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20 mars 2010
doc

Organization's inter-cultural negotiation - Brazil, Sweden and Indonesia

Essay - 9 pages - Business strategy

Today we live in a world where there is increasing competition and market saturation. Indeed to remain competitive, the companies must adopt several strategies such as: internationalization and diversification. The internationalization consists in extending on overseas markets. That makes it...

19 mars 2010
pdf

Business Strategy : Coalix - creating and hosting websites

Case study - 21 pages - Business strategy

A website is a company's face to the world that is accessible by anyone with Internet access. With the economy likely in recession and falling corporate sales, every euro spent is being intensely scrutinized. In spite of unfavorable market conditions, leading research findings indicate that...

19 mars 2010
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Corporate diversity and management

Essay - 3 pages - Management

One of the main challenges companies have to face is with regard to the management of a multicultural workforce in the general context of increasing globalization. The potential benefits of such diversity, when properly used, have been widely recognized and numerous companies have tried or are...

19 mars 2010
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Employee retention

Essay - 2 pages - Human resources

Employee retention is a delicate objective. An employee's decision will depend on numerous factors that are hard to identify precisely. Those issues that are related to the private or personal sphere are some areas which the company cannot influence. For others, the evaluation process is an...

18 mars 2010
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Corporate communication and corporate governance

Course material - 8 pages - Management

As financial institutions play an important role in the economic activity, they assume central place in this context. The financial crisis has revealed different issues that have been hidden within our societies. Evidently, societies have underlined the practices of finance, and sometimes...

18 mars 2010
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Can socially responsible firms increase their profits? - The case of 'The Body Shop'

Case study - 63 pages - Management

Corporate Social Responsibility is a topic of prime importance that has been doing the rounds for long. Since the 1960s, social responsibility has become an important argument not only for business but in the context of law, politics and economics. In fact, in the new context of globalization,...

18 mars 2010
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Business process in Israel: a major issue for western managers

Market study - 2 pages - Management

This pre-assignment aims at studying how a simple example attempts to set up a partnership or a venture in a different country that could be jeopardized by a lot of cultural differences. We have chosen to take the case of Israel, which is very different from the standard western countries with...

18 mars 2010
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International comparative accountings

Essay - 5 pages - Accounting

In this document, we assess to what extent differing national cultures are relevant to an understanding of the reasons for accounting differences, and therefore to the process of classification of countries. According to the dictionary "culture" refers to the cumulative deposit of knowledge,...

17 mars 2010
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Fortune Garments - Strategic analysis of the enterprise - publié le 17/03/2010

Case study - 11 pages - Business strategy

In the beginning, Fortune Garment was an innovative and efficient company. Its high quality standards were appreciated worldwide. The development rapidly led to expansion. The group grew in size and popularity. Extending to over 17 countries, arming itself at about 3000 suppliers, the group...

17 mars 2010
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Six questions on business's finance

Worksheets - 10 pages - Finance

In this document, we find answers to six questions about corporate finance based on the following subjects: The break-even point and the calculation of Net Income, The role of investment bankers, Why are the investment bankers fees lower for bonds than for stocks, Meaning of the risk-free rate...

17 mars 2010
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Intercultural Management - example of the Intel companyin China

Case study - 10 pages - Management

A culture must have several characteristics: it must be adaptive, transgenerational, symbolic, shared, learned, and patterned. Culture influences relationships and interactions between people. Thus, each culture has specific habits and behaviors. In consequence, the interaction between two...

16 mars 2010
doc

The management of human resources in Europe

Market study - 12 pages - Human resources

Since the second part of the 20th century, employees are playing a more important in the company. As compared to being a mere worker or a "tool? in 1900, they are now a real resource that generates an advertisement value for companies. Thus, the area of Human Resource management takes importance...

16 mars 2010
doc

Balance sheet of ExxonMobil

Financial analysis - 12 pages - Finance

I preferred to analyze the company ExxonMobil as it is one of the biggest petroleum companies in the world. With a net income of 45.22 billon dollars in 2008, ExxonMobil realized the biggest net income in the World. The company represents 2% of NYSE capitalization. ExxonMobil is an American...

16 mars 2010
doc

Business Ethics - A study on the tobacco industries in the United States and France

Case study - 8 pages - Management

US President Barack Obama promised to reduce tobacco consumption of the youth. He explained that he too was in their situation, and wanted to reduce influence of tobacco companies on young people. In consequence, on April 2, 2009, the United States Congress has voted a law to put tobacco products...

16 mars 2010
doc

Business ethics - an example of the "Bill and Melinda Gates Foundation"

Case study - 3 pages - Business strategy

Bill Gates is one of the most successful businessmen of the last century and is world-wide known to have been one of the founders of Microsoft, in 1975, with Paul Allen. Due to the success of his company, he was, between 1996 and 2007 the wealthiest man in the world. In 2009, his personal fortune...

