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Theme : Corporate strategy

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22 avril 2024

Corporate Strategy

Presentation - 18 pages - Business strategy

SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) identifies internal and external factors that may influence the company's performance. It allows capitalizing on strengths and opportunities while mitigating weaknesses and threats.

16 oct. 2024

Corporate Strategy - Megabrew: Creating an Undisputed Global Brewing Champion?

Case study - 29 pages - Business strategy

In the case study "Megabrew", "Creating an Undisputed Global Brewing Champion?" as the subtitle, the significant characters of the mergers and the acquisitions are explored within the context of the brewing industry. From a strategic point of view, this evaluation reviews megabrews using...

09 avril 2024

What corporate strategy to overcome the Indian food regulation issue?

Case study - 6 pages - Business strategy

The document is a presentation answering the following question: What corporate strategy to overcome the Indian food regulation issue? The study is based on the company Nestlé and its Maggi products.

14 mars 2022

Corporate Strategy, Pernod Ricard : analysis and scenarios

Case study - 11 pages - Business strategy

In this case study, we will discuss and try to understand how the French group Pernod-Ricard is evolving in its global environment but also inside the group itself. They are the 2nd world liquor distributor; therefore, we will take into account their strengths but also potential weaknesses and...

12 déc. 2022

Corporate strategy - Disney +

Case study - 9 pages - Business strategy

Entertainment giant Disney's new streaming platform is undoubtedly a major turning point for the company. Disney+ is an online video-on-demand platform owned and operated by The Walt Disney Company through its Walt Disney Direct-to-Consumer and International division with the four...

09 août 2021

Corporate strategy - The example of Danone

Case study - 10 pages - Distribution marketing

Danone is an international company; they are known as a "multinational" dedicated to food products. The company is now internationally recognized for its products and is listed on the Paris Stock Exchange in the CAC 40 category. The company is present in more than 120 countries around the world,...

27 janv. 2011
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Analysis of corporate strategy of Google

Case study - 9 pages - Business strategy

The State of the overall market demand: The consumer is a connoisseur, as he turns to different search engines depending on the type of research he needs to do. For example, the engine "All the Web" has a specialized search option for MP3 files, images and video. The consumer will therefore...

27 janv. 2011
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Corporate strategy: LVMH

Case study - 29 pages - Business strategy

At a time when mass consumption remains one of the hallmarks of Commerce, the world of luxury has adopted a strategy based on a distinct rationale, where differentiation is the key. Who does not know the biggest names in this exciting universe? Prada, Manolo, Gucci, Jimmy Choo, Chanel, or...

29 sept. 2010
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Corporate Strategy: outdoor case

Market study - 6 pages - Services marketing

The world market for sporting goods has two parts. The team sports and fitness market is worth $ 80, against $ 42 billion for the outdoor goods market. Three kinds of products are made: clothing (46% of production), footwear (30%) and equipment (24%). Here we deal with the environment of the...

29 sept. 2010
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What are the implications of the ?New Economy' for corporate strategy?

Essay - 5 pages - Management

The aim of this essay is to highligh the implications of the New Economy for the corporate strategy, to understand how companies use the Internet in their strategy to enhance their business. To answer this question, I will first explain what the New Economy is and the shifts...

29 sept. 2010
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Sanofi Aventis, corporate strategy

Case study - 14 pages - Business strategy

Sanofi Aventis is a company operating in the pharmaceutical industry. Created in 2004 from the merger of two European companies, Sanofi Aventis is today the leader in Europe, and is part of the top 5 global companies in its sector. Sanofi Aventis's self-given mission in the pharmaceutical...

15 janv. 2009
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Corporate Strategy: Chop Chop Analysis of Total Group

Essay - 3 pages - Business strategy

Total is France's largest corporation as well as the fourth largest publicly-traded integrated oil and gas company in the world. Total is involved in three major segments: downstream, upstream, and chemicals. In the following report, we carefully analyzed these three business segments to...

07 mai 2009
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Corporate strategy and the role of HRM

Thesis - 8 pages - Human resources

Throughout “The Thirty Glorious Ones”, HRM started adapting to strategies. Indeed, this period is defined by a spectacular economic growth in which products are uniform and in which customer's needs are the last preoccupations of companies. Thus, the Taylor-Ford model finds in this...

08 oct. 2015
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Strategy and transformation portfolio - Corporate Social Responsibility

Essay - 7 pages - Business strategy

Over the years, organisations have continually engaged in activities that aim at improving their position and competitiveness in the market. They have been taking more considerations towards the wellbeing of the community as well as trying to improve their business models. This paper entails a...

30 mars 2012
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Corporate and business strategy of PSA Peugeot-Citroen

Essay - 7 pages - Business strategy

PSA Peugeot-Citroën Company is a French car manufacturer, property of Peugeot family. In 2010, the company was the leader car manufacturer in France and the second in Europe taking over Volkswagen . Nevertheless, PSA had to face some issues. As a strategy consultant for PSA, my aims are to...

