Exploring Profit, Entertainment, and Ethics in Sports
Case study - 4 pages - Sport marketing
The commercialization of sports implies utilizing sports activities, events, and athletes for profit. This dynamic has turned sports from plain recreational activities into these multibillion-dollar industries. However, with this commercialization comes a complex dilemma: the balance between...
Christians in the entertainment industry
Case study - 4 pages - Film studies
As an aspiring filmmaker, it would seem that I'm on my way to entering an industry that isn't exactly brimming with Christian values. The film industry, along with the rest of the entertainment industry (music, theater, advertising, etc.), tends to be more interested in what makes...
Blockbuster Entertainment Corporation
Essay - 7 pages - Services marketing
Blockbuster video is the undisputed king of the video-rental industry. The following comment made by Fran Bernstein of Merrill Lynch accurately describes Blockbuster's position. “Blockbuster stands alone in the video rental market in both size and ambition. One wonders where is the Burger...
High definition entertainment
Thesis - 8 pages - Electronics, mechanics, engineering & technology
The history of the television is a very interesting subject for those who wish to know more about where the “idiot box” came from. The word ‘television' was coined on the 25th of August 1900 at the International World Fair in Paris. We all know how the television serves to...
Entertainment industries and globalization: Focus on the music industry
Case study - 8 pages - Journalism
For the past decades, globalization has represented the center of each and every interest from the populations, the firms, the states and the international organizations. It has invaded every aspect of our lives in a way or so, from the way we dress to the things we buy and the leisure we have....
Creating a marketing communication campaign for the entertainment industry
Essay - 6 pages - Services marketing
Sensation white is one of the world best dance event. For each party, around 40,000 people buy tickets and dance for 7 hours, listening to 10 famous DJs. The first party was held in 1999, and for the New Year 2008 celebration, they create a special party in Düsseldorf with a special program....
The American TV series as an entertainment product (2007)
Thesis - 4 pages - Film studies
In September 2006, the traditional film du dimanche soir was deposed on the first two hertziennes French channels by three TV series. These three TV series are American ones: CSI (Les Experts), Without a Trace (FBI, portés disparus) and ER (Emergency Room, Urgences). After having being seen as a...
Corporate strategy - Disney +
Case study - 9 pages - Business strategy
Entertainment giant Disney's new streaming platform is undoubtedly a major turning point for the company. Disney+ is an online video-on-demand platform owned and operated by The Walt Disney Company through its Walt Disney Direct-to-Consumer and International division with the four...
XFL Case Study Questions
Case study - 2 pages - Sport marketing
The XFL failed due to strategic missteps and bad decisions. Indeed, there was a demand for sports entertainment time during the off seasons. The first misstep was the lack of three major elements in the announcement: a strong independent financial base, a national broadcast partner and...
Porter's Five Forces - Disney
Case study - 4 pages - International marketing
The Walt Disney Company is an American company founded in 1923 and specializing in leisure and entertainment. The Walt Disney Company was originally a cartoon production studio, created and supported by the two brothers of the Disney family. Disney studios are the source of many cartoons...
PESTEL Analysis - Disney
Case study - 5 pages - International marketing
Disney is the short name commonly used for ‘The Walt Disney Company', an American company originally operating in the animation sector since 1923. Then over the years, they achieved successes in the entertainment sector in general. In 2012, it became the world's leading...
How Can a Smartphone Application Generate Money?
Presentation - 1 pages - Digital & e-marketing
NiteLife® is an application I would like to develop for a broad array of smartphone operative systems. The app would mainly be targeted towards tourists and allow them to find all the nighttime entertainment venues in a certain range, such as nightclubs, bars, exhibition halls and theaters.
SWOT Analysis - Walt Disney
Case study - 5 pages - International marketing
The Walt Disney Company is an American company founded in 1923 and specializing in the field of entertainment. It was originally a cartoon studio created by two brothers, Roy & Walt Disney. Success was quick, and the group quickly grew in size. In the 1950s, the company turned to the...
Business issues in the US
Course material - 24 pages - Management
In the early 20th century when faced criticisms or a crisis large, corporations started to end their culture of secrecy and to promote the broadcasting of information towards the public. They relied on journalists, or the used posters, publicity bureaus and press agents to become experts in...
Addressing the Evolution of Grey's Anatomy: A Proposal for Sustainable Storytelling
Essay - 2 pages - Film studies
In the medical drama area, it is not normally that many shows have left as much mark as Grey's Anatomy. Throughout its long show run, it has managed to captivate viewers' hearts with its critical character arcs, powerful plotlines, and profound emotional weight. However, as the series...
