Project management
Case study - 27 pages - Management
In the current economic context, the banking sector appears to be the most affected sector by criticism. Due to the important crisis impacts, customers are more and more volatile. Creation : 1864 Headquarters : Paris, Defense. CEO : Frederic Oudéa, Didier Alix, Severin Cabannes. Industry:...
Considering the business environment in Brazil, which are the main challenges for a Brazilian professional performing in other countries? Are such challenges similar for a foreign professional working in Brazil?
Case study - 2 pages - Management
Going abroad as a business woman involves dealing with new political, economical, and cultural dimensions. The political aspects could have a striking effect on one's daily life. For example, in Saudi Arabia it is forbidden for women to drive cars. If a businesswoman is used to driving herself...
Maisadour: Case study
Case study - 30 pages - Management
-Maisadour is an Agricultural Cooperative, created in 1936 -Employment: 4500 employees and work with more than 8000 local farmers -Maisadour takes place as 16° French Cooperative Group with 1, 200 billions and 8 jobs International opening in Europe, requires a strengthening of the skills in...
Analysis of the toy industry
Case study - 9 pages - Management
In the current economic situation, the lexical field declines through many adjectives such as unemployment, or crisis. The world is in an uncertain climate for the economic part but the social part too. It is during the Christmas period that we can forget theses bad news. The magic of Christmas...
Analysis of the toy industry - publié le 30/05/2012
Case study - 9 pages - Management
In the current economic situation, the lexical field declines through many adjectives such as unemployment, or crisis. The world is in an uncertain climate for the economic part but the social part too. It is during the Christmas period that we can forget theses bad news. The magic of Christmas...
Pro à Pro Distribution
Case study - 11 pages - Management
In January 1996, the Belgian group Colruyt bought the French retailer Ribotot (renamed Codi-France). Then, other steps were made on the French market, especially in the delivery for collectivities. All the French activities of the Group Colruyt (Shops or Foodservices) have been assembled in 2001...
How to manage and optimize your brands' portfolio ?
Case study - 21 pages - Management
Companies must manage their brands' portfolio in order to be successful. Therefore, it implies that they must achieve a full study and assestment of their brand's value and function within the portfolio. We are going to present the main aspects that need to be considered in this process, and...
Analysis of the Days Inn Worldwide Franchise Program
Case study - 2 pages - Management
Days Inn is an American motel chain that was founded in 1970. Part of the Wyndham Hotel Group, the main aim of the chain is to provide good accommodation at the best possible price. Days Inns motels are not only situated in America. There are Days Inns in other countries such as Argentina,...
E-Commerce- Compufirst analysis
Case study - 20 pages - Management
Since the 90's, Internet does not stop developing. Today, the majority of the population is connected. More devices are able to connect to the Internet and the computer is not essential any more. The ubiquity of the web generated new trends and the possibility of purchasing directly on-line...
Risk management: Danone - publié le 07/05/2012
Case study - 15 pages - Management
Risk management is about choices and decision-making. Choices and decision the company makes are totally dependent on its risk profile. Its risk profile can be risk averse, risk neutral or risk seeking, it depends on the company strategy in terms of risk management. Risk management consists in...
Risk management: Danone
Case study - 15 pages - Management
Risk management is about choices and decision-making. Choices and decision the company makes are totally dependent on its risk profile. Its risk profile can be risk averse, risk neutral or risk seeking, it depends on the company strategy in terms of risk management. Risk management consists in...
Operation management
Case study - 17 pages - Management
La Brioche Dorée is owned (and has been created in 1976) by Le Duff group which the trademark for traditional catering is Del Arte since its take-over in 2004. This group had a turnover of more than 1 billion Euros in 2010 and a growth rate of approximately 21 percent. The number of employees is...
Service quality management
Case study - 7 pages - Management
John and Judy Bailey have been making renovations in their house for a while. After the renovation of several rooms, the next step was to renovate kitchen. The couple had precise requirements for the design of their future kitchen. After visiting several showrooms and meeting different...
3M Leadership
Case study - 13 pages - Management
The company we choose is 3M which is an international company. It produces 40 technology platform and work to improve the lives of individual and society. Their commitment to capturing the needs of customers and communities constitutes the essence of their creativity and enables them to translate...
Executive management: Automotive industry business
Case study - 11 pages - Management
Our company, Weila, is part of the Lambda group during five trading periods in the car industry. Analysis of the external and internal initial situation in the automobile environment: In order to achieve this analysis we evaluated different tools. This work was done by the whole group on the...
