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20 janv. 2010
doc

Analysis of the acquisition of Absolut Vodka by Pernod Ricard

Case study - 9 pages - Management

We choose the company Pernod Ricard because it is one of the world's leading companies in the production of wines and premium spirits. This company has now become bigger since the old rivals Pernod and Ricard have merged to form Pernod Ricard SA. Through subsequent acquisitions, Pernod Ricard...

17 janv. 2010
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Organizational Behavior, Delta Airlines - publié le 17/01/2010

Case study - 3 pages - Management

Organizational structure is an important question that all companies have to face and find a solution to. In this paper we will get an insight into the company Delta Airlines, which decided to set up a network design system. First of all we will briefly view some facts about Delta Airlines, and...

15 janv. 2010
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Corporate Entrepreneurship of Steve Jobs

Case study - 9 pages - Management

During the seminar, we used different case studies of the US management and leadership in applying theoretical concepts. In this assignment, I have chosen to analyze the CEO of the company Apple because of its particular way to lead the company that he created. Steve Jobs was trained as an...

15 janv. 2010
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Business Ethics: Moral and ethical leadership implications of the French rail strike

Case study - 8 pages - Management

The problem concerns special pension regulations for the French workers in the rail and energy sectors. It started in 1995, when the former French president Jacques Chirac tried to abolish special regulations when he came to power. Because of the transfer of power between Jacques Chirac and...

14 janv. 2010
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Relationships in a multicultural company in the Middle East

Case study - 7 pages - Management

Dubai, the city of all superlatives, is the specific place where is based, the business that we are analyzing through a classic problem closely linked to the multiculturalism of the company. This territory reveals few important characteristics; indeed, it's one of the city symbols of luxury...

13 janv. 2010
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Confidential Letter - the Case of the Blazing Sofas

Case study - 3 pages - Management

I am the director of the Soft Cushion company which is specialized in the production of all kind of cushions. Our offices are located in Istanbul, and the company is owned by M. Salam who holds also many businesses in the textile sector in Turkey. The company was created two years ago and at this...

13 janv. 2010
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Intercultural management : expatriate interview

Case study - 3 pages - Management

This work will address the cultural differences conducted in an interview of an expatriate. First, it is important to define culture. In its broadest sense, it is the whole complex web of distinctive spiritual, material, intellectual and emotional features of society, a social group or an...

11 janv. 2010
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Managing Director of LVV - Emma Van Nijmegen - publié le 11/01/2010

Case study - 6 pages - Management

The organizational change of LVV started in early 1996 when Emma van Nijmegen, the new Managing Director of LVV, was appointed as its head. She totally transformed the company which was non-profitable into a market-focused organization. The main goals that she wanted to carry out were to change...

08 janv. 2010
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The Apple corporate culture - publié le 08/01/2010

Case study - 7 pages - Management

Apple Computer Inc. is an American multinational corporation founded on the first of August, 1976. Strong because of its 35000 employees, the firm dropped the word 'Computer' in 2007. Created by Ronald Wayne, Steve Wozniak and Steve Jobs, Apple is currently a significant success....

04 janv. 2010
pdf

A project report on Bosch

Case study - 60 pages - Management

MICO Nashik also abbreviated as MICO/NaP in the Bosch World, is one of the four pillars of MICO and Bosch Group in India. The company is situated in city which is one of the holy cities of India and is full of natural resources and manpower. This has contributed in the development and growth of...

28 déc. 2009
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Doing Business and Living in India

Case study - 13 pages - Management

This report is designed for companies or people who currently do business with India (ns) or intend to do so in the future. It will benefit managers who plan to work in an intercultural context. This work promises "to develop new skills for working in India" and "to appreciate the role of...

28 déc. 2009
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British Petroleum - Transformational Leadership in a Transnational Organization

Case study - 10 pages - Management

The company BP, in the past named British Petroleum is a British company, of research, extraction and oil refining founded in 1909. After its merger with Amoco, Atlantic Richfield (Arco) and Burmah Castrol, it became the largest company of The United Kingdom and the third largest oil company in...

23 déc. 2009
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Possible establishment: Decathlon in India

Case study - 8 pages - Management

India is a new world power and its importance is steadily growing. The recognition was long in coming, but now everyone ranks this ancient British colony in the same place as China. India is intended to follow the same road. At the same time, Decathlon, one of the leaders in the sector of...

17 déc. 2009
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Strategic Management, L'Oreal

Case study - 12 pages - Management

L'Oreal is a French-based company specialized in the development, manufacture and marketing of cosmetics and dermatological products. Created in 1907 by Eugene Schueller, the brand has considerably developed itself in a highly competitive market with constant change. L'Oreal has succeeded in...

17 déc. 2009
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EADS and Intercultural Management

Case study - 7 pages - Management

Since the 1980s, the number of Merger & Acquisition operations has surged on the European and international markets. During the year 2000, the value of the international Merger & Acquisition (M&A) ventures was greater than $1000 billion and more than half were carried out by European companies....