09 août 2011
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Financial Strategy & Corporate Control - Case study on Remy Cointreau

Case study - 4 pages - Business strategy

Remy Cointreau is a French group with the principal activity of producing and distributing wine-based products. It operates under the following segments: Cognac, Liqueurs & Spirits and Champagne. It is present in Europe, America and Asia. The Group is famous all over the world for the quality...

30 juil. 2009
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Corporate politics: Strategy and structure

Thesis - 4 pages - Business strategy

Organizational management theories are models based on the strategic core elements that define corporate structure. These strategic essentials are aimed towards corporate planning and decisional management processes. By essence, models follow the economic principle of ceteris...

16 janv. 2009
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Corporate entrepreneurship as a winning strategy

Essay - 7 pages - Business strategy

To survive and to enable continued growth in today's fast changing environment, large corporations need to continually renew themselves through new products and new businesses. In some instances this involves dealing with advanced technology. To illustrate this adaptation, I chose as an example...

29 avril 2023

Corporate digital communication - Lacoste

Case study - 36 pages - Medias&communication marketing

This document tackles Lacoste's corporate digital communication plan and strategy. To study the communication plan and strategy, a full analysis is presented in the document, concerning Lacoste's customers, its environment, its online advertising and many more aspects.

27 nov. 2023

Amazon's corporate culture

Case study - 2 pages - Management

As we can read in The Leader's Guide for Corporate Culture, published in the Harvard Business Review, « as someone said, culture eats strategy for breakfast », that is, the spirit of an enterprise, embodied by its members, is thought out and developed to ensure the development...

29 oct. 2024

Patagonia's Corporate Policy

Case study - 5 pages - Corporate social responsibility

The increased scrutiny of contemporary corporations by financial and social spheres calls for a balance between profits and responsibility for the welfare of the community and the environment. In particular, Patagonia, which is one of the leaders among the companies in that field, could be called...

05 janv. 2025

Standard Chartered - Strategy in APAC

Case study - 19 pages - Business strategy

The total exposure of the Retail Banking portfolio under moratoria is $2.4 billion, of which $1.8 billion (74 percent) is from residential mortgages, which is secured against properties with an average loan-to-value of less than 40 percent.

28 oct. 2021

How is a lack of a communication strategy detrimental to business development?

Dissertation - 9 pages - Communication

Communication occupies an increasingly important place in the business world, and for good reason, it has evolved a lot in the space of a few years. Whether internal or external, it is necessary for the development of groups, regardless of their sector of activity. The society in which companies...

19 juil. 2021
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Corporate Social Responsibility (CSR) and Human Resources

Case study - 3 pages - Human resources

In our era, CSR is not only a "trendy" matter but has a real impact on the positioning of the company and its impact on the society. Initiatives can be found in every department: Human Resources make no exception. This is related to my future first dream job: HR manager or Business Partner in a...

08 oct. 2015
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Corporate investment banking : Barclays bank group

Case study - 2 pages - Business strategy

Multinational companies have looked to improve their products and come up with the best strategies in order to compete with other companies. One of the main aspects that the multinational companies look to improve is the innovative strategies and the best methods that can transform and change the...

19 nov. 2014
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Mobile Marketing Strategy

Case study - 15 pages - Business strategy

The prime driver of the widespread adoption of digital marketing platforms in the corporate sector arises from the global trend where more consumers are adopting the digital channels. The trend reveals a consumer shift where more prefer communicating and purchasing through digital...

10 janv. 2011
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SABMiller: Strategy behind the success in a hostile environment

Case study - 13 pages - Business strategy

There are very few South African companies that can boast of a history of 100 years. Despite this situation, SABMiller crossed the twentieth century in a country whose political system has a disastrous influence on the development of the local companies. The strategy carried out by SAB...

05 mars 2009
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Strategic decision making and its importance in the corporate world

Thesis - 9 pages - Management

According to Prasad (2001) every organization is involved in a complicated pattern of decisions from board of directors to specific decisions about the day to day processes. Some of these decisions have a long- term effect while others have only short- term effect. The emphasis of making these...

23 mai 2008
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Corporate social responsibility is not an integral part of business: Hence accountants should have little to with it.

Essay - 2 pages - Accounting

Corporate social responsibility (CSR) has become one of the leading topics of discussion and deliberation in today's modern business environment. The main reason for this is due to the fact that climate change has become a very important agenda for many business, governments and...

29 sept. 2010
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Strategy and planning process in the Small Business and the Small & Middle Enterprises (SME) Sector

Business plan - 7 pages - Management

An essential ingredient of small businesses is business planning. It is perceived to be vital by both governments and business support infrastructure, such as the Business Links (Beaver, 2002, p88). On similar lines, O'Gorman bases his idea on the fact that one approach to developing a...