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30 mars 2012
pdf

Instructions to draft a contract on behalf of Compuservices - publié le 30/03/2012

Standard contracts - 2 pages - Management

Your client, Mr Evans, has come to you to draft a contract for him. He explains that he has just started his own business, called Compuservices, which provides computer maintenance and technical assistance to his clients. He is the sole proprietor of Compuservices, which has its office at 76...

30 mars 2012
doc

Analysis of the competitive environment

Case study - 15 pages - Management

Since its creation in 1999, EuropaCorp won more recognition in the French market than in the international. The company was created by Pierre-Ange Le Pogam and Luc Besson, famous director and producer. The company broke into the film distribution and production markets. However, this firm,...

29 mars 2012
doc

Changes to ISO 9000 in the 2008 revision

Case study - 10 pages - Management

Organizations need to respect standards in order to “do the right job”, i.e. manufacturing their products or services in a way that customers will agree with. That is why the International Organization of Standardization (ISO) has been created, on 23 February 1947. Its headquarters are...

29 mars 2012
doc

Changes to ISO 9000 in the 2008 revision - publié le 29/03/2012

Case study - 10 pages - Management

Organizations need to respect standards in order to “do the right job”, i.e. manufacturing their products or services in a way that customers will agree with. That is why the International Organization of Standardization (ISO) has been created, on 23 February 1947. Its headquarters are...

26 mars 2012
pdf

Logistical evaluation of Igeho Basel 2011

Essay - 8 pages - Management

IGEHO is the International Exhibitions for Hotels, Catering and Extra-domestic consumption. IGEHO offers an overview of a humongous range of products and services and also provides a great platform for networking to anyone who is professionally a part of the Food and Hotel industry. IGEHO till...

26 mars 2012
pdf

The Salvation Army

Case study - 20 pages - Management

We, the Salvation Army as an evangelical part of the Christian church, are among the largest providers of social aid in the world by following the objectives of “the advancement of the Christian religion of education, the relief of poverty, and other charitable objects beneficial to society...

21 mars 2012
pdf

Case study: Green Kitchen

Case study - 8 pages - Management

What is distinctive with respect to alternatives on the market? -Reduce environmental impact: smart and eco-efficient appliances, interconnection between the appliances allow to avoid water and energy wastes. -Save up money and time: for example time with the handy-dandy ressource assistant to...

21 mars 2012
pdf

Case study: Green Kitchen - publié le 21/03/2012

Case study - 8 pages - Management

What is distinctive with respect to alternatives on the market? -Reduce environmental impact: smart and eco-efficient appliances, interconnection between the appliances allow to avoid water and energy wastes. -Save up money and time: for example time with the handy-dandy ressource assistant to...

16 mars 2012
doc

Brand management in a business strategy of an enterprise

Essay - 5 pages - Management

Disney CEO Michael Eisner said: “when the choices have become vast, the only things that will matter are brand names”. So in the context of free play of market forces and rude competition in the world economy of today, an efficient management of brand is a key factor in a business...

12 mars 2012
doc

Discussion of employee motivation - Different theories - published: 12/03/2012

Essay - 10 pages - Management

Motivation comes from the Latin word “movere”, to move (Kreitner, 1998) and is defined in organizational context as “the willingness to exert high levels of efforts towards organizational goals, conditioned by the efforts' ability to satisfy some individual needs” (Robbins,...

12 mars 2012
doc

Discussion of employee motivation - Different theories

Essay - 10 pages - Management

Motivation comes from the Latin word “movere”, to move (Kreitner, 1998) and is defined in organizational context as “the willingness to exert high levels of efforts towards organizational goals, conditioned by the efforts' ability to satisfy some individual needs” (Robbins,...

12 mars 2012
doc

The relevance of employee motivation for change management

Essay - 6 pages - Management

As highlighted by the work of several authors such as Jalajas & Bommer (1999) or Stumpf & Hartman (1984), motivation has become considered as one of the main elements influencing different work-related factors. As summarized in the work of Vithessonthi & Schwaniger (2008), motivation has been...

09 mars 2012
doc

Strategic management analysis: Puma - publié le 09/03/2012

Case study - 45 pages - Management

“The environment is what gives organizations their means of survival. It creates opportunities and it presents threats. The future can never be predicted perfectly, it is clearly important that entrepreneur and manager try to analyze their environments as carefully as they can in order to...

09 mars 2012
doc

Strategic management analysis: Puma

Case study - 45 pages - Management

“The environment is what gives organizations their means of survival. It creates opportunities and it presents threats. The future can never be predicted perfectly, it is clearly important that entrepreneur and manager try to analyze their environments as carefully as they can in order to...

26 févr. 2012
pdf

Analysis of LVMH - publié le 26/02/2012

Thesis - 10 pages - Management

The LVMH (Moet Hennessy Luis Vuitton SA) luxury brand has the following shareholder capital structure described in Figure 1-1 below. The main shareholders are the Group Arnault with 47% shares in personal property. 28% of the shares are held by foreign institutional investors and 17% are held by...

