....

23 oct. 2024

Sustaining Excellence in Social Work Programs: Utilizing Evaluation, Prioritizing Job Satisfaction, and Implementing Effective Mentoring

Essay - 2 pages - Management

Social Work program development, evaluation, and planning are very dynamic, which means that adaptation and growth are the signs of success in this field. This article defines the issue and lists the critical strategies for success, including the program evaluation, job satisfaction...

21 nov. 2006
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Impact of Internet Channel on Auto Insurance Industry

Essay - 22 pages - Business strategy

The influence of the internet on insurance industry is increasing in accordance with the spread of internet retailing. Quotes submitted and policies purchased through internet channel grew 23% and 29% respectively from 2004 to 2005. The proper adoption of a strategy in line with the changing...

02 août 2024

Report on job satisfaction at the Shaggy Shoe Shop

Case study - 7 pages - Human resources

The shaggy shoe shop has requested this report on their employee's job satisfaction at the Association for Human Resource Management. This questionnaire consists of 16 questions and the employees interviewed are not required to give comments, but only to choose their answers in the...

27 juil. 2022
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What is employee satisfaction and what is the role of human resources (HR) in enforcing employee satisfaction?

Essay - 2 pages - Human resources

In light of the current rapid changes at the social and economic level, companies have begun to realize that employees are the most “valuable asset” and even the secret of their success and stability (?ulibrk et al., 2018). In addition, employee satisfaction is an essential...

15 mai 2009
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The evolution and implementation of the marketing concept

Thesis - 7 pages - Services marketing

Since its introduction in 1950's the marketing concept has been criticized, broadened, and blamed for the current decline in the competitive world. Have critics failed to recognize what marketing concept really is? The Marketing Concept was created in the 1950's just after the World War II, more...

29 sept. 2010
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The launch of a new product on the Algerian market (Sagem mobile phones)

Market study - 38 pages - Business strategy

This report mainly focuses on Algeria as an emerging market, mobile phone as a product and Sagem as a French company. This report includes a detailed study of the marketing strategy and the economic conditions in Algeria and also analysis of the product and the services that Sagem offers to...

25 juil. 2022

Customer Orientation

Course material - 3 pages - Marketing theories

The approach of customer orientation can be explained in companies that highly value and give their customers a lot of importance. Such companies are said to be customer oriented. According to Bhasin (2018), their marketing strategies get designed with their customers...

22 nov. 2010
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Toyota: General analysis of management

Thesis - 22 pages - Management

Toyota sets itself apart from its competitors by capitalizing on reliability. With this objective, the Japanese company has developed a rigorous management style, which aims for "zero defect". It is this force that drives the brand. It is therefore not surprising to find Toyota consistently...

05 mars 2009
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Market for retailers

Thesis - 29 pages - Economy general

MARKETING: A social and managerial process where by individuals and groups obtains what they need and want through creating and exchanging products and value with others. MARKETING CONCEPT: The marketing management philosophy holds that achieving organizational goals depends on determining the...

02 janv. 2025

Brand Heritage and Customer Perception - An ethnographic study

Case study - 9 pages - Luxury marketing

Our mission was to find out if brand heritage is truly a purchase driver for luxury, because many would initially say yes. Of course, this is a pillar of luxury. Well, yes it is and luxury could not exist without it, but we got some interesting results about what consumers think about brand...