WH Smith launches 'Kindle killer'
Case study - 3 pages - Business strategy
In 2011, the Amazon Kindle sales generated around $2 billion in revenue and a further $1.7 billion with the sales of millions of e-books (CNN, 2011). These figures have pushed traditional book and high street newsagent WH Smith to launch its own e-reader in order to tap into this new market. WH...
E-Commerce- Compufirst analysis
Case study - 20 pages - Management
Since the 90's, Internet does not stop developing. Today, the majority of the population is connected. More devices are able to connect to the Internet and the computer is not essential any more. The ubiquity of the web generated new trends and the possibility of purchasing directly on-line...
Le Manoir des Abeilles- Principles of purchasing
Market study - 18 pages - Business strategy
Outsourced Category: Raw materials: - No value adding producing flour or eggs - Quality ingredients require specialists suppliers Car fleet / oil / water / electricity etc.: - No interest at all to produce it (except maybe electricity) Transport: - Little company: small investment capabilities -...
Michelin financial analysis
Case study - 21 pages - Finance
Michelin is a tire producing company created in 1863 by the Michelin brothers. Originally based in Clermont Ferrand, the company is now located in more than 170 countries and owns 84 production site all around the world. Even if their core business is the production of tires they diversified...
Pernod-Ricard: Strategic analysis - publié le 09/05/2012
Case study - 7 pages - Business strategy
Established in 1975 after the merger between Pernod SA and Ricard SA, Pernod-Ricard has 18,226 collaborators throughout 70 countries. Pernod-Ricard is the world leader on the market of premium and prestige spirits, and the co-leader on the wine and spirits market. The company is the leader on the...
Pernod-Ricard: Strategic analysis
Case study - 7 pages - Business strategy
Established in 1975 after the merger between Pernod SA and Ricard SA, Pernod-Ricard has 18,226 collaborators throughout 70 countries. Pernod-Ricard is the world leader on the market of premium and prestige spirits, and the co-leader on the wine and spirits market. The company is the leader on the...
Country risk analysis for foreign businesses in Italy 2011
Case study - 11 pages - Business strategy
This work presents a country risk analysis in a particular country that has been recently found at center of Europe's economic crisis. Indeed, this country is Italy, which both economically and politically, has undergone a period of worsening along the recent years. Although Italy has a...
How to attract, recruit and make loyal employees in the software firms? - publié le 08/05/2012
Case study - 60 pages - Human resources
Recruitment in a company is an obligated part when we are looking for a job. It is necessary to pass job interviews, and a selection is made before the interview in order to select the best candidate. Recruitment involves costs, but not just financial costs. We have the cost of time, cost of...
How to attract, recruit and make loyal employees in the software firms?
Case study - 60 pages - Human resources
Recruitment in a company is an obligated part when we are looking for a job. It is necessary to pass job interviews, and a selection is made before the interview in order to select the best candidate. Recruitment involves costs, but not just financial costs. We have the cost of time, cost of...
Research methods for managers - published: 08/05/2012
Tutorials/exercises - 16 pages - Business strategy
The core problem in this case was related with a production planning again. How many S and how many P can I produce in order to maximize my profit with production's constraints like limited raw materials (USB ports), limited assembly hours and limited quality control hours. The main lesson of...
Research Methods for Managers - publié le 08/05/2012
Tutorials/exercises - 16 pages - Business strategy
The core problem in this case was related with a production planning again. How many S and how many P can I produce in order to maximize my profit with production's constraints like limited raw materials (USB ports), limited assembly hours and limited quality control hours. The main lesson of...
Selling through customer business development: P & G
Case study - 10 pages - Business strategy
In the 80's, manufacturers began to spend money to better understand consumers, and P&G more than anyone. However, they never really asked, if these needs were the same in retailers. It was the period when P&G decided, to change the sales department into a more strategic department named Customer...
Selling through customer business development: P & G - publié le 08/05/2012
Case study - 10 pages - Business strategy
In the 80's, manufacturers began to spend money to better understand consumers, and P&G more than anyone. However, they never really asked, if these needs were the same in retailers. It was the period when P&G decided, to change the sales department into a more strategic department named Customer...
Mergers and Acquisitions - published: 07/05/2012
Essay - 13 pages - Business strategy
In this paper, we will analyze, through four specific questions, the Brazilian beer merger between Brahma and Antarctica. In 1999, Brahma's CEO, named Marcel Telles, informed the firm's executives team about the negotiation of a possible merger with another Brazilian firm: Antarctica. The main...
