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26 déc. 2009
pdf

How to negotiate with french companies? - published: 26/12/2009

Practical guide - 4 pages - Management

French people often seem unnervingly cool and worldly, sometimes even aloof, especially to Britons and Americans. This is not surprising as they are great thinkers, and they value intelligence and eloquence. Philosophy is part of a French child's education. Logical thinking and a passion for...

23 déc. 2009
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Possible establishment: Decathlon in India

Case study - 8 pages - Management

India is a new world power and its importance is steadily growing. The recognition was long in coming, but now everyone ranks this ancient British colony in the same place as China. India is intended to follow the same road. At the same time, Decathlon, one of the leaders in the sector of...

18 déc. 2009
pdf

Competitive Environment Analysis : Haagen- Dazs - publié le 18/12/2009

Case study - 24 pages - Business strategy

Since it has been created in the early 1920's, Häagen-Dazs has become a strong and powerful brand, which is well established on the ice cream market. The company has made quality and originality its motto. Its philosophy is also based on the same principles: "Find the purest and the finest...

18 déc. 2009
pdf

Financial crisis compared with ABX logistics/ Valencia

Case study - 6 pages - Finance

What is a financial crisis? What are the causes of a financial crisis, and what are its effects? What are the expectations, for the evaluation of the financial crisis? These are the questions that are going to be answered in this report. This topic is in relation with the company ABX logistics,...

17 déc. 2009
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Strategic Management, L'Oreal

Case study - 12 pages - Management

L'Oreal is a French-based company specialized in the development, manufacture and marketing of cosmetics and dermatological products. Created in 1907 by Eugene Schueller, the brand has considerably developed itself in a highly competitive market with constant change. L'Oreal has succeeded in...

17 déc. 2009
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EADS and Intercultural Management

Case study - 7 pages - Management

Since the 1980s, the number of Merger & Acquisition operations has surged on the European and international markets. During the year 2000, the value of the international Merger & Acquisition (M&A) ventures was greater than $1000 billion and more than half were carried out by European companies....

17 déc. 2009
pdf

Business plan for a new board game : Flagpoint - publié le 17/12/2009

Business plan - 33 pages - Business strategy

A new fun and attractive game is born: Flagpoint. This document describes the development of the new game in all its detail. The study starts with a short introduction of our company and its mission, followed by a detailed marketing research to figure out the needs of our target group. The...

17 déc. 2009
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AkzoNobel consultancy report

Case study - 16 pages - Business strategy

AkzoNobel, once merged from AKZO and Nobel Industries in 1994, is a multinational company which is active in more than 80 countries. It is active in the markets of decorative paints, performance coatings and specialty chemicals and it has recently moved its headquarters from Arnhem to Amsterdam....

16 déc. 2009
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Beneteau, an international market's leader

Case study - 39 pages - Business strategy

Beneteau, the giant in the nautical industry, was founded by Benjamin Beneteau in 1884, with the creation of a familial shipyard. After the long wars period, the apparition of the polyester had cost the yard to develop itself considerably, by starting a mass production. Thus, Beneteau has really...

16 déc. 2009
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Reward management, compensation, pay systems

Essay - 5 pages - Human resources

According to Jean-Jacques-Rousseau "a human being is by nature lazy? and he will always search for the easy way out. For instance thousands years ago, men were hunting to protect their own life and to survive: it was their only motivation. To deal with that attitude, men at the top of the...

16 déc. 2009
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Forecasting: a tool for Companies' decision making

Essay - 7 pages - Business strategy

From the bible and the predictions of God to the Oracle of Delphi, Merlin or the Chinese I-ching people have been always fascinated in knowing the future and predicting it. Those lights opened on the future were used to prevent the change of climate in the prehistoric times or to determine if it...

15 déc. 2009
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Consultant-client relationship and the consequences of the role change during the consulting process

Essay - 10 pages - Management

The client-consultant relationship is usually treated as central to the nature of a management consultancy work. Though it is true that consultants need to have a clear conceptual picture of their definition of consultation, and they need to understand how the operational model they choose helps...

15 déc. 2009
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Internationalization process: Michelin

Case study - 8 pages - Business strategy

The Michelin Company was founded in 1889 in Clermont-Ferrand (France) by Edouard Michelin. Initially, Michelin employed 52 persons in a plant spread over 32 acres. Edouard Michelin benefited of his brother's (André Michelin) support. The two brothers were complementary: André was an innovator,...

14 déc. 2009
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Factors influencing the payout policy

Essay - 4 pages - Finance

During their life firms face the constant decision of whether or not to distribute cash among their shareholders and to what extent to do so. There are two main methods for redistributing cash to the shareholders: dividends and share repurchases. Through dividends, a fraction of earnings is paid...

11 déc. 2009
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Successful person project: Warren Buffet, 2008

Case study - 3 pages - Business strategy

After months of crisis, the first net of United States savings bank declared bankruptcy on 25th of September 2008. It was the symbol of the decline of America's economic power and leadership. In this period of instability, one man stayed positive and invested massively to rebuild American...

