Product Vélocation: This project aims to take advantage of a healthy, convenient and fun alternative to other forms of private or public transportation. By using the latest advances in technology to spur anti-theft devices, we believe that we can create an affordable biking network that can be tailored to the specific needs of the customers. Such specific criteria can be in the form of GPS devices, Clélo magnetic strips, baby seats, and multiple methods of payments and subscriptions to fit the demand of the customer. These customers will comprise of workers, students, pedestrians, and tourists. In fact there are 550000 inhabitants of Nantes of which 75000 are students. This creates a huge potential market for bike customers, when we consider the increased numbers of tourists that can now access Nantes from a 2 hour TGV ride from Paris. Owners and Financials: The owners of the company are the six founding members of the company as well as another external shareholder.
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