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06 mars 2008
pdf

Intercultural management cultural and strategic plan for setting up a subsidiary in China

Case study - 11 pages - Business strategy

In this document, we analyze the various risks and challenges that arise while conducting a business in a foreign country. In fact, a company which wants to integrate a foreign market is confronted with a lot of difficulties. As each country has a different culture, history, values, evolution and...

06 mars 2008
pdf

Financial management final assignment

Essay - 13 pages - Finance

The NPV (Net Present Value) method is a standard formula that calculates the difference between the present value of cash inflows and the present value of cash outflows. This method is used for capital budgeting for a project in order to estimate the financial soundness of the project. In order...

06 mars 2008
pdf

Financial Analysis of Southwest Airlines and United Airlines

Financial analysis - 14 pages - Finance

The airline industry has significantly changed over the last few years of this century. Incidents such as the terrorist attacks of September 11, 2001, of Madrid and London, Iraq war and fuel prices increase have caused losses since 2001 in the accounts of airline companies. Some of them declared...

06 mars 2008
pdf

Human resources final case study assignment British Petroleum - published: 06/03/2008

Case study - 11 pages - Human resources

We will analyze the case "British Petroleum: Transformational Leadership in a Transnational Organization". During this analysis, we will explain how different management styles are practiced in this company. Two different CEOs, Robert Horton and David Simon, succeeded this British oil company. We...

05 mars 2008
pdf

Analysis of "The Long Tail" article

Book review - 3 pages - Management

The world of scarcity makes people want more than what they possess or need in actual terms. This urge creates hits on demand, and influences all actions from what people would like to hear, to see or to read. The world of abundance changes everything because constraints acting upon the world of...

05 mars 2008
doc

Inflation, interest rates and the Phillips curve

Essay - 13 pages - Finance

One of the major issues facing the Keynesians in the 1950s was the issue of falling money wages. Following Modigliani, they believed the Keynesian model of unemployment equilibrium could only be "closed" by assuming rigid money wages. Otherwise, the Keynes and Pigou effects would drive it back to...

05 mars 2008
doc

Sales assistant at Sabotage wines, Melbourne, Australia

Dissertation - 16 pages - Management

Sabotage Wines was founded in 2001 by the French winemaker David Baldet with the French style wines sourced from low yielding cool climate grapes from Victoria, in Australia. The principal customers are restaurants, wine bars and liquor stores. In this company, my mission was to sell the Sabotage...

05 mars 2008
ppt

Case study : WalMart

Case study - 14 pages - Management

Wal Mart's position as the world's biggest and most successful retailer owes much to a business model based heavily on new process technology and novel approaches to organization. WM faced challenges in adapting its US based retail mix and stores layout to the local culture, in Argentina, in...

05 mars 2008
pdf

Strategic management : Credit Agricole - publié le 05/03/2008

Case study - 14 pages - Business strategy

As an international player in the worldwide banking market, the Crédit Agricole is one of the best French corporations in the sector. Set up in more than 60 different countries, the company also needs to be very reactive and cannot allow itself to stagnate in its growth. Thus, it will be very...

05 mars 2008
pdf

Organization development

Case study - 24 pages - Business strategy

During the year 2006, around 28,000 mergers and takeovers have been registered. It is 9,000 more than in 2003, and reflects well the fact that to keep growing, companies need sometimes an external support. This phenomena concern all private and public companies, and is a major strategic point in...

05 mars 2008
doc

Event Merchandising Limited (rapport de stage 2006)

Internship report - 17 pages - Management

Event Merchandising Limited develops and markets merchandise to a world-wide audience. It works closely with new and established brands. From blue chip corporate requirements to selling at live events, from setting up licensing programme to running online shops. Whether the requirement is for a...

04 mars 2008
pdf

Considering India's reputation as an ideal country for outsourcing, what are the strategic rationales for business outsourcing ?

Case study - 8 pages - Business strategy

There is a recent, but very strong tendency for companies to focus on what they do best, their core business. This follows a previous tendency of vertical and horizontal integration that has led big companies to acquire skills and capabilities distant from their area of specialisation. Sometimes,...

04 mars 2008
pdf

Strategic Management - Promoting innovation: planning and process

Dissertation - 47 pages - Management

The top management team must take into account the competing desires and needs of an organization's various stakeholders, because their support is essential for successful strategy implementation. Stakeholders include not only the organization's managers and employees, but also the...

04 mars 2008
doc

International retailing: The Benetton group (2007)

Case study - 13 pages - Management

Benetton Group is present in 120 countries around the world. The Group produces around 115 million garments every year. Its has a retail network of 5,000 stores around the world and a total turnover of 1.8 billion euro. Benetton Group's corporate headquarters is located at Villa Minelli in...

04 mars 2008
doc

Discuss the link between procurement, sourcing, suppliers, and production strategies in supply chains

Essay - 8 pages - Logistics

The mission of supply chain management is to have processes integrated between the functions of the firm. Consequently, procurement, production, distribution, and marketing are members of a network. The vision of the supply chain management is to deliver value to customers. Moreover, the...

