"Dr Tasty": Business plan of a healthy fast-food - publié le 16/01/2009
Business plan - 11 pages - Business strategy
My project is to implement a healthy fast food I called “Dr Tasty”. It will take the juridical form of a franchise. This fast food will propose two kinds of products - ones will be similar to a hamburger, the others will be “natural” ones (what I mean by natural is: local and...
The successful setting up of Accor in Brazil - publié le 16/01/2009
Essay - 6 pages - Business strategy
Accor is a French company, born after the merger in 1983 between Novotel (created in 1963) and JBI (Jacques Borel International, created in 1967). Today, the company can be found in 140 countries all over the world, hires 168 500 people and had a € 7622 million turnover in 2005. There is the...
An in-depth study of the operations of Bistro Villemanzy - published: 16/01/2009
Essay - 16 pages - Business strategy
Bistro Villemanzy is part of the “Bistrot des Cuisiniers” group (10 Bistros located in Lyon), which itself is a part of the Leon de Lyon/ Jean-Paul Lacombe group. Bistrot des Cuisiniers is a group aiming at offering upper quality meals in a bistro way. Leon de Lyon: created in 1904,...
Case study: Woolworths turnaround strategy 2007
Essay - 8 pages - Business strategy
Woolworths Holdings Limited is a South African based retail group that operates locally and internationally through two subsidiaries, Woolworths (Pty) Ltd and Country Road Ltd. Stores are based in Africa, the Middle East, Australia, New Zealand, the United States of America, Europe, and...
The impact of the lack of oil on the activity of the Promens company - publié le 16/01/2009
Essay - 10 pages - Business strategy
As far as energy is concerned, natural and in particular petroleum resources are running out and this would be one of the biggest issues world companies will have to deal with. Indeed, the world business and economy are run by oil: companies are very demanding with energy not only for the...
The implementation of an information system and its consequences for the success of the companies - published: 16/01/2009
Essay - 6 pages - Business strategy
Today, we are led to think that every company which wants to stay “on the run” has to implement an information system. Success stories of online businesses led companies, even those which exist from the 20th century, to develop an e-business approach. By information system we mean an...
An assessment of the usefulness of human resource planning, in Rexel - publié le 16/01/2009
Essay - 12 pages - Human resources
The human resource planning (HRP) is a problematical area, in particular, during the phases of disorder and confusion within the business environment, which can provoke instability. Thus, hesitation is created among the need of planning and the complexity of forecast. Although this complexity,...
International human resources management: A comparison between the USA and China - published: 16/01/2009
Case study - 6 pages - Human resources
At times of globalization, organizations have to face a business environment which involves quick responses to change, such as new laws or social trends, in order not to expire (Gibson, 1989). It is evident that only people, and not machines, are able to anticipate these changes and set up an...
Evaluation and recommendations in terms of the five functions of human resource management: The case of Accenture - publié le 16/01/2009
Case study - 9 pages - Human resources
The most important resource in an organization is its people. So the role they play, how they play, how they interact through formal and informal processes and the relationships they build are crucial to the success of strategy” say Johnson and Scholes (2002: 419). With 178,000 people in 49...
'Fairbus' or 'Unfairbus' - published: 16/01/2009
Case study - 10 pages - Business strategy
By the end of the 1960s, European aircraft manufacturers realized that continued competition among them could result in continued American dominance in the industry. While European airlines operated 25% of the global airliner fleet, the European aircraft manufacturers' global market share was...
The scope of human resource management functions and activities - publié le 16/01/2009
Essay - 3 pages - Human resources
The most important resource in an organization is its people. So the role they play, how they play, how they interact through formal and informal processes and the relationships they build are crucial to the success of strategy” say Johnson and Scholes (2002: 419). Human Resource Management...
When a famous bank ( Société Générale ) is plunged into the world's largest financial fraud ever known by a simple junior trader - published: 16/01/2009
Essay - 8 pages - Finance
In January 2008, the financial world was disrupted by the world's largest financial fraud case known to date. The famous French bank, Société Générale, recorded a loss of 5 billion euros due to false positions taken by a junior trader, Jérôme Kerviel. To fully appreciate how he did this, it's...
Empirical evidence on Seasonalities - Inspecting the market anomalies - publié le 16/01/2009
Essay - 20 pages - Finance
Anomalies, such as calendar effects, could be defined as phenomena where systematic returns patterns are observed. Partisans to informational market efficiency suggest that calendar effects are prone to disappear, as investors in the market could implement strategies in order to take advantage of...
Managing employees' career - published: 16/01/2009
Essay - 3 pages - Human resources
According to Johnson and Scholes (2002: 419) “The most important resource in an organization is its people. So the role they play, how they play, how they interact through formal and informal processes and the relationships they build are crucial to the success of strategy”. Human...
Analysis of SNCF's information system management - publié le 16/01/2009
Essay - 8 pages - Management
The first interest of analyzing SNCF 's ISM is that SNCF is, above all, a production business. Moreover, what interests me is the Customer Relationship Management concerning the travelers part of SNCF (not the commercial one). Although in France it is difficult to imagine that a production...
