Abstract
Globalization, coupled with the technologies of communication, has changed our world deeply in less than twenty five years. Richard Florida, the American urban studies theorist, offers interesting analyses of these phenomena by studying what he called the creative class. Florida acquired his PhD in 1986 from the Columbia University, and he is now Professor of Business and Creativity at the Rotman School of Management, University of Toronto. He is also the author of The rise of the creative class and The flight of the creative class and has authored a number of articles about creativity. In this essay, I will present Florida's work from the early nineties till today. He began his works on the changes affecting our society due to new technology and the consequences on the organization of a company. With the increase of importance and numbers of knowledge worker, he studied what he calls the creative class. His book The rise of the creative class describes this new social class and presents their expectations and way of life. During his researches, he emphasizes the strong links between the creative class and regional area. Florida's studies are based on the relation between an area or region and creative people and finds solutions to what a creative person can expect from his environment.