Analysis of the competitive environment
Case study - 15 pages - Management
Since its creation in 1999, EuropaCorp won more recognition in the French market than in the international. The company was created by Pierre-Ange Le Pogam and Luc Besson, famous director and producer. The company broke into the film distribution and production markets. However, this firm,...
Changes to ISO 9000 in the 2008 revision
Case study - 10 pages - Management
Organizations need to respect standards in order to “do the right job”, i.e. manufacturing their products or services in a way that customers will agree with. That is why the International Organization of Standardization (ISO) has been created, on 23 February 1947. Its headquarters are...
Changes to ISO 9000 in the 2008 revision - publié le 29/03/2012
Case study - 10 pages - Management
Organizations need to respect standards in order to “do the right job”, i.e. manufacturing their products or services in a way that customers will agree with. That is why the International Organization of Standardization (ISO) has been created, on 23 February 1947. Its headquarters are...
The Salvation Army
Case study - 20 pages - Management
We, the Salvation Army as an evangelical part of the Christian church, are among the largest providers of social aid in the world by following the objectives of “the advancement of the Christian religion of education, the relief of poverty, and other charitable objects beneficial to society...
Case study: Green Kitchen
Case study - 8 pages - Management
What is distinctive with respect to alternatives on the market? -Reduce environmental impact: smart and eco-efficient appliances, interconnection between the appliances allow to avoid water and energy wastes. -Save up money and time: for example time with the handy-dandy ressource assistant to...
Case study: Green Kitchen - publié le 21/03/2012
Case study - 8 pages - Management
What is distinctive with respect to alternatives on the market? -Reduce environmental impact: smart and eco-efficient appliances, interconnection between the appliances allow to avoid water and energy wastes. -Save up money and time: for example time with the handy-dandy ressource assistant to...
Strategic management analysis: Puma - publié le 09/03/2012
Case study - 45 pages - Management
“The environment is what gives organizations their means of survival. It creates opportunities and it presents threats. The future can never be predicted perfectly, it is clearly important that entrepreneur and manager try to analyze their environments as carefully as they can in order to...
Strategic management analysis: Puma
Case study - 45 pages - Management
“The environment is what gives organizations their means of survival. It creates opportunities and it presents threats. The future can never be predicted perfectly, it is clearly important that entrepreneur and manager try to analyze their environments as carefully as they can in order to...
Analysis of LVMH
Case study - 10 pages - Management
The LVMH (Moet Hennessy Louis Vuitton SA) luxury brand has the following shareholder capital structure described in Figure 1-1 below. The main shareholders are the Group Arnault with 47% shares in personal property. 28% of the shares are held by foreign institutional investors and 17% are held...
Analysis of General Motors
Case study - 6 pages - Management
General Motors Company incorporated in 1908 is a multinational car manufacturer with headquarters in Detroit, Michigan. In this case study, GM intends to offer products with either less energy consumption or consumption of new fuel, with new design. Actually, General Motors possesses rich...
Case study - 18 pages - Management
Google is a firm which operates in the high technology sector, especially in the Internet field. The two founders started with "Google" website, an Internet site which gives people the possibility to research on the web. But the firm also offers all kinds of web services like "Street view",...
Strategic marketing management: Debenhams - publié le 29/01/2012
Case study - 40 pages - Management
We shall assume that we are Debenhams' , a well-known department store in the UK on the clothing market. The aim is to put in place a future marketing plann with a clear strategy. But before that, a rather weighty analysis is necessary. Concerning the external audit, we observe that political...
Virgin group
Case study - 4 pages - Management
Sir Richard Branson, the well known British creator of the Virgin Group, began to build his business by establishing the Virgin Records in 1972. Since this date the Virgin brand has never ended to grow and develop various branches, such as Virgin Atlantic Airlines, Virgin Train, Virgin Card,...
Technodeal.com
Case study - 11 pages - Management
The company concept we have developed is called “Technodeal.com” The principle of the company is to develop the consumer to consumer technology market. We would like to create a website which targets to facilitate deals of new technologies products between French web users. To be more...
Framissima Aquis Capo di Corfu
Case study - 27 pages - Management
Corfu, the island of grace and politeness is the northeast island in the Ionian Sea. It lies opposite the coast of Epirus mainland and a narrow strait of 1.5 nautical miles separates it from Albania in the north. Corfu is the capital of the seven Ionian Islands with an area of 592 square...
