Analysis of the sport's industry and its strategies
Case study - 8 pages - Business strategy
[...] Sponsoring is really important for big events as Olympic Games or rugby world cup. We can underline why some companies sponsor this kind of event? And what can they gain from this? First of all, there is the biggest sport event worldwide coming this summer. So it seems quite relevant to...
Business communication in Germany
Case study - 35 pages - Business strategy
With the globalization, companies are more and more called upon to communicate with each other, including abroad. Increasingly people are forced (either by choice or because of their profession) to go to work abroad, often in a country where they do not know codes, culture, language and...
Trainings within EDF's group
Case study - 24 pages - Business strategy
Nowadays, human resources are essential for a company to achieve its goals and be competitive in this global arena. In fact, Human resources are a source of knowledge and information for the organization. If an employee leaves the company, he will leave with his knowledge and experience. The...
Picard marketing strategy
Case study - 20 pages - Business strategy
The creation of Picard in France coincides with the beginning of frozen food in the USA but the technology in France was far from being as advanced. Therefore, in 1906, Raymond Picard created “les Glacières de Fontainebleau”, begun by manufacturing and by delivering blocks of ice which...
Picard marketing strategy - publié le 17/12/2012
Case study - 20 pages - Business strategy
The creation of Picard in France coincides with the beginning of frozen food in the USA but the technology in France was far from being as advanced. Therefore, in 1906, Raymond Picard created “les Glacières de Fontainebleau”, begun by manufacturing and by delivering blocks of ice which...
Business game
Case study - 10 pages - Business strategy
The "Business Game" is an educational tool for the discovery and use of knowledge, skills, life skills related to the company, concretely, fun and interactive. This educational tool is based on software modeling a competitive environment and the action of companies in this environment. The...
Business game - publié le 14/12/2012
Case study - 10 pages - Business strategy
The "Business Game" is an educational tool for the discovery and use of knowledge, skills, life skills related to the company, concretely, fun and interactive. This educational tool is based on software modeling a competitive environment and the action of companies in this environment. The...
Case study: Rus Build joint venture
Case study - 5 pages - Business strategy
The Rus Build case talks about a joint venture created in 1989 between an American and Russian company. The US Company is Fredericks Construction, Inc led by john Fredericks and Gribov Engineering Institute is the URSS Company. Before getting into details let's remind briefly what a joint...
Marketing plan by BYB consulting: Koi restaurant
Case study - 30 pages - Business strategy
Sushi Shop is a French chain of fast Japanese food which is developed world-wide (Luxembourg, Spain, Switzerland, Belgium and USA) with a turnover of 110€ millions. The sushi shop adventure started in 1998, created by Gregory Marciano and first established rue de Longchamps in Paris and...
Case study: Quality compliance at the Hawthorn Arms - publié le 10/12/2012
Case study - 4 pages - Business strategy
Globalization and the process of internationalization of the companies involve more and more the field of HRM. Many companies underestimate the difficulties linked to the management of its employees when they growth. Through this case study, we will see the main challenges in international...
Case study: Quality compliance at the Hawthorn Arms
Case study - 4 pages - Business strategy
Globalization and the process of internationalization of the companies involve more and more the field of HRM. Many companies underestimate the difficulties linked to the management of its employees when they growth. Through this case study, we will see the main challenges in international...
The effects of the organization of the Olympic game on the UK economy
Case study - 2 pages - Business strategy
Every four years the Olympic Game takes place in different country. The choice of the country is very strict and lots of countries are competing to be the host of the Olympic Games. Indeed, it is a big opportunity for them because it represents important economic issues for the host. In 2012,...
Life cycle analysis (LCA) of a PET bottle
Case study - 12 pages - Business strategy
In this report, the Life Cycle Analysis (LCA) of a PET bottle of water will be conducted. This method of analysis must deal with different issues at view to respect the ISO Standard 14040-14044 (Komly, 2012). We have chosen to study a PET bottle because it is one of the most common object of our...
The role of uncertainty and risk in the decisions which international business firms make on the internationalisation process
Case study - 2 pages - Business strategy
Uncertainty is what drives the business environment. Without uncertainty, there would not be entrepreneurship nor need for firms to develop, explore and evolve. But, with uncertainty comes risk and companies try to maximize their profits while minimizing the underlying risk of their activities....
The effects of downloading music in UK: Analysis
Case study - 23 pages - Business strategy
The music industry represents an important market share in United Kingdom. Indeed, the music industry is £190m in revenue in 2010, 8% of GDP and around 130 000 employments and the third largest export industry of the country (according to thenextweb.com and culture.gov.uk). These last years, the...