11 déc. 2009
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Case Study: GE's growth strategy - The Immelt initiative - publié le 11/12/2009

Case study - 10 pages - Business strategy

This report analyses GE's growth strategy, mainly regarding the new management style: since Immelt's appointment as the Chairman and CEO of the American multinational conglomerate, new initiates have been launched. We aim at analyzing GE's businesses and determine how they are driven and how they...

10 déc. 2009
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"Global strategy and Globalization in emerging markets"

Essay - 6 pages - Business strategy

Organizational culture, like national culture, is an iceberg, with some elements above water and others submerged. Elements above water are not only more visible, but easier to understand. Elements below water are difficult to observe and are more important for understanding culture because they...

10 déc. 2009
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Term paper: the subprime crisis:Reasons & Effects

Essay - 8 pages - Finance

Since the last few years, a frightening phenomenon concerning subprime is being observed in the United States of America. Some people think that the financial crisis that the whole world is living through is related to the subprime crisis, and some think that it was the beginning of a very slow...

10 déc. 2009
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Comparison of HRM models in two different countries: France and China

Case study - 6 pages - Human resources

For years, Sweden has been considered as a well being country, with a high quality of living, safe, environmentalist, peaceful and very democratic where citizens take part in the development of their society. Swedish society, however seems to be in mutation for some decades, due to globalization,...

09 déc. 2009
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Air France and KLM, Case study

Case study - 3 pages - Business strategy

To be competitive in the airline industry, companies need to be in control of cost control and management. Companies need to reduce their exposition to risk (fuel management) and control the efficiency of each type of plane they operate. As the industry requires high fixed costs, companies have...

09 déc. 2009
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Case study: Eastman Kodak

Case study - 14 pages - Business strategy

In its continuing thrust to foster long-term growth, development and success, Eastman Kodak Company is now faced with the dilemma to sustain in the mature and slow-growing silver-halide business. In addition, the company is contending with a legion of competitors to achieve and sustain a dominant...

09 déc. 2009
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An analysis of the leadership styles at CASH & HAWK

Thesis - 8 pages - Management

Organizations need to strive to change and find new ways and venues to keep a competitive edge. The change that organizations need to go through is in itself difficult. All types of supply for customer demand, organizations, firms, companies…etc. are titles given to groups of individuals who...

06 déc. 2009
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Sanofi Aventis, corporate strategy

Case study - 14 pages - Business strategy

Sanofi Aventis is a company operating in the pharmaceutical industry. Created in 2004 from the merger of two European companies, Sanofi Aventis is today the leader in Europe, and is part of the top 5 global companies in its sector. Sanofi Aventis's self-given mission in the pharmaceutical...

06 déc. 2009
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Glaxo Smithkline : inter-cultural overview

Case study - 10 pages - Management

In today's markets, international trends represent a large part of exchanges. In most cases, companies act on an international level: they try to sell their products all over the world in order to find new opportunity markets. They expect to find competition-advantaged resource providers on...

05 déc. 2009
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Cross Cultural Management : cross-cultural evaluation theories apply to François Bucourt professional experience

Essay - 8 pages - Management

In modern times, it has become extremely common to work with people from different cultures. First of all, we are in time of globalization and people are moving everywhere. That is why we so often talk about cross cultural management and the way to deal with cultural differences. Even if the...

05 déc. 2009
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Innocent Drinks or how a non-corporate attitude can be an exemplary corporate culture - publié le 05/12/2009

Case study - 3 pages - Management

My company being a small one (4 people, me included), I couldn't really write a whole essay about corporate culture. I decided to base my paper on the company that motivated me i.e, Fresh Marketing. Founded in 1998, after a very original market survey , it's main objective is to create...

03 déc. 2009
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Mergers & Acquisitions and value creation for the shareholders

Dissertation - 34 pages - Finance

2008 was hit by one of the worst financial crisis in history and also by the record number of cancelled Mergers & Acquisitions. According to Dealogic, the financial data provider, the whole value of the transactions for 2008 comes to 3.280 billions of dollars which represents a decrease of 29%...

02 déc. 2009
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The application of the flexible production system to high-tech industries and services

Essay - 5 pages - Management

More than 20 years ago, Toyota revolutionized the production methods in the car industry due to its flexible production system called Toyota Production System. Originally called 'Just in Time Production', this system was built on the approach created by Sakichi & Kiichiro Toyoda and...

30 nov. 2009
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Dyson : history, strategies and performances

Case study - 2 pages - Business strategy

A new vacuum cleaner appeared due to Dyson, the inventor of the first bagless hoover. The successful British firm decided to outsource its manufacturing department to Malaysia in 2002, which caused many reactions. We will study the history of the company, its strategy and performances taking into...

30 nov. 2009
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Case study: How Virgin mobile successfully thwarted competition through innovative marketing

Case study - 4 pages - Business strategy

This paper focuses on operations of Virgin Mobile, USA. It would be helpful to see what strategies Virgin used by analyzing the competition, consumers and the company aka the three C's. Let us first look at the company itself. When consumers look at virgin, they are concentrated on the...