PESTEL Analysis - Virgin
Case study - 5 pages - International marketing
The Virgin group is a world-famous British group. The group, owned by tycoon Richard Branson, who founded it in the 1970s. Branson and his associates defined themselves as entirely virgins in the business world, hence the chosen name, Virgin. The group has dozens of companies, most of which are...
Time Warner Corporation
Case study - 9 pages - Business strategy
Alike other sectors, success in the entertainment industry never arises overnight, but rather involves running the enterprise based on creativity and timely strategizing to weather obstacles which threaten the survival of the entities. Typically, the formidable strength of players in the...
Technology, a Benefit to Superheroes - Introduction
Essay - 1 pages - Sociology & social sciences
During the digital revolution, technology scares. It is thought to be harmful and will destroy our way of life and our humanity. This fear is reflected in the feature films of these years: "Terminator" (James Cameron, 1984), "Matrix" (The Wachowskis, 1999), "War Games" (John Badham, 1983) to name...
Adverse and positive effects of Video Games
Essay - 1 pages - Sociology & social sciences
Children are vital part of the information age. Information is shared quicker today than ever before. This allows trends to prevail quicker than ever before as well. One phenomena that seemed to be a trend, is becoming an actual rite of passage for children. Video games are in almost every...
Macro & micro economics: Disney-Pixar merger
Case study - 5 pages - Economy general
A merger occurs when two or more organizations come together under common ownership. The benefits of mergers step from the concept of synergy which holds that when units are combined together greater value is achieved (Gaughan 2010, p. 132). The coming together of companies gives them the ability...
Boredom: Is there a cure?
Case study - 5 pages - Psychology
Ask yourself this question which is essential when we know that we will be interested in the school boredom. Indeed, many people believe that it is possible that the school is no longer boring. But can it really cure boredom? The authors believe that a cure boredom admits outnumber those who...
Video Games Console Prizing Puzzle in Microsoft and Sony
Case study - 10 pages - Computer science
Entertainment is a big part of the developed countries economies. A greater part of the entertainment is mainly on the video games, software products, which exist solely for the amusement of the users. Video games can run on modern computer platforms but there are also dedicated...
A study on event management
Thesis - 23 pages - Services marketing
Michael J Wolf, in his book "The Entertainment Economy" says, "Entertainment not autos, steel or financial services is fast becoming the engine of growth of the new economy". Digitalization, broadband and internet make this among the fastest growing businesses worldwide....
The Indian television broadcasting industry
Market study - 43 pages - Business strategy
The Indian Entertainment and Media Industry has out-performed the Indian economy and is one of the fastest growing sectors in India. It is rising on the back of economic growth and razing income levels that India has been experiencing in the past years. This is significantly benefiting the...
The brand management and the example of Walt Disney
Case study - 8 pages - Management
The multinational company Walt Disney was founded in 1923 by Walt Disney. Today, it is one of the largest entertainment groups in the world. The company is located in the state of Delaware and is headquartered in Burbank, California. In 2005, the firm had more than 125,000 employees with a...
Dubailand Case Study:Would the Pharaohs have dared?
Case study - 8 pages - Business strategy
Dubai is one of the seven Emirates that constitute the UAE - United Arabic Emirates - located between the Persian Gulf and the Oman Gulf on the Arabic Peninsula. Dubai is neither the capital nor the most populated Emirate, but it is the most popular and well known. Its fame is due to the media...
Service marketing in multiplex
Case study - 110 pages - Services marketing
The magical word in cinemas today is - multiplex. It caters to the busy, fast moving and variety-loving consumer who wants more than just one film under a single roof. Multiplexes have become just a rage that most of the old cine complexes are converting to multiplexes. Cinema cannot be an...
Intercultural management: case of Sony
Case study - 7 pages - Management
Sony Corporation is one of the leaders and main manufacturers in several industries including communications, information technology, electronics, and entertainment. This Japanese company has faced a huge number of challenges since its foundation in 1946. Being a major actor in motion...
An analysis on Disney
Case study - 4 pages - Business strategy
Disney Corporation was founded 87 years ago. It is an international company specialized in entertainment and media. Today, Disney is the biggest company in the world in this field. It is involved in the entertainment, media, tourism, and leisure fields. It also contributes in the...
Strategic analysis of Sony
Case study - 5 pages - Business strategy
Sony generated about 70 billion dollars in sales in the year 2007, thanks to its Consumer Electronics division, which is its main business. Despite the big figure, this sector has also experienced a loss of 321 million dollars. While the primary sector was hit by loss, the secondary sectors in...