26 févr. 2012
pdf

Analysis of LVMH

Case study - 10 pages - Management

The LVMH (Moet Hennessy Louis Vuitton SA) luxury brand has the following shareholder capital structure described in Figure 1-1 below. The main shareholders are the Group Arnault with 47% shares in personal property. 28% of the shares are held by foreign institutional investors and 17% are held...

16 févr. 2012
doc

Analysis of General Motors - publié le 16/02/2012

Essay - 6 pages - Management

General Motors Company incorporated in 1908 is a multinational car manufacturer with headquarters in Detroit, Michigan. In this case study, GM intends to offer products with either less energy consumption or consumption of new fuel, with new design. Actually, General Motors possesses rich...

16 févr. 2012
doc

Analysis of General Motors

Case study - 6 pages - Management

General Motors Company incorporated in 1908 is a multinational car manufacturer with headquarters in Detroit, Michigan. In this case study, GM intends to offer products with either less energy consumption or consumption of new fuel, with new design. Actually, General Motors possesses rich...

08 févr. 2012
doc

Cultural differences in business and comparison between the American, English and French management style

Essay - 6 pages - Management

Progress in telecommunication and transportation technologies has resulted in unprecedented growth in international trade in general and transatlantic trade (between the European Union and North America) in particular. As a result, Europeans and North Americans often interact to negotiate and...

30 janv. 2012
pdf

Google: a full presentation of the company, its activities and strategies

Essay - 18 pages - Management

Google is a firm which operates in the high technology sector, especially in the Internet field. The two founders started with "Google" website, an Internet browser which gives people the possibility to research on the web. But the firm also offers all kinds of web services like "Street view",...

30 janv. 2012
pdf

Google

Case study - 18 pages - Management

Google is a firm which operates in the high technology sector, especially in the Internet field. The two founders started with "Google" website, an Internet site which gives people the possibility to research on the web. But the firm also offers all kinds of web services like "Street view",...

29 janv. 2012
pdf

Strategic marketing management: Debenhams

Essay - 40 pages - Management

We shall assume that we are Debenhams' , a well-known department store in the UK on the clothing market. The aim is to put in place a future marketing plann with a clear strategy. But before that, a rather weighty analysis is necessary. Concerning the external audit, we observe that political...

29 janv. 2012
pdf

Strategic marketing management: Debenhams - publié le 29/01/2012

Case study - 40 pages - Management

We shall assume that we are Debenhams' , a well-known department store in the UK on the clothing market. The aim is to put in place a future marketing plann with a clear strategy. But before that, a rather weighty analysis is necessary. Concerning the external audit, we observe that political...

19 janv. 2012
doc

Virgin group

Case study - 4 pages - Management

Sir Richard Branson, the well known British creator of the Virgin Group, began to build his business by establishing the Virgin Records in 1972. Since this date the Virgin brand has never ended to grow and develop various branches, such as Virgin Atlantic Airlines, Virgin Train, Virgin Card,...

19 janv. 2012
pdf

Technodeal.com

Case study - 11 pages - Management

The company concept we have developed is called “Technodeal.com” The principle of the company is to develop the consumer to consumer technology market. We would like to create a website which targets to facilitate deals of new technologies products between French web users. To be more...

19 janv. 2012
pdf

Framissima Aquis Capo di Corfu

Case study - 27 pages - Management

Corfu, the island of grace and politeness is the northeast island in the Ionian Sea. It lies opposite the coast of Epirus mainland and a narrow strait of 1.5 nautical miles separates it from Albania in the north. Corfu is the capital of the seven Ionian Islands with an area of 592 square...

19 janv. 2012
doc

Carmanah case study

Case study - 5 pages - Management

Carmanah is a company that designs, manufactures and distributes solar LED products for a wide range of industrial and commercial lighting applications. We will study the strategy to adopt for a potential international expansion in France, dynamic European country. Global Positioning: Carmanah...

12 janv. 2012
doc

Software Review

Case study - 2 pages - Management

Facebook has turned into the place where people from around the world exchange ideas and keep in touch. The contact with friends and unknown users of the world has become easy due to Facebook. However, the Facebook app store is also a major part of this application. Today ample things are...

09 janv. 2012
doc

Catalogue of goods

Sample letter - 1 pages - Management

Your advertisement published in the Guardian caught our attention. Indeed, we were immediately interested in your hand-made sofa-beds. We would be grateful if you could, send us your illustrated catalogue. Furthermore, we would like to be aware of the different prices, the quality of the...

02 janv. 2012
pdf

Strategic management - publié le 02/01/2012

Internship report - 8 pages - Management

Context: Our firm, SYNERGIA is a medium-sized company that makes environmentally friendly cosmetics - cosmetics cover different and important sectors of goods such as make-up, alcoholic fragrance, beauty and care products, hair care, body products (…) We operate, up to this present-day,...