Kompan: Theories and models applied
Case study - 3 pages - Business strategy
To start with, Kompan's ambition is to ‘be the global leader by providing unique playground solutions that promote health and learning of their users'. The way they have approached their vision is through development of dynamic capabilities. The dynamic capabilities are the strategic...
Kompan: Profitability
Case study - 3 pages - Business strategy
When competitors is mentioned it is in the Danish market and when comparing to how Kompan is globally there is shortly described their market position and situation on the American market and which competitors they are up against in this geographical segment. The focus for the industry lies on...
The future of the Internet
Case study - 2 pages - Business strategy
The internet is not perfect, as nothing else is. Some may see this as a cause to restructure the internet in order to respond to the many problems that arise mostly from giving the freedom to create to every person with a terminal. Should data creation be restricted by a system of checks and...
USD/CNY: Exchange rates
Essay - 4 pages - Business strategy
Initially China followed a policy of keeping its exchange rate extremely low. However, it soon realized the adverse affects of its policy and started appreciating its currency. From the period of 2004 to March 3, 2012, Yuan appreciated by more than 23% and fluctuated between 8.2800 to 6.3039....
A snapshot of Portuguese economy
Case study - 1 pages - Business strategy
Portugal's banking and financial system is sound, competitive and well managed. Despite being not as large as other EU nations, the banking system in Portugal can be compared with other EU nations in terms of profitability, efficiency and solvency. The challenges for the banking system of...
Marketing mix strategies of Nike and Reebok in India
Case study - 2 pages - Business strategy
Marketing mix is a very important part in crafting marketing strategy of a company. Many companies who do not focus on their marketing mix well enough face troubles. There are a lot of perils for a company that does not devise an excellent marketing mix strategy for its target customers. There...
The Ford focus on the Chinese market
Presentation - 20 pages - Business strategy
-Founded by Henry Ford in 1903 -The beginning with the Ford T -Until 2006: A big portofolio of brands Ford's full-year sales totaled 1.935 million -In 2010, global auto sales are estimated at 72 million -Ford focus is expected to be sold worldwide in over 120 markets. -According to the China...
Google's recruitment and selection practices
Case study - 2 pages - Business strategy
Google is a rapidly growing organization. The speed at which it is growing is difficult for the HR department for the company keep pace with filling the new vacancies. The company has to fill around two hundred positions every week. It is a tough task alone, but given the company's HR department...
Fujifilm strategy
Case study - 3 pages - Business strategy
Fujifilm is more of an elephant than a lion. It is a huge company, but it is not very aggressive. Instead the organizational culture is more passive. It can be stated here that winners firms lead other firms and do not follow them. Unfortunately, Fujifilm falls in the second category. Needless to...
Combating employee turnover
Case study - 2 pages - Business strategy
A study done on employee turnover describes employee turnover as a gradual process. There are several factors that lead to employee turnover such as Job Characteristics, On-boarding, Relationship, Work Environment and Individual Differences. Once a person is exposed to turnover factors, he looks...
Capital asset pricing model
Case study - 2 pages - Business strategy
Capital Asset Pricing Model is a tool to calculate the required rate of return for a security. It takes into account the return that an investor can earn on risk free security (usually government T-Bills), risk premium (difference between the return on risk free investment and return on...
America Movil - Strategic management
Case study - 8 pages - Business strategy
America Movil was established in September 2000 in a spin-off from Telmex and Telcel, the leading provider of telecommunications services in Mexico. The spin-off was implemented using a procedure under the Mexican General Corporations Law (Ley General de Sociedades Mercantiles) called "escisión"....
America Movil - Strategic management - publié le 27/11/2012
Case study - 8 pages - Business strategy
America Movil was established in September 2000 in a spin-off from Telmex and Telcel, the leading provider of telecommunications services in Mexico. The spin-off was implemented using a procedure under the Mexican General Corporations Law (Ley General de Sociedades Mercantiles) called "escisión"....
Kompan: Supply chain - publié le 27/11/2012
Case study - 5 pages - Business strategy
Now Kompan has a flexible production platform - modular product architecture, which is suitable for a large number of product variations . It enables the mixing of different components and creating different end-products, making the customization easier. A great advantage of this type of product...
Kompan: Supply chain
Case study - 5 pages - Business strategy
Now Kompan has a flexible production platform - modular product architecture, which is suitable for a large number of product variations . It enables the mixing of different components and creating different end-products, making the customization easier. A great advantage of this type of product...
