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07 sept. 2007
doc

Game theory: Negotiation

Essay - 4 pages - Business strategy

Investigate the use of game theory in negotiation. What are some of the ways it might be used? How is it a more effective method for producing a good outcome for a negotiator than more traditional methods? In our case, we have to imagine a negotiation situation. It is just to imagine two parts...

05 sept. 2007
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Written Case Study: eBay

Case study - 14 pages - Business strategy

After completing my analysis of eBay, I have come to several conclusions that I would like to share with you. First, I will outline the problems that eBay and the rest of the online auction industry will face in the future. Then I will discuss my analysis and evaluation of eBay within the...

05 sept. 2007
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What science says on « Strategy of " differentiation rupture" and chain value »

Tutorials/exercises - 4 pages - Business strategy

Strategy of ? differentiation rupture ? is based on the observation that the current situation comes from the compliance with the rules of the game accepted by all. For a firm being in an unfavourable competitive position, the solution can be to look for the means of making, not the same thing...

30 août 2007
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Punk Rock: Nonconformists, Idealists, and Shameless Sellouts

Essay - 5 pages - Business strategy

Perhaps one of the most controversial genres or sub-genres of music, punk rock has been flowing fresh, hot blood through the veins of teenagers and young adults since its inception in the late 60's and early 70's. Punk rock's “anybody can do this” attitude strikes a resounding chord...

27 août 2007
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Risk in Modern Finance

Case study - 3 pages - Business strategy

Modern finance and much of economic theory is based on the assumption that individuals that make up the marketplace in which transactions occur, act rationally and know every piece of information associated with their decision-making process in purchasing or selling a product (whether it is a...

27 août 2007
doc

Case Study: Issue of building good relationships with workers, creating good work environments, and threat of job lost

Essay - 3 pages - Business strategy

Healthy relationships and healthy work environments are just two components of a productive work place. This case deals with workers who felt in danger of losing their jobs because co-ops were doing almost the same job and gaining more responsibilities. Instead of trying to find some way to...

27 août 2007
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Best Stuff Case

Case study - 8 pages - Business strategy

Here is an excerpt from the Best Stuff Case: Because with a good CRM system, even if there are 100 stores with a thousand sales people, information will move through fast and with less contradictions. This will allow every sales member and the people at headquarters to know the best products and...

22 août 2007
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What Is Behind That Morning Cup of Joe?

Tutorials/exercises - 8 pages - Business strategy

For many, a morning cup of coffee may be a daily ritual. In today's fast-paced world, many may not even have the time to brew it at home, preferring instead to stop at a coffee shop on the way to work or school. There are plenty of chains in many areas to frequent, especially Starbucks. Some may...

08 août 2007
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North American Palladium: Where is company going?

Market study - 5 pages - Business strategy

Precious metals such as palladium have been in great demand for the past five years, and thus there have been strong pushes for production increases. This year, palladium production by North American Palladium is expected to be 290,000 ounces, which includes production from their underground...

06 août 2007
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SNCF - Short strategic overview: Example of business process redesign

Case study - 7 pages - Business strategy

The SNCF (Société National des Chemins de Fer) is the national railway operator in France and manager of the railway infrastructure owned by the RFF (Réseau Ferré de France). The company is a French public entity with autonomous management established under the special status of an Establishment...

06 août 2007
doc

How can the game theory affect the way of negotiating?

Worksheets - 3 pages - Business strategy

The theory of the games is a very huge theory. In fact, this theory is enclosing very different sectors as economics, rationality and mathematics with probabilities. Let's explain a little bit what this theory is, which are the main authors and what is its future evolution. In a second part, we...

06 juil. 2007
ppt

Mittal/Arcelor - Behind the merger

Case study - 54 pages - Business strategy

In January 2006, Arcelor's share was valued 2.9 times its 2005 EBITDA on the stock market. Six months later, Mittal's last offer to Arcelor amounted to 4.9 times its 2005 EBITDA. This paper studies the developments that took place between these two evaluations and their reasons. In the...

26 juin 2007
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Implementing Monoprix in Japan

Market study - 18 pages - Business strategy

This business plan is used to deal with the development plan for entering into the Japanese retail market. Based on the company's long-term need for world expansion and brand identity development, we choose Japan as the test land for Asian market penetration. The objective is to be present in...

26 juin 2007
doc

What are the major opportunities that emerging markets offer to international companies and what are the key considerations that such companies have to take into account when formulating strategies for doing business in emerging markets?

Essay - 9 pages - Business strategy

The notion of an emerging, or developing, market economy appeared 1981 in a World Bank report. This term was used since emerging countries have embarked on economic development and reform programs, and have begun to open up their markets and "emerge" onto the global scene. Therefore emerging...

13 juin 2007
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Accounting report to the board of direction

Case study - 5 pages - Business strategy

Today our company is using a cost-plus pricing approach to price its product. In fact this method used to price our products can be inadequate in certain cases for our firm. In the usual course this method is used in a monopoly situation. Today, we have to try to notify if our company has a...

