Abstract
The French government is working on a bill which is supposed to be subjected to the Parliament and voted before summer 2008. This bill aims to the abolition of advertising on TV public channels of the France Televisions group.
Actually, on January 17, 2008 the French President Sarkozy announced: “I would like a television public utility which have to be really different from private channels. One of the means to differentiate the television public utility is to avoid audience and profit researches.”
According to Mrs Christine Albanel, the Minister of culture, the aim of this shake-up was not to clone ‘Arte' (A French-German channel without advertising) and the choice of the France Télévisions CEO, Mr Patrick De Carolis, since the end of 2007 to privilege quality than quantity through a barometer is a good tool.
