Sony's innovation strategy
Dissertation - 4 pages - Marketing NTIC
Sony was created in May 1946 by A. Morita and was at this time called Foundation of Tokyo Telecommunication of Engineering. So at the beginning, Sony was a little firm which has obviously became today a global firm. This firm called a Kereitsu in Japan was locate in Tokyo at the tie of...
La "glocalisation"
Mémoire - 48 pages - Économie internationale
At first sight, few people have ever heard about the term glocalization. They have indeed heard about globalization, internationalization, localization and international marketing through different medias but this term appears more an error of pronunciation than anything else to them. It is quite...
What is art?
Dissertation - 24 pages - Arts divers
Paper dealing with art today: what is it?
Are witches' true figures of feminine emancipation or mere myths?
Dissertation - 2 pages - Linguistique & langues
As Halloween approaches, most of us expect to see people dressed as hook-nosed witches, carrying magic cauldrons, holding magic broomsticks, ready to cast spells on you at any moment. Fairy tales are full of these characters synonymous with evil, casting spells on newborn babies and poisoning...
Présentations professionnelles : phrases clés en anglais, espagnol et français
Dissertation - 14 pages - Philosophie
Annoncer le sujet de l'exposé Voy a hablarles sobre... Je vais vous parler de... In my presentation, I'll be talking to you about... El objetivo de mis exposición es explicar... Mon exposé aura pour objectif d'expliquer... The aim of my presentation is to explain... El tema de mi...
Forward look at life with review of state of the art in plasma and laser advanced technologies
Cours - 103 pages - Électronique, mécanique, ingénierie & technologie
According to K. Darwin theorem, all elements of the world still evolve. If human actions come under scrutiny, unfortunately some of them should come in for criticism, as they frequently produce disastrous consequences that have to be taken later. Certainly, there are lots of useful inventions and...
Outils de management stratégiques - la grille produit-marché de Ansof
Dissertation - 8 pages - Management organisation
The purpose of this document is to provide an overview of what are strategic management models. To conduct this analysis, the today's context in which companies evolve has been taken into account in order to define in what extend managerial tools play an important role in the business...
Changes in Operations Management
Dissertation - 13 pages - Management organisation
There have been many significant changes in Operations Management during the past few years, involving such aspects as quality, reduction in inventory and costs, improving delivery and lead times. We will discuss these changes and the implications for Operations Management today.
Doing Business in China
Dissertation - 11 pages - Économie générale
Today, “the 30 larger retailers in food in the world are in 85 countries, compared to 15 countries ten years ago” (US Dairy Export Council, 2003). The French group Carrefour, 2nd in the world food distributor, was created in 1959 by two French families called Fournier and...
The reeinginering
Dissertation - 14 pages - Théories et stratégies marketing
« Adam Smith's world and the way it works are the paradigms of yesterday. And today the contemporary companies are confronted with a higher competition, with more and more demanding customers, and with rhythm of the technological change which accelerates” Michael HAMMER and James...
To what extent is Brazil and its development typical of a nation of the South?
Fiche - 5 pages - Histoire contemporaine : XIXe, XXe et XXIe
Document: Etude sur le Brésil, exemple d'un pays du Sud, Document an anglais (4 pages) Extrait: The term « South » which today designates the southern developing countries as opposed to the northern, more industrialized nations, finds its origins in the phrase « Third World »...
Notre société de consommation
Dissertation - 4 pages - Sociologie & sciences sociales
Since the end of the Second World War, a liberal economy, advocated among other economists by Keynes, has been spread in several countries, especially the ones which chose the United States' side during the Cold War. Therefore, capitalism became at the core of these societies. Since the 1990s,...
What principles of Justice are underlying Democracy?
Dissertation - 6 pages - Philosophie
According to Montesquieu, ?real equality [is] the very soul of a democracy? . In other terms, democracy is an ideal aimed at lowering inequalities and improving the well-being of the great majority of people. Nevertheless, as pointed out by Arthur Okun in his book Equality and Efficiency: The Big...
The Least Developped Countries and the WTO
Dissertation - 10 pages - Économie générale
The WTO allows its members to negotiate multilateral trade agreements following two main guiding principles, that is to say, liberalism and symmetry. On the one hand, liberalism implies that the use of tariffs and quotas are restricted, since they are an obstacle to free trade which is itself...
How did fashion contribute to women's emancipation?
Présentation - 2 pages - Linguistique & langues
Ce document est la trame entièrement rédigé de l'épreuve orale du baccalauréat d'anglais. Voici son plan : 1-The place of the woman in the society until the 20's -Clothing -Inferior to men 2-Designers of freedom -Coco Chanel -Yves saint laurent 3-Women in today's fashion...
