Leadership: Jack Welch, CEO of GE (1981-2001)
Essay - 13 pages - Management
The last decade has witnessed the rise of some very charismatic leaders. One of them, Jack Welch, CEO of General Electric (GE) from 1981 to 2001, was among the most admired and respected leaders. Named in 1999 by the Fortune magazine as ‘Manager of the century', Jack Welch was more than a...
Valuing Common Stock (Case study)
Case study - 8 pages - Management
The valuation of common stock has been a subject of broad interest for more than a century. If you buy a stock with an increasing trend, you will make profit. There is an obvious approach to buy stocks that can help you make money. Identify stocks that are undervalued. Then, buy these stocks...
Management: Apple Inc.
Case study - 12 pages - Management
Apple is one of the most renowned names in the history of PC industry. It has pioneered the direction for innovative products in contrasts to its competitors in the industry these days. Apple has had a history of both dominance and irrelevance in the computer industry, excessively marked with ups...
International management: McDonald's
Case study - 15 pages - Management
McDonald's is a multinational company present in 121 countries. The company owns more than 30,000 franchises of fast food restaurants. The company also heads other brands of restaurants, as “Aroma Café,” “Boston Market,” “Chipotle Mexican Grill,” “Donatos...
The challenges of a good recruiting for a better efficiency
Case study - 10 pages - Management
British Petroleum (BP) is a multinational and diversified company. Consisting of factories, offices, and gas stations all around the world, it needs at its head office a strong leadership-skilled person, who is able to implement a clear and profitable strategy, to keep growing. Robert Horton,...
Training Manual for Managers in Japan
Practical guide - 6 pages - Management
Japan, thanks to its history, culture, and geographic location, is a unique country. In Fact, for many years the Japanese population lived isolated on their island. It was in the beginning of the 19th century that Japan was first discovered by the world. Even after this discovery, Japan kept...
The main sources of stress in the workplace today, identification and solutions
Essay - 12 pages - Management
Stress at work was an unknown topic before its appearance in the context of globalization, which may approximately be dated right after World War two. Western companies were becoming more and more tied to results and new markets, and competition had totally changed the landscape of organizations....
knowledge management report
Essay - 8 pages - Management
The long-term survival of any company is dependent on its ability to generate and exploit innovative ideas, bringing to market those products or services that differentiate it from its rivals. While most companies may dismiss this statement as something of a truism, only a few take proactive...
Case study: Renault
Case study - 23 pages - Management
Since Carlos Ghosns arrival as the head of Renault in 2005, there were many innovations in the strategies of Renault. These changes are implemented in the 2009 contract. Three directions are given: Quality (Laguna III in the top 3 in quality of product and services). Profitability (operating...
Cause marketing: Trend or basic notion of marketing?
Essay - 11 pages - Management
“1 liter bought, 10 liters extracted in Niger with UNICEF”; for four months we could see this inscription on the Volvic water bottles (to February 15th until June 15th 2007). Since few years we can see this type of shares progressively growing. In the aim to understand this phenomenon,...
Understanding the intercultural management
Essay - 9 pages - Management
Today, most companies operate in the international market. Small and medium sized firms that export to the big multinationals, all have to deal with foreign partners. For these relations to be constructive, it is essential to understand the cultural context of the targeted country. Indeed, this...
Business ethics: The moral and ethical aspect of the French strikes
Essay - 8 pages - Management
The American newspaper International Herald Tribune (Edition from Saturday and Sunday 17-18 November) decided to do its front page about the strike in France. That shows the importance of the strike and its paralyzed effects on the economy and on the well-being of the users. But that demonstrate...
Management in Japan
Case study - 15 pages - Management
In this paper, we will describe various aspects of the Japanese management system. We will start off with an explanation of how Japanese firms work, and then orient our studies towards the Japanese management culture. Next, we will study in detail the human resource management in these firms....
Job analysis: Marketing manager
Worksheets - 7 pages - Management
It's very hard to describe a job because the reality doesn't sound with the basic description. By orienting our career to marketing, we thought that it would be a good idea to analyse the marketing manager job. Direct firm's overall marketing and strategic planning programs, related with...
Process mapping
Essay - 20 pages - Management
The challenge faced by librarians today is "to maintain or cut costs, while, at the same time, increasing both the range and quality of services and programs." This assignment looks at library design, mainly including issues like new technologies, process layout, process type and job design and...
