What are the strengths and weaknesses of effectuation theory for start-ups, entrepreneurship, and micro-enterprises?
Litterature review - 21 pages - Startup, entrepreneurship
Effectuation theory is an entrepreneurial theory developed by Sarasvathy (2001), an Indian researcher trained by Herbert Simon and with a degree in industrial management and information systems from Carnegie Mellon University. She studies the strategies of successful entrepreneurs in emerging...
Entrepreneurship: e-commerce
Dissertation - 6 pages - Startup, entrepreneurship
Business-to-business (B2B) e-commerce is very different from business-to-consumer (B2C) e-commerce, and must be handled differently. When selling to a customer, websites are often very flashy, relying on sparking customers' emotions with great deals and features that stand out. They let the...
Sustainable Entrepreneurship
Essay - 5 pages - Startup, entrepreneurship
The concept of sustainable entrepreneurship can be considered, when looked too fast, as an oxymoron. In fact, the integration of moral and ethical elements in the production in a capitalistic economy can appear as an unnecessary cost that will prevent companies that apply those values to...
Women's Entrepreneurship in France: Challenges and Opportunities
Litterature review - 8 pages - Startup, entrepreneurship
This document explores the challenges and opportunities faced by women entrepreneurs in France, highlighting the importance of role models, women's networks, and private and public initiatives in promoting women's entrepreneurship. With a focus on the key obstacles that women...
Entrepreneurship Among Young People - How does the Emancipation of Young Graduates Ring a New Dynamic to their Professional Evolution?
Dissertation - 30 pages - Business strategy
Many young people, especially in developing countries, tend to view entrepreneurship as a viable and attractive path. Many young people, especially in developing economies, turn to entrepreneurship because of a lack of employment opportunities. The role of this thesis is to...
Entrepreneurship and Lean Startup
Course material - 8 pages - Startup, entrepreneurship
The word entrepreneurship was originally used for people who "take on the risk" between buyers and sellers. Later the word was used for those who undertake a task or start a new business venture - "The process of turning an idea into a business". - "Entrepreneurs assemble and then...
Entrepreneurship: How to Run a Market Study
Practical guide - 4 pages - Startup, entrepreneurship
Creating any company requires a market study done by entrepreneurs for a better understanding of the market they are willing to enter. This understanding of the market will give entrepreneurs the ability to easily convince their future investors. The efficiency of a market study is based on its...
The blindness of the French banks with regard to entrepreneurship
Case study - 4 pages - Business strategy
The French banks are completely uninterested in sustaining entrepreneurship and the entrepreneurs of France have well understood that. On 23 February 2015 Endeavor Insight introduced details from a scientific article aiming at “drawing lessons on entrepreneurship ecosystems...
Entrepreneurship: the Arena Coffee
Case study - 11 pages - Brand management
The idea of this business plan is to create a bar turned to the games center. At the same time of along with the activities of a classic bar, we will offer gaming activities such as board games, poker, video games and cyber services. First of all, we shall understand the concept of the bar, then...
Innovation and Entrepreneurship: Natoora
Case study - 5 pages - Brand management
Natoora is a French company which aims to source and supply top quality foods carefully chosen by expert selectors (meat, fruits, dairy, fishmongs, drinks, vegetables etc). A top local producers' network is built in each country or city, so as to supply the consumers with fresh biological...
Corporate entrepreneurship as a winning strategy
Essay - 13 pages - Management
To survive and to enable continued growth in today's fast changing environment, large corporations need to continually renew themselves through new products and new businesses. In some instances this involves dealing with advanced technology. To illustrate this adaptation, I chose as an example...
Entrepreneurship
Essay - 8 pages - Management
Being an entrepreneur is more about doing something what one loves and especially something which can bring creativity, innovation and change. Over the last twenty years, entrepreneurship has been viewed mostly as the action of starting a new business and nothing more than it but a lot of...
A general theory of entrepreneurship, the individual-opportunity nexus by Scott Andrew Shane
Essay - 15 pages - Marketing theories
Although entrepreneurship concerns a large part of the working population, contributes to the economic growth in an important way and has proved to be of interest to a great percentage of the academic world, there hasn't yet been a complete study that develops every aspect of this...
Concepts of Hayagreeva Rao in his social entrepreneurship book, Market Rebels
Case study - 2 pages - Business strategy
This paper explains brief review of the concepts of Hayagreeva Rao in his social entrepreneurship book, Market Rebels: How activists Make or Break Radical innovation. Hayagreeva brings about the idea of market rebels as the group of people whose actions in the economic field have...
An opportunity for entrepreneurship within Antoniou Restaurant Industry
Case study - 5 pages - Management
Antonius restaurant industry located at Cabo San Lucas in Mexico generated over $1.34 billion in sales in 2012. Cabo San Lucas is one of the most beautiful cities in Mexico with several tourism sites. Due to its increasing significance as the spa destination with a great variety of sites of...