13 juin 2007
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What does 'MNE'S need to be both "global" and "local"?' mean

Essay - 8 pages - Business strategy

Since the rise of liberalisation with the opening of markets in the mid 1980's, the business world has entered the era of globalisation where companies have dramatically expanded their business abroad. Indeed, the abolition of barriers of entry was one of significant opportunities for...

13 juin 2007
doc

Strategy Analysis on the gambling industry with the example of MGM Mirage

Market study - 80 pages - Business strategy

We selected the gambling industry as a group because we thought it would be interesting, challenging and because the industry has recently felt a new impulse with the internet. The gambling industry is not one of the most recent industries though, and to understand it fully we decided to analyse...

30 mai 2007
doc

Louis Vuitton Moet Hennessy (LVMH) in the luxury market

Case study - 7 pages - Business strategy

Louis Vuitton Moët Hennessy, or LVMH, is currently the world leader in the luxury market. LVMH had recorded high profits in 2006, thus making it the best performer in the fashion and luxury industry. This achievement was acknowledged by the present CEO of the group, Bernard Arnault, who stated...

22 mai 2007
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Miller's reasons to diversify - Heineken

Case study - 7 pages - Business strategy

In today's increasingly global economic world, it is hard to find a company focused only on its own national market and single product. The key word for global companies is diversification. Specialized newspapers such as “The Financial Times” abound with news of company takeovers,...

07 mai 2007
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The impact of internationalization strategy on management control system

Essay - 23 pages - Business strategy

In an increasingly global economy, corporations need to develop more and more an efficient and reliable management control system (MCS) in their home countries and also in their subsidiaries abroad. This study analyses the effects of an internationalization strategy on the management control...

05 avril 2007
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What are the implications of the ?New Economy' for corporate strategy?

Essay - 5 pages - Business strategy

The aim of this essay is to highligh the implications of the New Economy for the corporate strategy, to understand how companies use the Internet in their strategy to enhance their business. To answer this question, I will first explain what the New Economy is and the shifts from the Old Economy...

05 avril 2007
doc

Analysis of the European automotive industry through the expansion of Japanese cars in order to emphasize the major automotive strategy trends of the future

Market study - 26 pages - Business strategy

Automotive industry has realized that UK is an important location. A number of companies have set up production bases in UK. The Asian, American and European constructors have proved that UK occupies an important place in the automotive industry. However, the Automotive Industry in Eastern...

20 mars 2007
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Qualitative vs. quantitative research techniques in tourism

Essay - 9 pages - Business strategy

Research in the field of tourism has not been very important until the early nineteen seventies; it has begun to spread only since that time. Marketing research is a broad concept including various techniques, but a main distinction should be done between quantitative and qualitative research...

06 mars 2007
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Tesco Case Study

Case study - 23 pages - Business strategy

To understand the essay, it will be useful to consider the environment of the national market. Indeed, it will be helpful to understand why environmental influences are particularly significant in the future of a company and its competitors. So, 'a dynamic PESTE analysis can be done in order...

12 févr. 2007
doc

Sample Resume for MBA Student with NGO and Marketing Background

Sample resume - 1 pages - Business strategy

Sample Resume for MBA Student with NGO and Marketing Background. Contains: Education Professional Experience Personal...

30 janv. 2007
doc

Alitalia Airline : Strategic option

Case study - 33 pages - Business strategy

This report is aimed at bringing out the best strategic option for the company Alitalia. To that end, we shall drive a rigorous and in-depth analysis. The study will first determine the organization's external environment and its strategic capability. These internal and external points are...

26 janv. 2007
doc

Case Study: Gazprom

Case study - 14 pages - Business strategy

Gazprom is the biggest extractor company of natural gas in the world and is also the largest Russian company. The company supplies almost all the needs in gas of most of the European countries like Russia, Central Europe and Eastern Europe. Gazprom totalizes 60% of the gas resources in Russia and...

24 janv. 2007
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An overview of capital investment

Course material - 16 pages - Business strategy

?Investment decision' is the process whereby resources are allocated in organizations, in anticipation of future gain (as defined in Butler, Davies, Pike and Sharp, 1993). Many people in many organizations spend a great deal of their time in making decisions about capital investment. Because...

23 janv. 2007
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Strategy: BOEING

Case study - 8 pages - Business strategy

B&W was formed on July 15, 1916 by William E. Boeing and George Conrad Westervelt and after to the initial ones of its two founders. A little later its name changed into "Pacific Aero Products", and a year later, it was renamed "Boeing Airplane Company". In 1917, with the entry of the United...

15 janv. 2007
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Entertainment industries and globalization? Focus on the music industry

Essay - 9 pages - Business strategy

For the past decades, globalization has represented the center of each and every interest from the populations, the firms, the states and the international organizations. It has invaded every aspect of our lives in a way or so, from the way we dress to the things we buy and the leisure we have....