The place of guanxi in the modern Chinese society and impact on management processes within China and also on international business relations with China
Dissertation - 77 pages - Management
China is a unique country that places personal relationships above any other aspect of life. The guanxi is a famous relationship aspect of China, and with the recent interest from the whole world concerning China and its expansion, it is interesting to study the importance of this historical...
Implementation of an IT system: Knowledge management perspectives
Essay - 9 pages - Management
Managing information and knowledge have become the core activity for a number of companies. As Florida (2002) describes in books, the rise of the creative class, companies are now learning organization that need to innovate and create knowledge. Due to globalization companies have to handle more...
Strategy Management: Boeing / Airbus
Case study - 4 pages - Management
This case was made in 2004. It explains the performance of the aerospace industry at that time. Two companies shared the market, Boeing and Airbus SAS. In 2002, Boeing was the leader in the global market, with 70.7% of the Asian market, 67.2% of the US market, 56.9% of the Latin American market...
Professional management skills Analysis of Google case
Case study - 8 pages - Management
The search engine Google has grown up as an information portal company. Google's growth story fascinates and intrigues everyone as it unveils many innovative phenomena and springs surprises to its competitors. This company is seen as a pioneer and an innovative leader which is always ahead of...
Analysis of "The Long Tail" article
Book review - 3 pages - Management
The world of scarcity makes people want more than what they possess or need in actual terms. This urge creates hits on demand, and influences all actions from what people would like to hear, to see or to read. The world of abundance changes everything because constraints acting upon the world of...
Sales assistant at Sabotage wines, Melbourne, Australia
Dissertation - 16 pages - Management
Sabotage Wines was founded in 2001 by the French winemaker David Baldet with the French style wines sourced from low yielding cool climate grapes from Victoria, in Australia. The principal customers are restaurants, wine bars and liquor stores. In this company, my mission was to sell the Sabotage...
Case study : WalMart
Case study - 14 pages - Management
Wal Mart's position as the world's biggest and most successful retailer owes much to a business model based heavily on new process technology and novel approaches to organization. WM faced challenges in adapting its US based retail mix and stores layout to the local culture, in Argentina, in...
Event Merchandising Limited (rapport de stage 2006)
Internship report - 17 pages - Management
Event Merchandising Limited develops and markets merchandise to a world-wide audience. It works closely with new and established brands. From blue chip corporate requirements to selling at live events, from setting up licensing programme to running online shops. Whether the requirement is for a...
Strategic Management - Promoting innovation: planning and process
Dissertation - 47 pages - Management
The top management team must take into account the competing desires and needs of an organization's various stakeholders, because their support is essential for successful strategy implementation. Stakeholders include not only the organization's managers and employees, but also the...
International retailing: The Benetton group (2007)
Case study - 13 pages - Management
Benetton Group is present in 120 countries around the world. The Group produces around 115 million garments every year. Its has a retail network of 5,000 stores around the world and a total turnover of 1.8 billion euro. Benetton Group's corporate headquarters is located at Villa Minelli in...
Comparative analysis of the key success factors in a public relations agency in GB and other countries. (Placement report)
Internship report - 15 pages - Management
During June and July, I did my first internship in a public relations company based in London, called Bell Pottinger. I didn't know exactly what the challenges were in this field, so it was a chance to learn many new things. Chime Communications PLC is the holding company of 35 companies...
The stakeholders
Worksheets - 10 pages - Management
In 1916, the car manufacturer Ford made enormous productivity gains. It decided not to give the shareholders with profits enormous dividends, but chose to increase the wages of employees, and to decrease the price of its cars in order to develop its market. Three years later, the supreme yard of...
Project of launching a New Bulgari Fragrance (2006)
Market study - 13 pages - Management
In September 2006, five smart, young women from the United States, Morocco and France came together to establish “Media 5”, the classiest advertising agency on the Côte d'Azur. “Media 5” is an agency focused on promoting products for women that the five founders believe are...
Personality traits, a fundamental factor for expatriate performance
Dissertation - 35 pages - Management
My topic aims at proposing a relation between our personality traits and our performance abroad. Nowadays, expatriates represent a real competitive advantage for multinational companies (MNCs). This research could help companies to understand how important personality is when selecting criteria...
Inter cultural management
Essay - 9 pages - Management
In the early 19th century, China was emerging as a new major economic power on the world stage. In 2006, her GDP made her the 4th largest economy in the world. Since the late 1970's, China has made the modernization of its economy the No.1 priority. She has gradually abandoned the plan for...
