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27 août 2008
doc

Negotiation dynamics: Bouygues Vs Propriétés Privées

Case study - 6 pages - Management

To do this assignment I have chosen to take a case that I recently came across at my work. I currently work in a real-estate agency as a marketing manager. In my work, I am in charge of the marketing of the company and I am in charge of finding new partners for the company as well. For example,...

27 août 2008
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Change management: the CBC case

Case study - 8 pages - Management

For this assignment, I decided to use a company which I will call CBC, and in which I did an internship for 7 months. This Swiss Group provides chocolate-based products, is present in several countries, and generates a sales turnover of nearly 3 billion €. However, this company faced strong...

26 août 2008
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Apple Case Study

Case study - 14 pages - Management

Apple Computer is an innovative company evolving on multimedia and high technology market. It has its presence on both hardware and software markets, as well as in the on-line services market. Its highly diversified offer makes Apple Computer company difficult to manage. This company was created...

22 août 2008
pdf

Strategic management: Credit Agricole

Case study - 18 pages - Management

This paper will analyze the strategic plan for a new project for Crédit Agricole: the mergence of the computer system in each branch and their integration. Crédit Agricole is a leading European banking group is one of the largest French banks. The project will also focus on the payroll system and...

22 août 2008
pdf

Intercultural management: analytical analysis of the Walt Disney company

Case study - 12 pages - Management

The Walt Disney Company, founded in 1923 is today is confronted to global business. The cartoon movies are aired globally and viewed all over the world and Walt Disney is also known for its theme parks. The theme parks in the United States and in other countries are visited by tourists across the...

22 août 2008
pdf

Moral compass and leadership capabilities

Essay - 9 pages - Management

In this paper, I will define the moral compass which is determined by my knowledge, based on which I developed principles of life like relationship, the division, respect, honest. These values will help me to be a good leader in my future professional life and I have also to work a lot to really...

18 août 2008
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Could the tide be changing? Travel agency management

Essay - 5 pages - Management

Travel agencies play an important role within the UK travel and tourism industry. They are the retail arm of the industry selling holiday products and travel services to the public. Yet travel industry analysts have been predicting the death of the high street travel agent due to the ever...

15 août 2008
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Change management: Oticon

Case study - 14 pages - Management

This assignment is a case study of a small Danish company called Oticon and shows how changes in the organization environment and personnel completely revolutionized the company. I have chosen this company because we have studied it in a previous course in November (Human Resources with Professor...

15 août 2008
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Negotiation during my internship in the advertising department of the French magazine « Madame Figaro »

Case study - 11 pages - Management

Conflict is an inevitable part of negotiation, interpersonal and group relations. If badly handled, conflict can destroy relationships, reduce productivity and prevent a team from reaching its goals. But if we learn to understand how we and others deal with conflict, we can handle it better and...

15 août 2008
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US management and leadership: Steve Jobs

Case study - 12 pages - Management

The aim of this assignment is to consider the leadership style of the Apple's CEO Steve Jobs through the analysis of the articles and works connected with his business activity. Steve Jobs is the current CEO and co-founder of Apple, Inc. Steve Jobs also was the CEO and majority shareholder of...

15 août 2008
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Corporate entrepreneurship: The case of Naturis

Case study - 12 pages - Management

The study of Corporate Entrepreneurship (CE) is gaining increasing interest within the field of Entrepreneurship. Much research has been carried out, mainly focusing on identifying determinants and outcomes of CE. Scholars suggest that the term “corporate entrepreneurship” encompasses...

14 août 2008
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Career management

Template letter - 15 pages - Management

When I decided to take up MBA, I didn't have a specific career plan. I thought that the MBA could give me insights into different fields and aspect of business. Indeed, it's particularly the case, as MBA enable me to understand my priorities, my strengths and my weaknesses. The...

14 août 2008
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Organizational development: Mergers and Acquisitions

Case study - 17 pages - Management

Nowadays, mergers are very common in all sectors. Indeed, in many sectors, the competitive pressure, the decline of prices and research costs provoke numerous mergers. However, all mergers aren't successful; there are some steps to follow to avoid risks. There could be be multiple reasons to...

13 août 2008
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Accor

Case study - 15 pages - Management

For more than 40 years, Accor has constantly reinvented its businesses to keep pace with the world around it, with the goal of providing innovative, high-quality products to Hospitality and Services customers. In Hospitality, Accor's ambition is to be the world leader in economy and midscale...

12 août 2008
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US management leadership: Carly Fiorina and her influence in the new HP

Case study - 13 pages - Management

The company Hewlett Packard was created in Palo Alto by two engineers, Bill Hewlett and Dave Packard in the year 1939. This project was developed right after the Second World War, by the formulation of scientific applications for the computer and printer domains. Just after its creation, HP was...

