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19 déc. 2007
rtf

Wal-Mart: Past, Present, and Future. An Economical View

Essay - 4 pages - Psychology

Twenty years ago a day of shopping meant going to one store for groceries, another store for clothes, and still another store for prescriptions. Today a day of shopping can be done with one door and one trip. Wal-Mart has changed the way Americans and other countries do their daily...

19 févr. 2008
doc

Has the media helped in portraying organized crime in New York City as an Italian-American stereotype?

Essay - 4 pages - Sociology & social sciences

This question is being researched because when people hear words and phrases such as organized crime, the Mafia, La Cosa Nostra (another name for the Italian Mafia), and the Mob they usually believe it involves people of Italian heritage. Shows and movies such as the Sopranos, the Godfather...

15 juin 2008
doc

Mimicking an Image in Hopes of Gaining Popularity

Essay - 7 pages - Philosophy

The average American high school is a mecca of noticeable things. Among them is the most obvious and interesting. Take a walk into the cafeteria, try and find an empty table and sit down. Now look around. What do you think you will observe? It is not the disappointing cafeteria food, or the bland...

09 janv. 2009
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Orientalist painting

Thesis - 5 pages - Arts and art history

Today, we are going to talk about Orientalist painting. In this way, I'm going to present you the general aspects of that kind of painting: its historical context, its specificities, its recurrent themes, its criticisms and finally its decline. Throughout this presentation, I will try to show you...

12 janv. 2009
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Representations of gender and sexuality in films

Thesis - 7 pages - Film studies

‘The street's getting worse everyday here. The whores were bad enough but the drags are wiping us out. I can't stand the drags. (…). They confuse transvestism with a circus. Worse, with mime'. In All About My Mother (Almodovar; 1999), the character Agrado stresses the importance of...

13 janv. 2009
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TMode: Trade show of fashion creators

Essay - 3 pages - Journalism

The fashion industry includes, in term of activity, the manufacture of clothes, footwear and of sweaters, shoes, perfumes and jewels. An industrial company on 10 works in the field of the fashion. Sector was little concentrated, it groups together almost 2000 companies of more than 20...

20 janv. 2009
doc

Marketing case study: Gucci

Market study - 18 pages - Services marketing

With the assistance of Tom Ford and Domenico de Sole, GUCCI became one of the great successes of the sector. In 1921, Guccio Gucci founded a company in Florence, for the manufacture of luggage and saddles of high-quality. In 1938, he opened a shop in Rome, then in New York in 1951 and following...

20 janv. 2009
doc

Study of Nike's strategy

Essay - 11 pages - Business strategy

Sport has taken an important place in the society: L'Equipe is now the leading newspaper in France, ahead of Le Monde. The most purchased video games pertain to sports (GranTurismo, Fifa Soccer….). Young people dress with clothes (Adidas, Reebok, NIKE, Fila, Caterpillar, New Balance,...

20 janv. 2009
doc

Market research: Diesel Jeans

Essay - 17 pages - Services marketing

Jeans are clothes that never go out of fashion and are timeless. Today, this product is worn by all the generations. At this time, when models and brands have developed considerably, Levi's, the market leader, has seen strong competition; Diesel became a brand that could not be...

25 mars 2009
doc

A report on Spykar Lifestyle Private Limited

Dissertation - 34 pages - Business strategy

Production of denim fabric has doubled over the last five years in Indian sub continent, from 250 million square meters to almost 500 million meters today, and is expected to go up over the next two years. Fabric makers are finding the situation difficult due to increased supply in domestic...

26 mars 2009
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Ready garment export after the multi fiber agreement with a reference to India

Tutorials/exercises - 31 pages - Economy general

The foundations of the Indian textile trade with other countries began as early as the second century BC. The silk fabric was a popular item of Indian exports to Indonesia around the 13th century, where these were used as barter for spices. Towards the end of the 17th century, the British East...

03 avril 2009
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Infrastructure: India's pre requisite to development

Thesis - 6 pages - Economy general

For a country that believes in a fully clothed culture, and prides herself on being rich with plenty, to have torn dresses to wear and worn out shoes to put on is a very ironic and sad thing. Nations embody the character and dignity of their people and India is not quite putting out the best...

29 avril 2009
doc

Is Antigone or Creon the winner of the debate between them - A discussion of Anouilh's Antigone as modern tragedy

Thesis - 6 pages - Literature

Which character in Jean Anouilh's modern adaptation of the ancient Greek tragedy, Antigone, Antigone or Creon, presents the stronger argument in their debate concerning the best way to deal with the dilemma of whether or not burying Polynices, Antigone's brother, is necessary or wrong, from a...

11 mai 2009
doc

H & M's strategy

Thesis - 11 pages - Business strategy

H&M offers fashion apparel while maintaining a focus on low prices. The company has more than 1069 stores spread across 21 countries. All H&M stores are owned and solely run by H&M. The company has approximately a hundred designers who work with a team made up of 55 pattern designers, about 100...

12 mai 2009
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Competitive environment analysis: H&M

Thesis - 8 pages - Services marketing

We chose to write our report about H&M for many different reasons. First of all, even if we focus on the French market, the fact that H&M is a global brand, operating from nearly everywhere in the world, both made us sure that we would have to analyze a very strong and efficient strategy, and to...