Entrepreneurship: Case studies
Case study - 3 pages - Management
Patients like me practices execution excellence in a number of ways. First, there is the comprehensive experience profile of the staff for instance in terms of the knowledge in different areas such as sales, marketing, product development etc. Secondly, there is also the leadership as well as the...
Ethnic entrepreneurship
Case study - 13 pages - Business strategy
The recent growth of new ethnic populations in Western societies raised lots of issues. In fact, the ethnic activity is not any more a question of historic interest; nor is it the concern of the company. Because new ethnic populations grew at the same time as Western economies, they are in a...
Ethnic entrepreneurship - publié le 09/07/2012
Case study - 13 pages - Business strategy
The recent growth of new ethnic populations in Western societies raised lots of issues. In fact, the ethnic activity is not any more a question of historic interest; nor is it the concern of the company. Because new ethnic populations grew at the same time as Western economies, they are in a...
Innovation and Entrepreneurship
Thesis - 5 pages - Management
In the absence of further fiscal and monetary stimulus, how would an appreciation of the issues surrounding innovation and entrepreneurship help the government achieve its aim of boosting the growth rate of the UK economy? Economic growth is a main point in nowadays' economic stakes....
Corporate Entrepreneurship: The Steam Iron example
Case study - 6 pages - Management
As creator of a new innovation and more specifically a new steam iron that has different features from the standard industry, the creation of a dedicated company would be judicious. Indeed, the company would be named "Dupont Appliance Ltd", professional manufacturer specializing in providing a...
Innovation and Entrepreneurship - publié le 24/10/2011
Thesis - 5 pages - Management
In the absence of further fiscal and monetary stimulus, how would an appreciation of the issues surrounding innovation and entrepreneurship help the government achieve its aim of boosting the growth rate of the UK economy? Economic growth is a main point in nowadays' economic stakes....
Corporate Entrepreneurship of Steve Jobs
Case study - 9 pages - Management
During the seminar, we used different case studies of the US management and leadership in applying theoretical concepts. In this assignment, I have chosen to analyze the CEO of the company Apple because of its particular way to lead the company that he created. Steve Jobs was trained as an...
Corporate Entrepreneurship of Steve Jobs - publié le 29/09/2010
Case study - 9 pages - Management
During the seminar, we used different case studies of the US management and leadership in applying theoretical concepts. In this assignment, I have chosen to analyze the CEO of the company Apple because of its particular way to lead the company that he created. Steve Jobs was trained as an...
Entrepreneurship - published: 29/09/2010
Essay - 8 pages - Management
Being an entrepreneur is more about doing something what one loves and especially something which can bring creativity, innovation and change. Over the last twenty years, entrepreneurship has been viewed mostly as the action of starting a new business and nothing more than it but a lot of...
Entrepreneurship - publié le 14/01/2010
Case study - 20 pages - Services marketing
The purpose of the project we would like to set up in Germany is the launch of a new service intended to employees and which follows the current trend of women at work. More precisely, the service consists of child cares that we provide in partnership with companies in their office, for...
Entrepreneurship: Launching a neurological gym in Auvergne
Thesis - 15 pages - Management
Actually, it's quite difficult to be concentrate because the human being uses only 7% of his brain in average. Using 7% of the brain capacities, we are able to focus on one thing, communicate, learn, and think, so just imagine using few percents more. Imagine that, with a daily training, as you...
Innovation and Entrepreneurship: Natoora - published: 29/09/2010
Case study - 5 pages - Services marketing
Natoora is a French company which aims to source and supply top quality foods carefully chosen by expert selectors (meat, fruits, dairy, fishmongs, drinks, vegetables etc). A top local producers' network is built in each country or city, so as to supply the consumers with fresh biological...
A general theory of entrepreneurship, the individual-opportunity nexus by Scott Andrew Shane - published: 29/09/2010
Essay - 15 pages - Services marketing
Although entrepreneurship concerns a large part of the working population, contributes to the economic growth in an important way and has proved to be of interest to a great percentage of the academic world, there hasn't yet been a complete study that develops every aspect of this...
Entrepreneurship and innovation management: A case study of Apple
Case study - 9 pages - Business strategy
An individual's qualities as an entrepreneur are very important in the investigation of entrepreneurship since setting up a new firm is very much an individual decision. The entrepreneurial behavior to find a firm is triggered by the individuals' endowment, his social network, and the...
Case study: Entrepreneurship
Thesis - 8 pages - Business strategy
This paper compares the main Entrepreneurial Trait theories with the profile of a successful entrepreneur: Mr Ian Robertson. Using qualitative methods, Mr Robertson's entrepreneurial characteristics are established, analyzed and weighed against the attributes discussed in entrepreneurial...
