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26 févr. 2009
doc

The risks of entering a foreign market: case study of India and Venezuela (2008)

Case study - 7 pages - Foreign markets

Entering a foreign country can be very risky and information about the Political, economic, sociological and the technological aspects can be very important for companies who want to set up a business offshore. I have chosen to pick INDIA and VENEZUELA for this study; INDIA because in my point of...

17 févr. 2009
doc

A focus on Russia in terms of managerial practices versus France

Essay - 9 pages - Foreign markets

Russia represents a good economic potential, investors and firms that are more and more attracted by the country as well as hydrocarbons, which are the first factor of export of the country. For both exports and imports; economic, social political and business relationships between France and...

05 févr. 2009
doc

Procter and Gamble Japan: the SK 2 Globalization Project

Case study - 13 pages - Foreign markets

Procter and Gamble have been operating internationally for decades. Number of countries in which P&G has been operating over years As we can see, there had been brisk development during the ‘50s and the ‘60s. Then, the internationalization process stagnated during the ‘70s. A...

04 févr. 2009
doc

Apple's i-Pod, new marketing strategy in Korea

Case study - 10 pages - Foreign markets

Apple's iPod is the hottest, most innovative and sought-after MP3 player in the world. In Europe, iPod takes 80% in MP3 player market, and it is the most powerful item for Europeans. Same situation is happening in north-America. For almost all of American, when they think of MP3 player, they...

29 janv. 2009
ppt

Ben & Jerry and Iceverks : Marketing strategy in Russia

Case study - 28 pages - Foreign markets

The Russian systems were undeveloped and inefficient and the Russian mafia has gained enormous power. For example, the company had to pay as much as 30% of their monthly profit for mafia protection. Russians in Moscow consume 170 tons of ice-cream per year and 98% of which is vanilla. When the...

13 janv. 2009
doc

McDonald's in India: a glocal strategy

Case study - 12 pages - Foreign markets

India is an assimilation of several ethnic groups. Its geographic origin, language, religion, dress, food, habits differ from one state to another. There are 22 different languages that are recognized, and there are hundreds of dialects. Nonetheless, people have the same temperament all over the...

29 déc. 2008
doc

Business environment assignment: sets of scenarios for the futur development of China

Case study - 12 pages - Foreign markets

China, one of the biggest countries of the world after Russia and Canada, is located in the East coast of Asia. This country is also one of the most populated with 1. 324. 655. 000 inhabitants, according to the latest figures and it represents one fifth of the world's population (The...

19 déc. 2008
doc

Autotainment GmbH: doing business in a global environment

Case study - 61 pages - Foreign markets

Autotainment GmbH, has made an effort since 1953, to develop and enable the relationship between sound, information and human interaction creating products to make it possible. The essential part of the company philosophy is the conviction, that to be successful and expand their businesses, every...

27 nov. 2008
doc

The Granola project

Case study - 31 pages - Foreign markets

The Lefèvre-Utile Biscuit Co. was a bakery and cookie manufacturer established in Nantes, France in 1846 by Jean-Romain Lefèvre. Today it is known as LU and is a part of Kraft Foods. The name LU comes from Lefèvre and his wife and who was also the first associate, Pauline Utile. Their initials...

15 nov. 2008
doc

Asian business culture

Essay - 9 pages - Foreign markets

Since the last decade the Northeast Asian economies such as Japan, South Korean and Taiwan have had a remarkable growth and an important development into world-class economic powers. They have emerged from an “array of political and social challenges such as world and civil wars, massive...

13 nov. 2008
doc

Exporting products from United Kingdom to Russian market

Case study - 6 pages - Foreign markets

We are a British company specialized in luxurious umbrellas. Our turnover was of £845,000 in 2007. Nowadays we export our products in all of Western Europe; our biggest customers are France and Italy. Our firm is now a big company and it is carrying on to growth. We wish to extend our market and...

22 oct. 2008
pdf

The UK food market

Dissertation - 40 pages - Foreign markets

The population of UK is set to increase by over 2 million to almost 62 million over the next 10 years. Increased life expectancy and declining birth rates are leading to an increasingly elderly population and this trend is set to continue as the large numbers of 'baby boomers' reach...

15 oct. 2008
doc

Doing business with Egyptians

Essay - 9 pages - Foreign markets

If you are eager to do business or to invest in a foreign company, you have to be aware of some things about how is the business environment in the country you choose and how is the reality. That information is mainly related to the economy, culture, legislative and political fronts. That means...

03 sept. 2008
doc

Almasah international real estate: The real estate market in Dubai

Market study - 48 pages - Foreign markets

In February, I landed in Dubai for the first time, after having heard so much about it. I was astonished by the number of towers already built at that time but more by the huge amount of cranes and construction sites. Therefore, I decided to do my internship for a real estate broker. I quickly...

03 sept. 2008
doc

The Russian business culture

Essay - 7 pages - Foreign markets

With the collapse of the Soviet Union in 1991, Russia emerged as a nation. A new constitution was adopted in 1993, representing the end of communism. Russia has now a federation style government with a market economy (“CIA”, The World FactBook: Russia, online). Despite important...