12 mai 2009
doc

English applied to management: DEOPatch

Thesis - 6 pages - Services marketing

Since several years, technical improvements, combined with the evolution of the buying power and the social remuneration systems, allow to satisfy people's primary needs. Most of French people don't have to worry about getting food, clothes or a house. Such items that serve further...

17 mai 2009
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A comparative analysis of the French baby wears market and its main competitors

Case study - 27 pages - Services marketing

In an analysis concerning European Consumer trends that I found on Mintel confirmed my feelings; showing that French consumers consider themselves much more fashion conscious and have a look at style at first when buying clothes, even for babies (61,3% look at style first against 41,4% of...

17 mai 2009
doc

Analysis and comparison of the advertisements of Gucci and Donna Karan (DKNY)

Case study - 4 pages - Services marketing

Gucci benefits from a high level of awareness and a prestigious status all over the world. This aspect made it a global status symbol. Donna Karan International, designs, manufactures and sells clothes under the name of 4 brands: Donna Karan New York, DKNY, DKNY Jeans and DKNY Active....

22 mai 2009
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Dyeing with sulfur dyes

Thesis - 10 pages - Physics

Sulfur dyes are mainly used for dyeing cellulosic fibers for corduroy articles, work wears and men's outer wear (woven and knitted goods) and lcisurewcar. Polyester/cotton blend fabric is another important area of application of sulfur dyes. Silk, paper and leather are also dyed to a limited...

22 juin 2009
doc

Religious and personal development in freemasonry - published: 22/06/2009

Thesis - 6 pages - Philosophy

Freemasonry started in the 16th century as an organization for spiritual and personal development for free thinkers. At a time when whole new conceptions of the world were opening up, some people wanted to explore new realms of personal evolution. Freemasonry provided a place for such people to...

22 juin 2009
doc

Mother Teresa: Controversy and criticism

Thesis - 7 pages - Social, moral & civic education

Mother Teresa was a very conservative Catholic for the post-Vatican II twentieth century Church. Though she bowed publicly in obedience to the decisions of the Second Vatican Council, she privately disapproved of priests who did not wear vestments at Mass or nuns and priests who did not wear...

28 août 2009
doc

The work methodology of a water purification company

Thesis - 9 pages - Management

Water has been an essential “Spring of Life “throughout the ages and without the presence of water, it is very difficult to imagine the existence of the world. Ancient Indians Rsis (saints) have classified water as “Apsu” or “Apah” as one the “Pancha Maha...

29 juil. 2010
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The lifestyles of the consumer: Marketing analysis, applications and outlook

Thesis - 7 pages - Services marketing

Nowadays the consumer is inundated with advertising from morning to evening. Advertisements abound on radio, television, print, on film, in the streets, in our mailboxes, on the internet, on our clothes; in shops etc. It was during the period between 1960-70 advertising became a...

29 sept. 2010
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Zara and globalisation

Case study - 4 pages - Services marketing

Zara is a Spanish brand of clothes catering to women. Created in 1975 by Amancio Ortega, the brand developed till it developed into a true textile empire being worth more than 9 billion euros. Zara stores are present in 55 countries, with a network counting 752 shops located in strategic...

29 sept. 2010
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Marketing - Diesel

Case study - 48 pages - Services marketing

In 1978 Renzo Rosso founded the Diesel clothing company. The brand's growth story was a phenomenal success in a short span of time. Indeed, its first market is the United States where the company carries out 15% of its sales turnover. In France, the sales have tripled in three years, to reach...

29 sept. 2010
pdf

Financial analysis: Under Armour, Inc

Case study - 16 pages - Finance

"Under Armour? is an American company founded by Kevin Plank a former University of Maryland football player in 1996. Initially, Kevin just wanted to make outfits that would allow athletes to be comfortable in their clothes during their practice sessions. Everything started with a plan to...

29 sept. 2010
doc

H&M in Japan

Case study - 24 pages - Business strategy

Hennes and Mauritz, commonly known as H&M is a Swedish company selling fashionable inexpensive clothes. It a leading brand, whose fame is spread worldwide. H&M owns more than 1300 stores in 24 different countries. It is present in America since 2000, and recently entered Asia. The next...

29 sept. 2010
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A new sunscreen line in Kuwaiti market

Case study - 15 pages - Services marketing

In Western countries, the photo damage created by the sun is a public concern. People are encouraged by governments to heighten of public awareness of the risk linked to sun exposure. The use of sunscreen as one of the ways to protect the skin against its alteration on a short or long term is...

29 sept. 2010
doc

Zara: For fast fashion

Case study - 8 pages - Services marketing

According to porter model, there are five main forces to analyze the structure of competition of a given industry. Despite some limitations, this model is of High relevance to identify the main forces of the competition in a given industry. Market growth: the dynamic of the market is relatively...

29 sept. 2010
doc

Brand management: Quicksilver

Case study - 6 pages - Services marketing

In order to gain a competitive advantage over rivals, companies create brands that represent aspirations and a desirable image of life that the customer would like to identify with. Brands are accused of all sorts of evils, from threatening our health and destroying our environment to corrupting...