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27 avril 2015
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Case analysis: Haier strategy in India

Case study - 2 pages - Management

In 2004, Haier opened operations in India with the aim of accessing the country's large market, gain from India rapidly expanding economy and push by Chinese government's push for Chinese companies to become multinationals after China joined the World Trade Organization (WTO) in...

28 janv. 2015
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Importing french wine in India

Case study - 7 pages - Foreign markets

Our wine house was created in 1986 and our first production was in 1988. Since then, we benefit from a great success, thanks to our bio-dynamical production process. The production process is carried out in a most traditional way. What we like is sincerity, personal sense of expression and...

02 févr. 2015
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The risks of entering a foreign market: case study of India and Venezuela (2008)

Case study - 7 pages - Foreign markets

Entering a foreign country can be very risky and information about the Political, economic, sociological and the technological aspects can be very important for companies who want to set up a business offshore. I have chosen to pick INDIA and VENEZUELA for this study; INDIA because...

31 janv. 2015
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The economic development of India - An essay

Essay - 2 pages - International economy

India has always been in the shadow of China's influence around the world, and therefore has very often been neglected as a real growing economy, despite its great performances and its huge population. Nevertheless, some phenomena can explain the fact that India has never been...

23 janv. 2015
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International management : India and China markets

Case study - 11 pages - Foreign markets

This report is for any MNC looking for geographic expansion to expand its international operations, and whether it is worth entering the Chinese or Indian markets. Presently, many companies are looking for new emerging markets to expand their international operations. There are lots of emerging...

07 sept. 2014
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China, India, and their respective Diasporas

Essay - 5 pages - Political science

The last few decades has seen the explosion in international flows like monetary flows, flows of goods, human flows. This is part of a wide movement that has kept on increasing since the end of World War II, and one that has later been called globalization. In this phenomenon, two new major...

08 août 2014
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Microcredit is imperiled in India by defaults

Text commentary - 3 pages - Theories and economic notions

The article is about the private micro-credit industry, collapsing in Andhra Pradesh, the Indian's largest state. Many borrowers have stopped repaying their loans. This movement was initiated by politicians because the industry would earn too much on the backs of the poor. Indian banks are...

16 sept. 2014
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Indian television in the era of globalization

Case study - 20 pages - Film studies

Since its birth in 1959, it seems that Indian television has developed in a way that is similar to most of the world's broadcasting sectors. Conquered by technological progress, particularly by the major advance that the introduction of satellite transmissions represents, the Indian television...

14 juil. 2014
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Human rights in India - theories of violence

Essay - 9 pages - Political science

The Constitution of India, through the 1955 Civil Rights Act, outlaws the practice of untouchability, which discriminates against Dalits and other 'untouchables'. Despite efforts made by the government to put constitutional and statutory safeguards in place in order to outlaw and...

10 sept. 2014
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"You are a consultant to a company considering India or China as an attractive opportunity for investment. Citing appropriate examples of other companies' experiences assess the risks involved in investing in ONE of these countries" N/B Choose either Indi

Case study - 6 pages - Management

India is today, considered as the seventh largest, and the world's second most populated country, with 1.1 billions inhabitants. Due to a series of reforms conducted since 1991, India has become the second fastest growing economy with an annual growth rate of around 8% over the...

10 sept. 2014
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Is India too poor and does it have too many security problems to become a major player in international relations?

Essay - 6 pages - International relations

In the wake of the emergence of China which is gaining more and more influence at the international level; India is willing to take the same pathway in the search for an international status. As a matter of fact India possesses many assets to reach this position. It is the biggest...

08 août 2014
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China and India - the most powerful success stories of this century

Essay - 9 pages - Foreign markets

India, like China, progresses quickly but China more than India. On the basis of an income per capital, identical to that of India, it is now in China twice that of India. The expeditious methods which serve China are also those which threaten it. On the contrary, the...

06 janv. 2014
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Strategic marketing: IKEA in India

Case study - 12 pages - Business strategy

IKEA was born in 1943 in Agunnaryd, a small village in Sweden, while it is registered in the Netherlands. The founder of the firm was only 17 years old when he started his business. An interesting fact is that IKEA is an acronym of the founder's initials: Ingvar Kamprad, the farm where he grew...

21 août 2014
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Child Labor in India

Case study - 7 pages - Psychology

Child labor can be defined as any practice that involves employing children in economic activities either on permanent full time or semi permanent part time basis. It involves the violation the minimum age laws and include the excruciating abuse such as child trafficking, forced labor, child...

07 sept. 2014
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Considering India's reputation as an ideal country for outsourcing, what are the strategic rationales for business outsourcing ?

Case study - 8 pages - Business strategy

There is a recent, but very strong tendency for companies to focus on what they do best, their core business. This follows a previous tendency of vertical and horizontal integration that has led big companies to acquire skills and capabilities distant from their area of specialisation. Sometimes,...