03 sept. 2008
doc

Brazil as an emerging market and the importance of Foreign Direct Investment (FDI)

Essay - 9 pages - Foreign markets

With its free market and export-oriented economy, the Federal Republic of Brazil is currently the leading economic power in Latin America as well as a strong regional leader. The country is nowadays attracting many foreign direct investment (FDI) inflows thanks to efficient macroeconomic reforms...

28 août 2008
doc

Analysis of the opportunities for a MNC to expand its international operations on Chinese and Indian markets

Case study - 12 pages - Foreign markets

With the biggest two populations of the world, China (1.3 billion inhabitants) and India (1.1 billion inhabitants) became two major participants in the global economy. With the late evolution of their populations, China and India have evolved as the two most important emerging markets and they...

12 août 2008
doc

Asian australian trade issues: comparative study of Asia and Western business logic

Essay - 4 pages - Foreign markets

The differences between Western and Asian behaviors are very significant, especially if we focus on the aspect of organizational behavior. The Asian values are fundamentally very different from the Western norms; and therefore it becomes quintessential to identify the main characteristics of the...

10 août 2008
doc

Asian pacific business since 1997: Samsung and South Korea

Case study - 13 pages - Foreign markets

Everybody knows Samsung, Toyota, Sony, LG or even Hyundai which are very famous brand all over the world. Those very successful companies have similarity. Indeed, all of them come from the Pacific Rim. The Pacific Rim is defined by "far Eastern countries and markets bordering the Pacific Ocean,...

09 août 2008
doc

Creating Colette in Shanghai

Essay - 2 pages - Foreign markets

By sticking to the original concept and in tandem with the new emerging Chinese market - How to recreate Colette's lifestyle store in Shanghai is a question that needs to be analyzed. First step is to start with the company analysis in order to underline its strengths and weaknesses and prepare...

25 juin 2008
doc

What kinds of strategies are used by local authorities to attract foreign direct investment in Morocco?

Case study - 7 pages - Foreign markets

Morocco is officially named the Kingdom of Morocco. This is a country located in Northwest Africa. It borders Algeria to the east, the Mediterranean Sea and the Strait of Gibraltar to the North, the Atlantic Ocean to its West and Mauritania to its south. It has a population of 33,757,175 and a...

03 juin 2008
doc

Financial aspects of international operations: Case study - weapons export to Brazil

Case study - 22 pages - Foreign markets

In the framework of the “financial aspects of international operations” we were invited to analyze the case of exporting weapons from Belgium to Brazil. We are going to introduce the analysis with a description of the weapon sector in Belgium and in Brazil. In this description, we will...

22 avril 2008
ppt

Foreign markets entry modes

Presentation - 33 pages - Foreign markets

Highlight the conditions under which the best decision for a firm is to use exports to service a foreign market. Under which conditions may it be best to use direct foreign investment? Why do firms and businesses Choose either Export or FDI?

19 avril 2008
doc

Multinationals, Asian success and the global economy

Essay - 9 pages - Foreign markets

For more than thirty years, Asian countries have known an amazing period of growth, and have now a real and consequent influence on the economic world. However, these countries, like all other developing countries have to face the problem of funding resources in order to develop their economic...

14 avril 2008
doc

How can we make an end-studying project in India?

Market study - 9 pages - Foreign markets

The overwhelming image of India is of a country stricken with poverty, consumed by religious hatred, burdened by an excessive population that shows no signs of diminishing, and divided by distinctions of class, caste, ethnicity, and language. Few people, particularly in the West, thought that...

19 mars 2008
doc

Development of Car Financing in China

Case study - 9 pages - Foreign markets

Many people around the world view China as a poor country where every single person has to work around 60 hours per week to survive and feed his family. However, this old fashioned cliché is no longer true. China has woken up and has already managed to shake the world economy. A new step towards...

08 mars 2008
pdf

How does emerging China affect energy markets? (2006)

Essay - 12 pages - Foreign markets

For more than 20 years, China has been the witnessing the highest growth rate of the world, with an annual growth rate of nine percent. Chinese authorities are forecasting a 7% annual growth until 2020, and a high growth rate until 2050. Therefore, Chinese energy needs are increasing, and will...

04 mars 2008
doc

Can Japanese Sogo-soshas become common in Europe and USA with the system and its current situation?

Essay - 11 pages - Foreign markets

According to Reuters, a Japanese company has come up with a new way to track down grandmas, grandpas and anyone else who forgets where he or she is supposed to be. The company will use a satellite-based global positioning system and cellular technology. The device has been developed by a firm...

04 mars 2008
doc

Global marketing: Russian food market

Market study - 10 pages - Foreign markets

The object of this case study is to develop a market strategy that could be used by firms dealing with Russian food market, namely concerning the waffle market. Lots of marketing surveys of waffle consumption in Russia has been done, dealing with different investing potential possibilities. Some...

28 févr. 2008
doc

Expansion of business to new countries: JC Decaux (2006)

Case study - 8 pages - Foreign markets

Expanding to new countries is nowadays an important stake for companies, considering the cost benefit they can get from this. Economies of scales, of scope permit them to drive their cost down and thus to be more and more competitive on the global market. But this world expansion in a context of...