Mergers and Acquisitions - publié le 07/05/2012
Case study - 13 pages - Business strategy
In this paper, we will analyze, through four specific questions, the Brazilian beer merger between Brahma and Antarctica. In 1999, Brahma's CEO, named Marcel Telles, informed the firm's executives team about the negotiation of a possible merger with another Brazilian firm: Antarctica. The main...
Risk management: Danone - publié le 07/05/2012
Case study - 15 pages - Management
Risk management is about choices and decision-making. Choices and decision the company makes are totally dependent on its risk profile. Its risk profile can be risk averse, risk neutral or risk seeking, it depends on the company strategy in terms of risk management. Risk management consists in...
Risk management: Danone
Case study - 15 pages - Management
Risk management is about choices and decision-making. Choices and decision the company makes are totally dependent on its risk profile. Its risk profile can be risk averse, risk neutral or risk seeking, it depends on the company strategy in terms of risk management. Risk management consists in...
Human resource department of La Brioche Doree
Case study - 15 pages - Human resources
In the year 1976, his current president Louis Le Duff created the Group Le Duff in the city of Brest. Principally, the Group Le Duff is composed by nine different brands in the food industry. They are very successful and some of them are multinational companies, their brand names are: Brioche...
Management of human resources: L'Occitane
Essay - 18 pages - Human resources
Olivier Baussan founded the company l'Occitane in 1976. At the beginning the main idea was to manufacture natural products, thanks to ingredients coming from near Provence. L'Occitane's activity consists in providing natural and quality products for hair and body to favor wellbeing and...
Management of human resources: L'Occitane - publié le 04/05/2012
Essay - 18 pages - Human resources
Olivier Baussan founded the company l'Occitane in 1976. At the beginning the main idea was to manufacture natural products, thanks to ingredients coming from near Provence. L'Occitane's activity consists in providing natural and quality products for hair and body to favor wellbeing and...
International business law - risks and foreign markets
Essay - 15 pages - Business strategy
International business law is about the main legal risks we have making contracts all over the world. Knowing principal rules and risks, it is a right way to do business overseas. That is why this study about international business law is a good method to increase future international managers...
Business statistics
Case study - 9 pages - Business strategy
Talking about central tendencies, in which cases the median and the mode can be more useful than the mean? Illustrate through real life examples. •Definition of different central tendencies The notion of central tendencies represents the average of the set of values. It is a basis...
Operation management
Case study - 17 pages - Management
La Brioche Dorée is owned (and has been created in 1976) by Le Duff group which the trademark for traditional catering is Del Arte since its take-over in 2004. This group had a turnover of more than 1 billion Euros in 2010 and a growth rate of approximately 21 percent. The number of employees is...
Subject: Application for the post of mathematics teacher in the New York university
Sample letter - 1 pages - Human resources
I am writing to you about your advertisement in the New York Time, for the job of teacher of mathematics in the New York university. As requested, I am enclosing a completed job application, my résumé (in attachment) and three references. This opportunity is very interesting, and I believe that...
Service quality management
Case study - 7 pages - Management
John and Judy Bailey have been making renovations in their house for a while. After the renovation of several rooms, the next step was to renovate kitchen. The couple had precise requirements for the design of their future kitchen. After visiting several showrooms and meeting different...
Examine the concept of total reward and explore the reasons for its increasing prominence in organizations - publié le 27/04/2012
Case study - 10 pages - Human resources
This coursework examines the concept of total rewards in the context of today's competitive business environment. There are many different total rewards concept in the existing literature and therefore the primary focus must be to choose the most appropriate concept and to examine it and...
Examine the concept of total reward and explore the reasons for its increasing prominence in organizations
Case study - 10 pages - Human resources
This coursework examines the concept of total rewards in the context of today's competitive business environment. There are many different total rewards concept in the existing literature and therefore the primary focus must be to choose the most appropriate concept and to examine it and...
Starbucks coffee - publié le 24/04/2012
Case study - 4 pages - Business strategy
Over the last 50 years, the coffee market has suffered from a very bad reputation regarding the behaviour of the worldwide companies with their suppliers that are spread in some developing countries such as Colombia in South America. Over the last 20 years we have been witnessing that companies...
3M Leadership
Case study - 13 pages - Management
The company we choose is 3M which is an international company. It produces 40 technology platform and work to improve the lives of individual and society. Their commitment to capturing the needs of customers and communities constitutes the essence of their creativity and enables them to translate...
Air France-KLM: Do the strategic choices of development of Air France-KLM enable the group to ensure a sustainable and competitive place to face the new difficulties of the market?
Essay - 45 pages - Business strategy
Organizational development strategies of a company are carried around several axes. Indeed, it is needed to take into account the external and internal sources of change, the steps through which it passes, the context, the forces involved etc. to finally determine the kind of strategic evolution...
