Evaluating revenue optimization for a real estate enterprise using Airbnb in Paris
Thesis - 13 pages - Startup, entrepreneurship
BK Realty is an enterprise specialized in high quality property management, whose main field of interest is the operation, sale, renting, control and oversight of real estate. We act as brokers on behalf of our clients, attempting to find the easiest and most efficient solution for their needs....
Case study in e-commerce law
Worksheets - 1 pages - Startup, entrepreneurship
With a group of friends, you have decided to launch a company to sell antique books on the web. A friend of yours is going to implement the site in all its technological aspects. You have bought a stock of old books ranging from small cheap pocket books to be read on the beach to collectors and...
Foreign market entry plan: Nicolas in Singapore
Case study - 7 pages - Startup, entrepreneurship
Since a couple of years wine has became one of the favorite beverages of Asian people. Especially in Singapore where the population is very open on the European culture. That way of life, which was just a fad in the past , tend to become a proper characteristic of Singapore. Furthermore the...
Renault marketing plan
Case study - 6 pages - Startup, entrepreneurship
The last couple of years, the car market have seen many changes. Gas prices have significantly increased and people became much more aware of the deterioration of the environment. This led to the development of new technologies. Carmakers around the world started to develop new car models that...
Gabriel: Sales and marketing
Case study - 4 pages - Startup, entrepreneurship
Supplier of upholstery fabrics and related textiles products and services to manufactures and lead users of upholstered furniture, seats and upholstered surfaces. When characterizing the upholstery industry, we see that it operates on a B2B basis supplying manufactures with entering goods. At...
New realities - How can change management lead to success?
Case study - 22 pages - Startup, entrepreneurship
This study on Change management took place during an opportune time in the course of my studies. In fact, I currently work at Carrefour, the second largest supermarket chain in the world after Walmart, where they are currently undergoing major changes in order to streamline costs. The most...
Is stealth marketing both effective and ethical?
Case study - 20 pages - Startup, entrepreneurship
Many people today believe that there are too many advertisements. There are advertisements for everything and anything, and they are everywhere; on bicycles, cash register receipts, parking cards, pizza boxes, shopping carts, cups, etc. For instance, advertisers believe that a person sees from...
Small and Medium Enterprises (SMEs) in the Business World
Essay - 6 pages - Startup, entrepreneurship
The post second world war era had seen the appearance of many variations in the environments of companies. The phenomenon of globalization which has started to emerge during this period has given rise to internationalization of companies. However, the involvement in international activities...
The e-marketing plan of a Belgian SME: Cha-hu-the
Case study - 26 pages - Startup, entrepreneurship
Nowadays, "the key question is not whether to deploy Internet technology - companies have no choice if they want to stay competitive- but how to deploy it". Since 2008, the penetration rate of the Internet is 48.1% in Europe, and the average of the world is 21.9%. More specifically, Belgium is...
Small and Medium Enterprises in Morocco
Worksheets - 3 pages - Startup, entrepreneurship
The SME's represent more than 93% of the Moroccan enterprises. However, despite of their preponderance in the Moroccan economic context, they employ only 44% of the active population, represent only 38% of the national production and their contribution in the GDP is weak. The SME's are...
Is it easier to set up a small firm in the United Kingdom (Yorkshire) rather than France (Rhone Alpes) ?
Dissertation - 43 pages - Startup, entrepreneurship
The subject of my dissertation is: "is it easier to set up a small firm in the United Kingdom (Yorkshire) than in France (Rhone Alpes). The subject is extremely interesting for me due to the business feasibility that the concept of globalization offers. For a student in European Business it's...