04 mars 2008
doc

Comparative analysis of the key success factors in a public relations agency in GB and other countries. (Placement report)

Internship report - 15 pages - Management

During June and July, I did my first internship in a public relations company based in London, called Bell Pottinger. I didn't know exactly what the challenges were in this field, so it was a chance to learn many new things. Chime Communications PLC is the holding company of 35 companies...

04 mars 2008
doc

The stakeholders

Worksheets - 10 pages - Management

In 1916, the car manufacturer Ford made enormous productivity gains. It decided not to give the shareholders with profits enormous dividends, but chose to increase the wages of employees, and to decrease the price of its cars in order to develop its market. Three years later, the supreme yard of...

04 mars 2008
doc

Project of launching a New Bulgari Fragrance (2006)

Market study - 13 pages - Management

In September 2006, five smart, young women from the United States, Morocco and France came together to establish “Media 5”, the classiest advertising agency on the Côte d'Azur. “Media 5” is an agency focused on promoting products for women that the five founders believe are...

03 mars 2008
pdf

Personality traits, a fundamental factor for expatriate performance

Dissertation - 35 pages - Management

My topic aims at proposing a relation between our personality traits and our performance abroad. Nowadays, expatriates represent a real competitive advantage for multinational companies (MNCs). This research could help companies to understand how important personality is when selecting criteria...

03 mars 2008
doc

Inter cultural management

Essay - 9 pages - Management

In the early 19th century, China was emerging as a new major economic power on the world stage. In 2006, her GDP made her the 4th largest economy in the world. Since the late 1970's, China has made the modernization of its economy the No.1 priority. She has gradually abandoned the plan for...

01 mars 2008
pdf

Why would Asterix and Obelix be a successful entrepreneurial founding pair?

Dissertation - 21 pages - Management

In this essay, our purpose is to prove that diversity in an entrepreneurial team often leads to success and that, reciprocally, failures may often be explained by the narrow-mindedness resulting from a too homogeneous partnership. When we talk about diversity, we talk about complementary...

01 mars 2008
doc

Team Effectiveness - How can it be achieved? An analysis of the team attributes that could contribute to team effectiveness

Tutorials/exercises - 4 pages - Management

Theory holds that working together brings better results than working alone. Team structures often account for organizational success in the contemporary corporate environment. Modern organizations favor team structures and teamwork viewing them as key elements for organizational success. This...

29 févr. 2008
pdf

Strategic Marketing - Caroll

Case study - 18 pages - Business strategy

The fashion industry is not only one of the most profitable in the world, but also one of the most competitive. With globalization, clothing multinationals such as Nike, Gap, Zara and H&M have already conquered the world, and made this business global and standardized. Following this...

29 févr. 2008
doc

Baoshan Iron & Steel Co Ltd: Crafting a three-way cross-border, cross-shareholding alliance - publié le 29/02/2008

Essay - 3 pages - Finance

Baosteel is the most modern and profitable steel maker in China. The Chinese giant is, however, in a critical situation: From one side, Baosteel is facing a need for capital to achieve its projects. From the other, the Chinese market became more attractive since China's entry to WTO because China...

28 févr. 2008
doc

Total, a successful long-term strategy

Case study - 7 pages - Business strategy

Total is today the fourth largest oil and gas company in the world. This Paris-based firm is the largest European company (based on market capitalization in 2006), it has over 95 000 employees in more than 130 countries and a net income of € 12.5 billion in 2006. Its businesses cover the...

28 févr. 2008
doc

Radio frequency identification (RFID). Hudson Bay Company's next great competitive advantage

Market study - 18 pages - Business strategy

The hype around Radio Frequency Identification (RFID) technology - a revolutionary information-gathering method whereby information in a tag can be read from up to 300 feet away - has caught the attention of many retailers in North America. Retailers such as Wal-Mart and Tesco (in the U.K) have...

28 févr. 2008
doc

Google, Yahoo and DoubleClick (2006)

Case study - 6 pages - Business strategy

Due to the extension of Google activities on on-line advertisement, the net profit of the company, almost doubled in the year 2005. The first world search engine declared a 733,4 million USD net profit at the end of December 2005. Last year (in 2005), Google had gathered in 381,2 millions in the...

28 févr. 2008
doc

SAP: installation, advantages and disadvantages (2005)

Case study - 9 pages - Business strategy

SAP is the worldwide leader in integrated software companies. It was created in 1972 by 5 ex-executives of IBM. SAP's turn over was 8,5 million in 2005, and continues to raise. Net income is 1,5 billion. In the ERP market, SAP has 12 million users, and more than 100,000 licences set up. The...

28 févr. 2008
doc

Peugeot in the United States (2006)

Case study - 12 pages - Stock exchange

A MNE (Multi National Enterprise) is a company that has an integrated global philosophy concerning both domestic and overseas operations. It means that these companies have to adapt their strategy and structure according to their different actions, knowing that today's marketplace is very...

28 févr. 2008
doc

Nissan

Case study - 5 pages - Business strategy

The name NISSAN Motor Co. appeared for the first time in 1934 from a company called Jidosha-Seizo Kabushiki-Kaisha, a combination of several automotive ventures and the Brand DATSUN. Nissan was the pioneer of the development of new automobile technology in the 1970s. It knew a very fast growth...