Analysis of an oligopoly phone industry in South Africa
Essay - 5 pages - Business strategy
With more than 30 million South African mobile phone owners in 2007, the most powerful and the most developed country of Africa plays an important role on the international mobile phone market. According to data from the “SA Mobile Market” statistical handbook, the South African...
Analysis of the main organizational changes in Carrefour and the role of Informational Technology in this organizational change process - publié le 16/01/2009
Essay - 6 pages - Management
Contrary to their considerable growth in terms of number and value, the operations of mergers and acquisitions reveals, for more than one operation out of two, a failure from the economic and organizational point of view (McKinsey 2000; Mercer Consulting 2001, 2003). The insufficiency of the...
Competition in the banking industry
Essay - 4 pages - Finance
Nowadays, the banking industry has become significantly more competitive than in the past and competition is likely to increase further. New competitive pressures are emerging from abroad, owing to the liberalization of international banking and capital flows, and as a result of the adoption of...
Daimler Chrysler: Lessons in post-merger integration - publié le 16/01/2009
Essay - 19 pages - Management
Professor Herbert Paul and student Myriam Tamim prepared this case, solely to provide material for class discussion. The authors do not intend to illustrate either the effective or ineffective handling of a management situation. The case was compiled from public sources. Abstract: The merger of...
Business venturing - feasibility study (March 2008): Hexabus - publié le 16/01/2009
Case study - 19 pages - Business strategy
The main objective of feasibility study is to know if our business idea is sustainable, and if we could invest it. for this, first we are going to do the analysis of potential customers and competitors. This analysis will approach company's target in terms of age and social class. We determine...
Michelin : financial case study - publié le 16/01/2009
Essay - 12 pages - Finance
The world tire market was equal to 80 billion dollars in 2005. That is to say that each year more than 1 billion tires are sold for cars and light trucks. 75% of the sales are for European, North American and Asian countries. Michelin is the leader of this market in those areas because it deals...
Corporate valuation laurent perrier analysis - published: 16/01/2009
Essay - 9 pages - Business strategy
Laurent Perrier is a French company specialized in champagne, which is a luxury product. Laurent Perrier manages both the production and the distribution of its champagne and wines. The Group owns its distribution network (through restaurants, hotels, bars, retailers and direct sales). This is a...
The corporate culture - published: 16/01/2009
Essay - 9 pages - Management
Today, companies need to create and develop their corporate culture to transmit an image and identity. It permits to build a stimulant and attractive environment in the company and the employees feel the affiliation to a group. In this way, firms are more effective, productive, efficient and...
EEV (European Embedded Value) and MCEV (Market Consistent Embedded Value) - publié le 16/01/2009
Essay - 11 pages - Business strategy
In May 2004 the CFO forum published European Embedded Value Principles. The “CFO Forum” is a high-level discussion group composed and attended by the Chief Financial Officers of 19 leading European insurers. These principles are intended to increase the quality, comparability and...
Business performance improvement: The Zara process - publié le 16/01/2009
Essay - 6 pages - Business strategy
Nowadays, taking all brands into account, the INDITEX parent company accounts for more than 2 900 shops in 62 countries and 58 000 employees all over the world. In the same way, the number of ZARA shops is about 930 all over the world out of which 91 are in France. In 2005, its turnover was 6 741...
How can organizations tackle environmental constraints to reach an eco-efficient supply chain? - published: 16/01/2009
Essay - 10 pages - Management
For many years, being ecologically and environmentally friendly was not a concern for companies; they mostly focused on costs no matter how harmful their practices and processes might be for the environment. However, today, environmental issues are growing and becoming a real threat....
Individual behavior in an organization - published: 16/01/2009
Essay - 11 pages - Human resources
Individual behavior is dependent upon whether a person is in a group or not. Individuals act differently in accordance with their situation. A group is composed of a minimum of two people. There are Two types of groups that have been identified by Stephen P. Robbin (1996) - a formal and an...
Corporate entrepreneurship as a winning strategy - published: 16/01/2009
Essay - 7 pages - Business strategy
To survive and to enable continued growth in today's fast changing environment, large corporations need to continually renew themselves through new products and new businesses. In some instances this involves dealing with advanced technology. To illustrate this adaptation, I chose as an example...
Genetics: Case France and bio-technologies (business model) - publié le 16/01/2009
Essay - 15 pages - Business strategy
Agricultural chemical industry has always been considered to be all but environmental friendly. Nevertheless it is also one of the industries trying to find out solutions to population's growth, overpopulation and their calamitous consequences on the environment -air, water and soil pollution....
The war on talent: Korn/Ferry International in China - publié le 16/01/2009
Presentation - 16 pages - Human resources
With $452 million in global fee revenue, 474 consultants worldwide, 70 offices globally, and 4.4 million candidates in its database, Korn/Ferry has been successful due to the high quality, process and speed at which its consultants have placed candidates. In 1978, Korn/Ferry International...