29 oct. 2014
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International consumer behavior: India, a new line of toaster ovens

Case study - 17 pages - International marketing

The toaster oven is an appliance that constitutes a mix between a conventional kitchen oven and a toaster. It has the weight and the height of toaster and the cooking capacities of a traditional oven. Indeed, the toaster oven is smaller than a traditional one that we generally find in most of the...

13 août 2014
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The international executive across cultures - France and India

Course material - 14 pages - International marketing

India's official name is the Republic of India and its capital is New Delhi. It measures over 3 million square kilometers for a population of around 1.1 billion inhabitants. India is located on the Indian sub-continent and can be divided into 4 topographical regions: the...

14 juil. 2014
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Human rights in India

Essay - 9 pages - Sociology & social sciences

Howrah, Calcutta's main railway Station, is more than just a significant source, transit point and destination for people. It is also the refuge and the living place of a crepuscular society, composed of different people who have been abandoned somehow, and who are living in and around the...

24 oct. 2014
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Renault strategy in India

Case study - 2 pages - Automotive marketing

Because of the economic context, the car market is quite compromised in western countries, especially in Europe. The French carmaker Renault was registered in 2008 and had to face to a 24% drop of its sales. That is why Renault, Nissan (44% owned by Renault) and Bajaj Motors (major Indian...

05 sept. 2014
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Culture and cultural diversities impact on business in India

Case study - 17 pages - Business strategy

Culture is defined as a system of shared beliefs, values, customs, behaviors, and artifacts that the members of society use to cope with their world and with one another, and are transmitted from generation to generation through learning. This document focuses on the impact of culture and...

16 avril 2014
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A study on the Indian railways

Tutorials/exercises - 31 pages - Social, moral & civic education

Generally, a “Market” was the place where the buyers and sellers gather to exchange their goods. The concept of market is very important in marketing. Market is an area for potential exchanges it's a place where goods are brought and sold. It is an area where a force of supply (sellers)...

05 nov. 2014
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Effects of Globalization on the Innovative Activities of Firms in India

Case study - 3 pages - Economy general

Globalization has forced many emerging markets to innovate new ways to remain competitive and attract investments in those countries. India represents a major emerging market struggling with major economic challenges that have resulted to the use of innovative technologies and strategies...

31 oct. 2014
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Indian Beer Market 2008

Market study - 5 pages - International marketing

Currently, the Indian spirit market is the most attractive market in the world. Many multinational companies are entering the marke. The growth for the beer, wine and spirit is amazing in a market over than a billion people. The Indian culture still strong doesn't recommend the consumption of...

05 sept. 2014
pdf

International Management - Entering a new market: India or China? The case of Caroll

Case study - 22 pages - Management

International Management: Entering a new market; India or China? The case of Caroll: The fashion industry is one of the most profitable industries of the world, as well as one of the most competitive. Helped by the effects of globalization, clothing multinationals such as Nike, Gap, Zara...

12 août 2014

Cosmetic in Brazil/India/Pakistan/Russia

Sectorial analysis - 7 pages - International marketing

Brazil Pest India Pest Pakistan Pest Russia Pest Cosmetic market opportuinities

10 sept. 2014
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Why does caste play such a prominent role in Indian politics?

Essay - 3 pages - Sociology & social sciences

India is widely seen as one of the most promising emerging power in the world with China. The country is the largest democracy in the world; it has benefited from a strong economic growth over the last decade and counts more than a billion inhabitants. However India will have to...

14 juil. 2014
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Human rights in India - the status of women

Essay - 6 pages - Political science

India may be one of the few countries where severe restrictions are still enforced upon women. The situation of widows came to symbolise this, and constitutes for Human Rights activists, a justification for intervention. The focus of this essay is on the importance of religion, and why it...

21 nov. 2014
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Restricted Entry of Global Retailers in India

Case study - 10 pages - Management

Conducting sufficient analysis of the management issues facing organizations facilitates the identification of contextual tenets and cross-cultural factors affecting their entry ambitions in different territories. Blending the contextual analysis with adequate environmental scans generates vital...

25 oct. 2014
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Launching of the store Ikea in India

Case study - 7 pages - International marketing

I have decided to develop Ikea in India, and think that it would be interesting to focus on the following questions: How will IKEA's products and services integrate into the Indian market? What adjustments are or will be necessary to enter the Indian market of furniture? What threats...

18 juil. 2013
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Analysis of the implementation of Louis Vuitton in India

Case study - 5 pages - Business strategy

India is an emerging country with a fast growth. The standard of living and the number of very rich people are increasing whereas the poverty line is decreasing. Indeed, the High Net Worth Individuals represented 19% of the Indian population in 2005. Moreover, an ambitious youth interested...