Histoire du Japon - publié le 11/10/2012
Fiche - 5 pages - Économie internationale
Le Japon essaie de sortir de son impasse diplomatique: - Se donne un Complexe Militaro-industriel (200 000 travailleurs), - 4ème budget militaire mondial (69 Mds de $), - Forces d'autodéfense qui today interviennent en mer de Chine (250 000 hommes dans les FAD), - Puissance nucléaire...
Business Intelligent Systems - ABC Case Study
Étude de cas - 17 pages - Informatique
Managers from ABC company have expressed a lot of their actual problems, which can be all solved by the use of BIS tools. It is thus very easy to say what kind of BIS tool may be used to solve a particular problem. An EIS software will be the solution to help the managers to have good information...
Canadian Health care system
Dissertation - 15 pages - Questions sociales, morales & enseignement civique
The World Health Organization's guidelines define health care activity as “any output where both the major intent and effect is to improve the quantity and quality of people's lives as well as any output produced by a worker defined as a health care professional.” The Canadian...
Can states achieve cooperation in the international system?
Dissertation - 14 pages - Relations internationales
Considered as utopian by some, or as the main purpose of statehood by others, cooperation has always been one of the most controversial issues in international relations. It has been discussed by the two dominant theories, realism and liberalism, and seems to be the point where scholars and...
South Africa - publié le 16/03/2009
Fiche - 2 pages - Philosophie
Document: South Africa, exposé de 4 pages en anglais Extrait: The capital of South Africa is Pretoria and the largest city is Johannesburg. The actual president is Thabo Mbeki. There are 11 official languages recognized by the south african constitution (Afrikaans, english, zulu, ...)....
L'engagement du consommateur envers les marques de distributeurs : un modèle relationnel
Mémoire - 81 pages - Marketing distribution
The distribution is the system which takes in charge all the operations by which a product that has been just made is given to the consumer or to the user. This field integrates three essential functions: a logistic function (delivery, storage), a transactional function (sale), and an...
Elections américaines et problèmes de management aux Etats-Unis
Dissertation - 13 pages - Vie politique et élections
US election and management issues in the USA (titre original) The aim of our work today is to gather enough elements to understand the priority of the future American president. Therefore, we have to deal with Americans' preoccupations and the consequences that the results will have on...
The marketing concept and market orientation
Fiche - 7 pages - Brand management
So the real question, assuming that marketing does matter would be, according to me: how does it matter, taking into account today's changes in the western economies? And to answer that question, I will first try to redefine, what is, to my mind, the ultimate goal of marketing. To...
Littoral and human activities: is cohabitation possible ?
Dissertation - 6 pages - Sciences politiques
The littoral (or coastal) areas are among the most dynamic parts of the globe. They concentrate today nearly two third of the world?s population, and researchers estimate that this proportion will keep on increasing, reaching third fourth of the world?s population within thirty years. The...
La pertinence de l'importance de la location pour les entreprises Irlandaises engagées dans le processus d'internationalisation
Dissertation - 6 pages - Économie générale
Since years, people are aware that markets are becoming more and more global. Coca-Cola, McDonalds or Nike for example are brands that are experienced in a lot of countries throughout the world. Given the study reported by Mary Lambkin and Tony Meenaghan (Perspective on Marketing Management in...
The Hand that signed the paper, Helen Darville - A varied hoax which put literature in question
Dissertation - 6 pages - Littérature
Helen Darville's literary hoax has been a start for a myriad of many-sided debates and still gives rise today to virulent theoretical, historical, political, aesthetic, moral and ethical discussions both because of its content and because of its eccentric author. The nature of the issues...
Invention of current modernization by earlier modernizations
Étude de cas - 3 pages - Sciences de l'éducation
Early men lived in caves, used crude weapons for hunting and relied on gathering wild fruits for food. Today, man has built giant skyscrapers, uses the most-sophisticated technology for food production and lives in comfortable homes (Thomas, 1979). Everything developed in phases, first...
Diversity in the workplace
Dissertation - 14 pages - Ressources humaines - GRH
Diversity is a topic of both considerable interest and debate for nearly all companies in existence today. It is rapidly gaining ground as an incomparable asset in business, driven by the demand for new customer-focused products, the desire to reach global markets and the need to tap a...
Intercultural management: L´individu, le groupe, les conflits
Dissertation - 8 pages - Management organisation
Today, in every organization, conflicts occur. It is very important to solve its, in order to create a better work atmosphere. Moreover, the employees have a lot of personal issues that are or not related to their work. It is a priority to communicate with them in order to increase their...
Gender Issues in the Contemporary Context: Fertility and declining birth rates
Dissertation - 5 pages - Relations internationales
One issue closely related to women is today at the heart of the public debate in the majority of the industrialized countries: the problem of declining birth rates. Reports, books, articles have been flourishing on the question since the past few years: while people used to worry about the...