15 mars 2010
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The development of teaching Nicolas

Internship report - 15 pages - Business strategy

The entry of Great Britain in the European Union in 1973 started the opening of the market of wine to a larger audience. This product became in a few years, a product of great consumption in England. It is on this report that the Castel group decides to make open stores in London. But the...

12 mars 2010
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Audit of innovation / creativity of cinema Vue Omni Centre, Edinburgh

Case study - 7 pages - Audit

Vue cinema is a UK leading multiplex and the one in Edinburgh opened in November 2002 for the release of the second Harry Potter, Harry Potter and the chamber of secrets released on the 15th of November 2002. This cinema was a former Warner Village Cinema and currently employs 40 members....

10 mars 2010
doc

Advertising and communication - publié le 10/03/2010

Case study - 16 pages - Communication

The goal of our team is to imagine, create and execute an advertising campaign for the launch of a new hospital. This is a huge project because a hospital requires a lot of resources for its smooth and efficient operations. That means that before, during and after the launch, the project needs to...

10 mars 2010
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Comparison of commercials Martini and Kamora

Case study - 10 pages - Communication

The topic of the essay is the promotion of two famous brands of alcohol. On one hand, we have a presentation of a Mexican coffee liquor called Kamora from the magazine 'Bon Appetit' of March 1990. On the other hand, the second image makes the advertising of a new range of Martini,...

09 mars 2010
doc

Balance sheet of "Safeway Foods" and "Whole Foods" - the U.S. market for organic groceries

Financial analysis - 16 pages - Finance

This report aims at performing a financial analysis of two American food providers: Safeway Foods and Whole Foods and assess the financial strengths and weaknesses of both companies. All the quantitative data in this analysis come from prior years annual reports. The American grocery market is...

09 mars 2010
doc

Are traditional boundaries between the public and private sectors now irrelevant?

Essay - 6 pages - Management

Modern ideas about governance in the public sector reflects the fact that the traditional boundaries between the public and private sectors are now irrelevant'. According to Rhodes, the traditional and hierarchical central government is no longer relevant in a context of international and...

07 mars 2010
doc

Local vs Global

Case study - 15 pages - Business strategy

Companies are confronted by two types of pressure: the global efficiency and achievement of a local sensitization facing the different national markets. The pressures linked to the efficiency and which incite to the coordination and global integration of activities can be grouped together in four...

07 mars 2010
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The CRM strategy of McDonald's - publié le 07/03/2010

Case study - 5 pages - Business strategy

Among the fast food chains across the world, McDonald's is quite popular . Started in the early 1950s, the chain has grown regularly until the late 1980s with more than 5200 restaurants in the United States. At present, there are more than 30 000 restaurants located in about 110 countries....

07 mars 2010
doc

The decision-making process for the outsourcing of services

Essay - 5 pages - Management

In modern times, outsourcing of services has become an entire dimension in business strategy. It has become international and global. While it is growing iextensively, the nature and the focus of outsourcing is slowly evolving. And as it often happens with new concepts, outsourcing tends to...

06 mars 2010
pdf

Territorial development, venture capital

Essay - 18 pages - Business strategy

If you have a great idea for a business but no money or if you have a small company with potential for tremendous growth but need more funding to make it happen, then you might look for venture capital to help turn your dreams into reality. In 1953, the US Congress voted the small business act...

06 mars 2010
pdf

Comparative analysis of the strategies of implantation and expansion of Danone and Nestle (food and beverage industry) on the Chinese market

Case study - 9 pages - Business strategy

The two firms, Danone and Nestle are on the same segments of the food and beverage industry, they both produce dairy products, bottled water and biscuits. They also cracked the Chinese market at the same time in 1996 but not through the same market segment, which forced Danone to reconsider its...

05 mars 2010
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International Accounting and Finance - published: 05/03/2010

Essay - 6 pages - Accounting

Since 2005, companies listed in the European stock exchange have to present their financial statements in accordance with the International Accounting Standards (IAS), rather than comply with their national reporting standards. According to the European Parliament, the creation of such standards...

05 mars 2010
doc

The e-marketing plan of a Belgian SME: Cha-hu-the

Case study - 26 pages - Startup, entrepreneurship

Nowadays, "the key question is not whether to deploy Internet technology - companies have no choice if they want to stay competitive- but how to deploy it". Since 2008, the penetration rate of the Internet is 48.1% in Europe, and the average of the world is 21.9%. More specifically, Belgium is...

04 mars 2010
doc

HR issues companies and employees facing in Mainland China and the Strategies need to pursue in future

Thesis - 4 pages - Human resources

China, the world biggest construction site as well as biggest growth market, develops rapidly in these twenty years. However, the human resource management (HR) is still remaining in a traditional status. “It's an emerging profession,” HR Director for Microsoft's Research and...

03 mars 2010
pdf

Investment Funds on the German Market

Case study - 16 pages - Finance

Investment funds or private equity have to invest in societies. A society will be selected with several criterias. Depending on objectives, funds will be more or less specialized. For example, venture capital funds, capital development funds, LBO funds are funds that correspond at several steps...