12 août 2008
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CHANGE MANAGEMENT changing process in a fast food restaurant

Case study - 9 pages - Management

The ?change management' in companies is clearly one of the most difficult challenges to address for organizations. People are apprehensive towards making changes and do not like to modify their working habits because they fear the unknown. Today, with the pressure of the market and the...

12 août 2008
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Two types of risks for the French shop in England: regulations risk management and plant risk management

Case study - 15 pages - Management

This report enumerates the key elements required to modify work strategy in a company's business and mark a new vision for their brand. The risk factors such as the 'regulation risk' and 'plant risk' should be responsible for the initial components needed for the cheese...

09 août 2008
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International accounting Corporate reporting regulation: Understanding differences ? USA/ Europe

Essay - 6 pages - Management

Throughout the globe, U.S.A. has been famous for their notion of freedom, their way of life, and their entrepreneurship, stemming back to its very origins. This is a legacy from the very first pioneer, which still affects them nowadays either in their private or business life. It's a country...

07 août 2008
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Are Non-Governmental Organisations (NGO's) increasing in legitimacy and effectiveness?

Case study - 10 pages - Management

Non-Governmental Organizations (NGO's) are essentially organizations that exist for serving the interests of under-represented groups directly for and on behalf of their welfare. Whether this helps to increase their rights and status or simply create an awareness of their plight, they neither...

06 août 2008
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Profile of a leader: Nicolas Sarkozy

Case study - 5 pages - Management

Nicolas Sarkozy de Nagy Bocsa was born in Paris on the 28th of January 1955; he is the son of Paul Sarkozy de Nagy Bocsa a Hungarian immigrant who fled the Red army in 1944, and Andree Mallah a jurist of Jewish origin native from Salonica in Greece. At the age of four, he is abandoned by his...

05 août 2008
pdf

Case study: the bakery Ainay

Case study - 15 pages - Management

?La Boulangerie D'Ainay' is located in Lyon's "second arrondissement" close to a pedestrian street within a residential area. There are three other bakeries are within 500 meters of "La Boulangerie d'Ainay". This shop was taken over by Mr and Mrs Nectoux six years ago. Previously,...

04 août 2008
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Operation management: the mutations of operations management

Essay - 10 pages - Management

For decades now, concepts of globalization, social changes, client demands, significant technical evolutions (mainly in the communication area) has led to a drastic change in all modes of management of the Supply Chain which can be defined as the enterprise logistic chain from its providers to...

03 août 2008
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US management and leadership: Martin Luther King Jr., the birth of a leader

Case study - 15 pages - Management

This paper is about the leader Martin Luther King Jr. and his leadership role in the 1950s. First, the context will be introduced followed by King's life in correlation with the current event at that time. In the final section, his leadership style will be analyzed. After the war, the veterans...

02 août 2008
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The Thomas Cook case

Case study - 9 pages - Management

Thomas Cook UK had transformed its business processes in order to improve the profitability and minimize losses. The Thomas Cook management team developed a program to reduce costs and improve the margins and integrate operations. Behind this real case, I will go deeply into the IT consulting...

01 août 2008
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A closer look at corporate productivity: Reducing occupational stress and enhancing team effectiveness at workplace

Essay - 5 pages - Management

Developing productive workplaces has long captured the attention of many organizations. Issues such as occupational stress and lack of teamwork can, however, hinder corporate development. Occupational stress has been researched extensively within the industrial-organization psychology...

31 juil. 2008
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Developments in management and organizational thinking

Essay - 4 pages - Management

In the era of the mass production from 1945 to 1980, companies were directed to produce identical products, with hierarchical structures, all in a stable environment. In the present “era of information”, companies must produce products with dynamic structures in a turbulent environment...

27 juil. 2008
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Lego case study: Danish vs. British culture

Case study - 10 pages - Management

Modern companies can not longer hold on to a “go-it-alone” philosophy in the modern networked business world. Global companies look for business opportunities outside their traditional boarders and have therefore to deal with cross-cultural issues in its everyday life. Human interaction...

26 juil. 2008
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Case Study: Accenture: the 5 cultural dimensions

Case study - 14 pages - Management

The main change of the century is that local markets are not big enough for industries. The future of any company that wants to be bigger than its competitors is to go international. Selling a product won't be the hardest of things that companies will have to face while going international,...

23 juil. 2008
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Using theories of motivation, evaluate the role played by salary and by non-financial incentives in promoting motivation in middle managers

Essay - 14 pages - Management

A motivated employee always wiil give better results than a non-motivated one. In between the two world wars, the work situation, the economical environment and all social aspects in our culture had totally changed. The main aspects of these changes were the workers conditions. Before, social...

21 juil. 2008
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Marxist and Weberian lenses: GM layoffs

Essay - 6 pages - Management

DETROIT, MI - General Motors (GM) chief executives announced major restructuring plans aimed at reviving its corporate fortunes. The company's major difficulty has been its declining sales over the past year, which have racked up a total of two billion dollars of losses. Such a decline sharply...