06 déc. 2009
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Glaxo Smithkline : inter-cultural overview

Case study - 10 pages - Management

In today's markets, international trends represent a large part of exchanges. In most cases, companies act on an international level: they try to sell their products all over the world in order to find new opportunity markets. They expect to find competition-advantaged resource providers on...

05 déc. 2009
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Innocent Drinks or how a non-corporate attitude can be an exemplary corporate culture - publié le 05/12/2009

Case study - 3 pages - Management

My company being a small one (4 people, me included), I couldn't really write a whole essay about corporate culture. I decided to base my paper on the company that motivated me i.e, Fresh Marketing. Founded in 1998, after a very original market survey , it's main objective is to create...

23 nov. 2009
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Strategic management assignment Marks & Spencer case study

Case study - 3 pages - Management

Marks & Spencer is a British clothing and food retailer created in 1884 at Leeds (www.marksandspencer.com). It is the largest retailer in the United Kingdom and the firm is listed on the London stock exchange. The company was in a terrible crisis of growth in the early 2000s. Competition became...

23 nov. 2009
doc

Emergency, life support for civilian war victims

Case study - 7 pages - Management

In this presentation, we will explain the activities of 'Emergency'. We are interested in it, because we find this kind of an organization is essential and necessary to help needy people all over the world. Emergency is a humanitarian organization founded in Milan, Italy in 1994....

20 nov. 2009
doc

Organizational development Daimler Chrysler: a failed merger

Case study - 14 pages - Management

When Daimler and Chrysler announced that they would merge, it was seen as the main industrial merger seen since a very long time. This merger was expected to give birth to a new industrial giant which was supposed to become the fifth largest automobile manufacturer worldwide. The merger between...

20 nov. 2009
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Risk management : Alstom

Case study - 8 pages - Management

Before starting this report, I think it's important to state what risk management exactly is. Indeed, risk management's purpose is to help others create their desired variation from their desired outcome at their desired times. I then decided to analyze risk management in the Alstom...

20 nov. 2009
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Google case study - publié le 20/11/2009

Case study - 10 pages - Management

The Google Inc. Company was created in 1998 by two young students who met at the Stanford University (USA), Larry Page and Sergey Brin. The company is in the Silicon Valley in California. Its core business is to provide results from a search engine to people. At the beginning, the two founders...

17 nov. 2009
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Business Ethics : study of four scenarios with teaching notes that can be used to introduce ethical topics for discussion in a business ethics class

Case study - 4 pages - Management

You have been working for a large corporation for three years. The job is tough and you have fought your way up the ladder of success. The manager of your department was your co-worker from two years ago and the power has gone to her head. She is overly demanding and has ?my way or the...

17 nov. 2009
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Intercultural management : EADS's merger

Case study - 12 pages - Management

Intercultural management is born from the process of expansion of business areas, or globalization. To expand business activities, companies can not only develop their industry on their own market, they also have to make strategic choices like joint venture, merger, acquisitions, alliances, and...

17 nov. 2009
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Revolution at Oticon : the spaghetti organization (1994)

Case study - 11 pages - Management

Oticon is a famous Danish manufacturer of high-quality hearing aids, which is based in Hellrup in Denmark. It is a niche company which was born in 1904. At that time hearing aids were not available in Denmark. Hans Demant decided to import hearing aids there as his wife was hard of hearing. The...

31 oct. 2009
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Intercultural management: European Aeronautic Defence and Space Company (EADS)

Case study - 13 pages - Management

During the beginning of the 90's, the European industries of aeronautics and space already cooperate in many partnerships and common programs. Soon the need for gathering seems to be essential to the concentration movements on the US market. Indeed, Northrop and Grumman merged in 1993, as...

30 oct. 2009
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Cross Cultural Management : Expatriate Interview

Case study - 3 pages - Management

Jean Claude T is a 51 years old Frenchman who works and lives in Shanghai, China. He is married and has two children who study at the university. He was an expatriate for a French automobile company, Citroën, for many years. He has spent three years in Hungary and six years in Kuala Lumpur,...

30 oct. 2009
doc

Interview with a financial director of the USA subsidiary of the Clarins group, Mr Steeven Mallet

Case study - 6 pages - Management

For this assessment, I decided to interview Mr Steeven Mallet, the financial director of the American subsidiary of Clarins Group, situated in Miami. As part of our course, our classmates were supposed to go to study in New York but I have never been there before. So I thought that it could be a...

28 oct. 2009
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Amy's Ice Cream - publié le 28/10/2009

Case study - 5 pages - Management

The case study we examined and presented on was entitled Amy's Ice Cream and came from the chapter on service encounter. This report will outline how we as a group organized and managed our presentation and detail what we would do differently if given a second chance. The planning for...

28 oct. 2009
doc

Knowledge management and innovation: Celtic linen's case

Case study - 8 pages - Management

Knowledge management has been identified as one of the most important resources that contribute to the competitive advantage of an organization. This is due to the fact that knowledge management helps the organization to create, acquire, share and use knowledge in order to enhance learning and...